---
title: "Oxyfit — £76K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/oxyfit"
last_updated: "2026-07-31T15:11:49.345Z"
locale: en
meta:
description: "Niche score 51/100 · £76K/yr market · 126K searches/yr · £9.60 avg price. Soft demand (-14.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · £76K/yr market · 126K searches/yr · £9.60 avg price. Soft demand (-14.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Oxyfit — £76K/yr Amazon UK Niche (2026) - Flapen"
---
# **oxyfit**
**Worth a look**
Shows low returns (0.9%), but soft demand (-14.5% this quarter) keeps it on the watch list.
Market size 19Growth 18Conversion 69Competition 35Returns 96Price range 56Avg price 30Brand share 68Review moat 78Quality gap 88
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****432.42**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****6.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Price range**
**Good****£3.66–£29.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****£9.60**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£76K**
£76K/yr · 126K searches
**Growth**
**Bad****-14.5%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, oxyfit is a £76K/yr Amazon United Kingdom market (126K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **oxyfit market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **£58K–£77K**
- units × avg price
- **Conversion rate**
- **6.3%**
- **Avg BSR**
- **#499**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **84%**
- **Out of stock**
- **8.7%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**24**
**Top-5 brand share**
**64%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 100%
**Open market**
**30%**
- Berchyl25% - Amusingtao17% - blue rose10% - MILL .STEPS7% - Murlancra6% - EETU6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.5% search growth over the last 90 days.
5K3KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/oxyfit/trend)
## **Top oxyfit search terms**
- **lung trainer**52K/yr-17.4%6.0% conv. - **breathing trainer**30K/yr+3.0%3.9% conv. - **lung exerciser**11K/yr-28.5%3.7% conv. - **breathing**10K/yr-15.0%0.8% conv. - **breath trainer**7K/yr-8.5%4.8% conv. - **breathing exercise device**5K/yr+4.8%3.4% conv. - **stamina breathing trainer**3K/yr+17.7%4.5% conv. - **breathing device**3K/yr+2.8%0.3% conv. - **lung exerciser and mucus remover**3K/yr-18.1%6.7% conv. - **the fluxter- reflux trainer**2K/yr-79.5%3.2% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/oxyfit/search-terms)
## **Top oxyfit products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£8K20%£15K30%£23K40%£31K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lung Trainer Pro Resistance Breathing Exerciser Adjustable Respiratory Training Device for Athletes & Fitness Portable & Easy to Clean with Neck Strap & Carry Pouch - Carbon Black**Berchyl**£13.02**4.4★110 rev](https://www.amazon.co.uk/dp/B0F85QZ9PM) [2**Amusingtao Breathing Trainer Portable Lung Exerciser and Lung Trainer Adjustable Resistance Handheld Trainer for Oral and Muscular Exercise Improve Lung Capacity**Amusingtao**£5.71**4.6★11 rev](https://www.amazon.co.uk/dp/B0DL5P6LB6) [3**Blue Rose Lung Trainer with Adjustable Resistance Breathing Exerciser & Lung Cleanse Device for Enhanced Lung Capacity Fitness & Respiratory Health Includes Free eBook (Black)**blue rose**£11.74**3.9★234 rev](https://www.amazon.co.uk/dp/B0CTGMWN5M) [4**MillSTEPS Breathing Exercise Device for Lungs Lung Expansion & Mu-cus Relief Device (Blue)**MILL .STEPS**£10.71**4.3★269 rev](https://www.amazon.co.uk/dp/B0D7M8ZP7F) [5**Respi-Ex Deep Breathing Lung Exerciser 3 Ball Incentive Spirometer Washable and Hygienic Breath Measurement System Package with Hygienic Seal**EETU**£9.25**4.3★527 rev](https://www.amazon.co.uk/dp/B09CC6SXG7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kecartu Breathing Trainer Boost Breathing Exerciser Portable Respiratory Muscle Trainer Lung Exercise Device with Soft Silicone for Fitness Training | Adjustable Resistance | Easy to Clean Black**Kecartu**£8.68**1 rev6mo ago](https://www.amazon.co.uk/dp/B0GF7NW3R1) [**Lung Trainer Breathing Trainer Resistance Breathing Exerciser Breath Trainer for Daily Fitness Training Easy to Clean (Black)**LeeQunQ**£3.66**1 rev9mo ago](https://www.amazon.co.uk/dp/B0FVM9LHNL) [**Lung Exerciser and Mucus Clearing Device