---
title: "Potassium Citrate — £74K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/potassium-citrate"
last_updated: "2026-07-31T10:59:19.957Z"
locale: en
meta:
  description: "Niche score 48/100 · £74K/yr market · 53K searches/yr · £10.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · £74K/yr market · 53K searches/yr · £10.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Potassium Citrate — £74K/yr Amazon UK Niche (2026) - Flapen"
---

# **potassium citrate**

**Skip it**

Prices mostly outside the sweet spot ($5.93–$15.86) — this niche doesn't clear our bar today.

Market size 18Growth 21Conversion 96Competition 34Returns 100Price range 9Avg price 36Brand share 67Review moat 71Quality gap 47

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.4%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****647.55**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****65%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****£10.35**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-8.6%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£74K**

£74K/yr · 53K searches

**Price range**

**Bad****£5.93–£15.86**

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, potassium citrate is a £74K/yr Amazon United Kingdom market (53K searches/yr). The top 5 brands hold 65% of demand. Verdict: Skip it — 48/100.

Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **potassium citrate market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**£62K–£83K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**13.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#135**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**95%**</dd>

<dt>**Sponsored**</dt><dd>**85%**</dd>

<dt>**Out of stock**</dt><dd>**2.8%**</dd>

<dt>**Avg brand age**</dt><dd>**61 months**</dd>

<dt>**Avg seller age**</dt><dd>**180 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**20 **▼falling

**Sellers**

**32**

**Top-5 brand share**

**65%**

Top 20: 100%

**Top-5 click share**

**65%**

Top 20: 100%

**Open market**

**29%**

- Horbäach22% - WeightWorld19% - swiss bioenergetics8% - NUTRALIE8% - ALPHA017% - Care7%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -8.6% search growth over the last 90 days.

1K750Holiday '24 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.1×

[**Open Trend **](https://flapen.com/research/uk/health-personal-care/potassium-citrate/trend)

