---
title: "Reviews — propolis - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/propolis/reviews"
last_updated: "2026-07-31T15:39:01.977Z"
locale: en
meta:
  description: "Niche score 46/100 · £111K/yr market · 101K searches/yr · £12.97 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · £111K/yr market · 101K searches/yr · £12.97 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — propolis - Flapen"
---

# **propolis**

**Skip it**

Soft demand (-25.3% this quarter) — this niche doesn't clear our bar today.

Market size 27Growth 12Conversion 81Competition 29Returns 100Price range 78Avg price 58Brand share 31Review moat 76Quality gap 38

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****£6.40–£46.67**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****473.22**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****£12.97**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****£111K**

£111K/yr · 101K searches

**Growth**

**Bad****-25.3%**

90-day search growth — must beat 0% to launch