Breathing Mucus Clearing Relief Remover (Green)**Murlancra**£10.15**165 rev10mo ago](https://www.amazon.co.uk/dp/B0FRG1449D) [**Lotnery Breathing Trainer - Adjustable Resistance Lung Exerciser for Enhanced Lung Capacity Handheld Device to Strengthen Respiratory Muscles and Boost Stamina Ideal for Athletes Fitness Enthusiast**Lotnery**£4.61**2 rev1y ago](https://www.amazon.co.uk/dp/B0FC2S95S3) [**Lung Trainer Pro Resistance Breathing Exerciser Adjustable Respiratory Training Device for Athletes & Fitness Portable & Easy to Clean with Neck Strap & Carry Pouch - Carbon Black**Berchyl**£13.02**110 rev1y ago](https://www.amazon.co.uk/dp/B0F85QZ9PM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kecartu Breathing Trainer Boost Breathing Exerciser Portable Respiratory Muscle Trainer Lung Exercise Device with Soft Silicone for Fitness Training | Adjustable Resistance | Easy to Clean Black**Kecartu**£8.68**5.0★**▲ 333%**](https://www.amazon.co.uk/dp/B0GF7NW3R1) [**Breathing Trainer Portable Respiratory Muscle Trainer with Adjustable Resistance Compact Lung Exercise Device Detachable for Easy Cleaning - White**Cozeasy**£6.91**4.1★**▲ 261%**](https://www.amazon.co.uk/dp/B0DSGDPQ5F) [**Lung Exerciser and Mucus Clearing Device Breathing Mucus Clearing Relief Remover (Green)**Murlancra**£10.15**4.1★**▲ 113%**](https://www.amazon.co.uk/dp/B0FRG1449D) [**Lung Trainer Breathing Trainer Resistance Breathing Exerciser Breath Trainer for Daily Fitness Training Easy to Clean (Black)**LeeQunQ**£3.66**3.0★**▲ 95%**](https://www.amazon.co.uk/dp/B0FVM9LHNL) [**Lotnery Breathing Trainer - Adjustable Resistance Lung Exerciser for Enhanced Lung Capacity Handheld Device to Strengthen Respiratory Muscles and Boost Stamina Ideal for Athletes Fitness Enthusiast**Lotnery**£4.61**3.0★**▲ 69%**](https://www.amazon.co.uk/dp/B0FC2S95S3)
**~~View all trending →~~**
## **What buyers say about oxyfit**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Breathability**27%
*“Improved my breath very well”*
**Ease Of Use**15%
*“Simple to use”*
**Quality-Overall**14%
*“Useful tool for lung exercise, quality and value good”*
**Efficiency**6%
*“Works well”*
**Cough Relief**6%
*“Helps to clean my lungs”*
**Value For Money**6%
*“Good value for money”*
**Advertised Vs Actual Product**5%
*“Just as described”*
**Grip**2%
*“Good easy to grip”*
**Oral Hygiene**2%
*“I am an Asthmatic person who appreciates an appliance that actually works when needed”*
**Size-Overall**2%
*“Great size”*
### **What buyers complain about **
**Breathability**19%
*“On the exhale side the last two or three most restrictive dont differ in that exhhalation of pne full breath because aperture for passing air out is so tiny it actually takes anywhere around half a minute to exhale all air through”*
**Functionality-Overall**10%
*“doesnt work OR didnt work for me”*
**Quality-Overall**9%
*“Bad quality control”*
**Noise Level**5%
*“Lot of noise”*
**Design-Overall**5%
*“Constructed badly and has to be held upside down for the balls to move”*
**Instructions/User Manual/Troubleshooting**5%
*“Rubbish without a manual”*
**Strength**5%
*“Not very good quite flimsy”*
**Size-Overall**4%
*“Slightly too big”*
**Ease Of Use**3%
*“hard to use”*
**Natural Resource Wastage**3%
*“Money wasted”*
### **Top return reasons **
**Functionality-Overall**42%
**Advertised Vs Actual Product**10%
**Quality-Overall**9%
**Breathability**7%
**Product Condition**4%
**Cough Relief**3%
**Adjustability/Rotatability/Reclining**3%
**Ease Of Use**3%
**Instructions/User Manual/Troubleshooting**2%
**Defective Material/Parts**2%
## **Common questions**
- **Is oxyfit profitable to sell on Amazon United Kingdom?**
- The niche generates £76K/yr across 19 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -14.5%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the oxyfit niche?**
- 17 brands and 24 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in oxyfit?**
- Top complaints mined from reviews: Breathability, Functionality-Overall, Quality-Overall. The return rate is 0.9%.
- **When does demand for oxyfit peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the oxyfit niche?**
- Listings span £3.66–£29.65; the average listing price is £9.60 (sweet spot $15–$100). The average incumbent carries 432 reviews — the moat a new listing must climb.
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