## **Top potassium citrate products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£7K20%£15K30%£22K40%£29K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Potassium Supplement 1500mg with Vitamin C | Mineral Electrolytes | High Absorption Citrate Form | 120 Capsules (Not Tablets) - 100% Vegan | by Horbaach](https://m.media-amazon.com/images/I/51y91hns4FL.jpg)**Potassium Supplement 1500mg with Vitamin C | Mineral Electrolytes | High Absorption Citrate Form | 120 Capsules (Not Tablets) - 100% Vegan | by Horbaach**Horbäach**£7.14**4.6★1,152 rev](https://www.amazon.co.uk/dp/B0CCW5Y18H) [2![Potassium Supplements with Vitamin C 1460mg - 3 Months Supply - 180 Tablets](https://m.media-amazon.com/images/I/41HXkLo+3eL.jpg)**Potassium Supplements with Vitamin C 1460mg - 3 Months Supply - 180 Tablets**WeightWorld**£13.60**4.4★5,152 rev](https://www.amazon.co.uk/dp/B0924PV4SK) [3![Swiss bioenergetics Potassium Citrate 1000mg Daily dose 120 Vegan Capsules - High Strength Electrolytes Support Superior & Absorption Great Keto and Fasting No Dairy or Gluten UK Made Pack of 120](https://m.media-amazon.com/images/I/31259+hPFAL.jpg)**Swiss bioenergetics Potassium Citrate 1000mg Daily dose 120 Vegan Capsules - High Strength Electrolytes Support Superior & Absorption Great Keto and Fasting No Dairy or Gluten UK Made Pack of 120**swiss bioenergetics**£7.94**4.5★565 rev](https://www.amazon.co.uk/dp/B0BTZ643FH) [4![Potassium - Potassium Citrate 2880mg - 180 Tablets - PotassiumElement +1000mg - PotassiumCitrate 180 Tablets Nutralie](https://m.media-amazon.com/images/I/41i3UCAEMzL.jpg)**Potassium - Potassium Citrate 2880mg - 180 Tablets - PotassiumElement +1000mg - PotassiumCitrate 180 Tablets Nutralie**NUTRALIE**£13.73**4.1★712 rev](https://www.amazon.co.uk/dp/B0CMVBP21R) [5![Potassium Citrate 1500mg & Vitamin C 80mg 180 Veg Capsules High Strength Formula Providing 500mg Pottasium 100% NRV Vitamin C - By Alpha01](https://m.media-amazon.com/images/I/41u3zHtMNzL.jpg)**Potassium Citrate 1500mg & Vitamin C 80mg 180 Veg Capsules High Strength Formula Providing 500mg Pottasium 100% NRV Vitamin C - By Alpha01**ALPHA01**£8.21**4.5★86 rev](https://www.amazon.co.uk/dp/B0DHYH96S4)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Nutravita Potassium Supplements 1540mg with Vitamin C D & Magnesium - 150 Vegan Tablets - High Strength Potassium Citrate - Electrolytes Support - Contributes to Normal Muscle Function](https://m.media-amazon.com/images/I/41iDhLyPkqL.jpg)**Nutravita Potassium Supplements 1540mg with Vitamin C D & Magnesium - 150 Vegan Tablets - High Strength Potassium Citrate - Electrolytes Support - Contributes to Normal Muscle Function**Nutravita**£11.32**114 rev8mo ago](https://www.amazon.co.uk/dp/B0G2LXD88Y) [![Coolinario Potassium Citrate Powder (453.5g) Food Grade](https://m.media-amazon.com/images/I/41aUUHgDHfL.jpg)**Coolinario Potassium Citrate Powder (453.5g) Food Grade**Coolinario**£10.01**69 rev8mo ago](https://www.amazon.co.uk/dp/B0FMHLLHHG) [![Potassium Citrate 2105 mg per Serving (800 mg Elemental Potassium in 2 Capsules) 180 Vegan Capsules for 3 Months Muscle Nerve and Blood Pressure Support No Additives Zenement](https://m.media-amazon.com/images/I/31tbjXO-rYL.jpg)**Potassium Citrate 2105 mg per Serving (800 mg Elemental Potassium in 2 Capsules) 180 Vegan Capsules for 3 Months Muscle Nerve and Blood Pressure Support No Additives Zenement**Zenement**£12.90**75 rev10mo ago](https://www.amazon.co.uk/dp/B0FQKTM8BQ) [![X Supplements Potassium Citrate Capsules | 600mg Per Serving | 60 Vegan Capsules | 2 Month Supply | High Strength Potassium Supplements for Kidney Health | Muscle & Nerve Function](https://m.media-amazon.com/images/I/41V7y5RAdpL.jpg)**X Supplements Potassium Citrate Capsules | 600mg Per Serving | 60 Vegan Capsules | 2 Month Supply | High Strength Potassium Supplements for Kidney Health | Muscle & Nerve Function**X supplements**£15.39**16 rev1y ago](https://www.amazon.co.uk/dp/B0F8JNX9CL) [![Nutrality Potassium Citrate 1000mg | High Strength 60 Capsules](https://m.media-amazon.com/images/I/41X05qkB5fL.jpg)**Nutrality Potassium Citrate 1000mg | High Strength 60 Capsules**Nutrality**£5.93**59 rev1y ago](https://www.amazon.co.uk/dp/B0DVTHHBW2)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Nutravita Potassium Supplements 1540mg with Vitamin C D & Magnesium - 150 Vegan Tablets - High Strength Potassium Citrate - Electrolytes Support - Contributes to Normal Muscle Function](https://m.media-amazon.com/images/I/41iDhLyPkqL.jpg)**Nutravita Potassium Supplements 1540mg with Vitamin C D & Magnesium - 150 Vegan Tablets - High Strength Potassium Citrate - Electrolytes Support - Contributes to Normal Muscle Function**Nutravita**£11.32**4.3★**▲ 247%**](https://www.amazon.co.uk/dp/B0G2LXD88Y) [![Potassium Citrate 2105 mg per Serving (800 mg Elemental Potassium in 2 Capsules) 180 Vegan Capsules for 3 Months Muscle Nerve and Blood Pressure Support No Additives Zenement](https://m.media-amazon.com/images/I/31tbjXO-rYL.jpg)**Potassium Citrate 2105 mg per Serving (800 mg Elemental Potassium in 2 Capsules) 180 Vegan Capsules for 3 Months Muscle Nerve and Blood Pressure Support No Additives Zenement**Zenement**£12.90**4.8★**▲ 96%**](https://www.amazon.co.uk/dp/B0FQKTM8BQ) [![UKHealthHouse Potassium Citrate Powder 250g High Strength Potassium Electrolyte Supplement | Supports Muscle & Nerve Function | Electrolytes Powder for Keto & Fasting | Dairy & Gluten Free](https://m.media-amazon.com/images/I/31MlXkF-aGL.jpg)**UKHealthHouse Potassium Citrate Powder 250g High Strength Potassium Electrolyte Supplement | Supports Muscle & Nerve Function | Electrolytes Powder for Keto & Fasting | Dairy & Gluten Free**UKHealthHouse**£7.67**4.2★**▲ 90%**](https://www.amazon.co.uk/dp/B0DGHPPNYQ) [![Coolinario Potassium Citrate Powder (453.5g) Food Grade](https://m.media-amazon.com/images/I/41aUUHgDHfL.jpg)**Coolinario Potassium Citrate Powder (453.5g) Food Grade**Coolinario**£10.01**4.4★**▲ 87%**](https://www.amazon.co.uk/dp/B0FMHLLHHG) [![X Supplements Potassium Citrate Capsules | 600mg Per Serving | 60 Vegan Capsules | 2 Month Supply | High Strength Potassium Supplements for Kidney Health | Muscle & Nerve Function](https://m.media-amazon.com/images/I/41V7y5RAdpL.jpg)**X Supplements Potassium Citrate Capsules | 600mg Per Serving | 60 Vegan Capsules | 2 Month Supply | High Strength Potassium Supplements for Kidney Health | Muscle & Nerve Function**X supplements**£15.39**4.5★**▲ 26%**](https://www.amazon.co.uk/dp/B0F8JNX9CL)

**~~View all trending →~~**

## **What buyers say about potassium citrate**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**19%

*“Excellent product”*

**Vitamin**10%

*“Decent supplement”*

**Value For Money**9%

*“very low price”*

**Calcium**7%

*“Are you getting enough Potassium”*

**Advertised Vs Actual Product**6%

*“It does work as advertised”*

**Ease Of Chewing/Swallowing**5%

*“Swallowability for me is perfectly fine”*

**Muscle Pain Relief**4%

*“general muscle aches”*

**Sleep Quality**3%

*“Great product- I have noticed an improvement I feel less tired”*

**Efficiency**3%

*“doesnt cause any issues”*

**Nutritional Content**3%

*“A great addition to my daily supplement intake”*

### **What buyers complain about **

**Ease Of Chewing/Swallowing**15%

*“Impossible to swallow”*

**Size-Overall**14%

*“The tablets are quite large”*

**Dosage**7%

*“He suggested dont take this high dose”*

**Acid Regulator/Stomach Ache Relief**5%

*“Extreme stomach pain”*

**Magnesium**3%

*“none of the usual potassium benefits experienced”*

**Side Effects**3%

*“I did not research the possible side effects”*

**Heart Health**3%

*“Gave me heartburn”*

**Regulates Digestion**3%

*“cellulose damages the liver it's straight into the bin”*

**Quality-Overall**2%

*“They are either really cheaply made or there's a manufacturing problem”*

**Calcium**2%

*“Its hard to meet daily minimum potassium intake”*

## **Common questions**

<dl>

<dt>**Is potassium citrate profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £74K/yr across 20 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -8.6%. Flapen's verdict: Skip it (48/100).</dd>

<dt>**How competitive is the potassium citrate niche?**</dt><dd>20 brands and 32 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 65% of demand.</dd>

<dt>**What do buyers complain about in potassium citrate?**</dt><dd>Top complaints mined from reviews: Ease Of Chewing/Swallowing, Size-Overall, Dosage. The return rate is 0.1%.</dd>

<dt>**When does demand for potassium citrate peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.1× the quietest.</dd>

<dt>**What does it cost to enter the potassium citrate niche?**</dt><dd>Listings span £5.93–£15.86; the average listing price is £10.35 (sweet spot $15–$100). The average incumbent carries 648 reviews — the moat a new listing must climb.</dd>

</dl>

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