---
title: "Midge Net — £83K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/midge-net"
last_updated: "2026-07-31T22:48:21.531Z"
locale: en
meta:
description: "Niche score 55/100 · £83K/yr market · 120K searches/yr. Prices mostly outside the sweet spot ($4.01–$10.35) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · £83K/yr market · 120K searches/yr. Prices mostly outside the sweet spot ($4.01–$10.35) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Midge Net — £83K/yr Amazon UK Niche (2026) - Flapen"
---
# **midge net**
**Worth a look**
Shows demand growing +498.8% this quarter, but prices mostly outside the sweet spot ($4.01–$10.35) keeps it on the watch list.
Market size 21Growth 100Conversion 95Competition 20Returns 95Price range 0Avg price 16Brand share 38Review moat 63Quality gap 67
**Growth**
**Incredible****+498.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Incredible****12.1%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****1.0%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****972.3**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****£83K**
£83K/yr · 120K searches
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£5.76**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£4.01–£10.35**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United Kingdom niche tracking, midge net is a £83K/yr Amazon United Kingdom market (120K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 55/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **midge net market data**
- **Units sold / yr**
- **15K–20K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **£86K–£115K**
- units × avg price
- **Conversion rate**
- **12.1%**
- **Avg BSR**
- **#11**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **1.4%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▼falling
**Sellers**
**23**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**12%**
- Smidge that midge37% - South To East17% - Trespass13% - AOGOE9% - lzijun7% - Mbsomnus6% - Open — no brand owns it (3 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +498.8% search growth over the last 90 days.
6K4KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 24.4×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/midge-net/trend)
## **Top midge net search terms**
- **midge net**40K/yr+603.8%9.3% conv. - **midge nets for head**32K/yr+536.1%9.9% conv. - **mosquito head net**12K/yr+233.8%7.2% conv. - **midge head net**7K/yr+481.8%8.3% conv. - **midge hat**5K/yr+886.2%4.3% conv. - **smidge head net**6K/yr+506.2%17.0% conv. - **mosquito hat**5K/yr+262.0%3.1% conv. - **midge net hat**4K/yr+596.3%5.3% conv. - **mosquito net hat**5K/yr+315.4%4.8% conv. - **midge nets**3K/yr+646.5%6.5% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/midge-net/search-terms)
## **Top midge net products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£8K20%£17K30%£25K40%£33K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Smidge Midge and Mosquito-Proof Super Lightweight Head Net - Green One Size**Smidge that midge**£4.77**4.6★2,946 rev](https://www.amazon.co.uk/dp/B01EJF6LAE) [2**Trespass Mosquito and Midge Head Net Black One Size**Trespass**£4.01**4.5★1,130 rev](https://www.amazon.co.uk/dp/B00COKVXKK) [3**South to East Premium Midge Net for Head With Clear View Ultra Large & Long Extra Fine Holes Fly & Bug Protection for Camping Hiking Fishing Gardening Safari Fit All Hats for Men & Women**South To East**£6.16**4.2★2,151 rev](https://www.amazon.co.uk/dp/B0DZ1WYCSQ) [4**AOGOE Mosquito Head Net Hat Mosquito Hat with Removable Netting Bee Keeper Hat Anti-Mosquito Fishing Hat Camping Mosquito Hat Midgie Face Cover Portable Midge Head Net Hat for Outdoor Hiking**AOGOE**£4.83**4.4★223 rev](https://www.amazon.co.uk/dp/B0DPQVJRYK) [5**South To East Premium Midge Net for Head 2 Pack Ultra Large & Long Extra Fine Holes Fly & Bug Protection Gear for Camping Hiking Fishing Gardening Safari Fit All Hats for Men & Women**South To East**£10.35**4.2★2,151 rev](https://www.amazon.co.uk/dp/B0CQ8G97L2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**KASURE Foldable Mosquito Head Net Hat Breathable Midge Hat with Removable Net for Fishing Camping Hiking Outdoor Use Grey Camo One Size Fits Most**KASURE**£5.08**3 rev4mo ago](https://www.amazon.co.uk/dp/B0GRGLDWZG) [**South to East Premium Midge Net for Head With Clear View Ultra Large & Long Extra Fine Holes Fly & Bug Protection for Camping Hiking Fishing Gardening Safari Fit All Hats for Men & Women**South To East**£6.16**2,151 rev1y ago](https://www.amazon.co.uk/dp/B0DZ1WYCSQ) [**AOGOE Mosquito Head Net Hat Mosquito Hat with Removable Netting Bee Keeper Hat Anti-Mosquito Fishing Hat Camping Mosquito Hat Midgie Face Cover Portable Midge Head Net Hat for Outdoor Hiking**AOGOE**£4.83**223 rev1y ago](https://www.amazon.co.uk/dp/B0DPQVJRYK) [**ACWOO Midge Head Net Mosquito Head Protecting Net with Storage Bag Mosquito Head Net Face Mesh Fine Mesh Insect Netting Cover for Outdoor Hiking Camping Climbing Walking Fishing (Grey 2PCS)**ACWOO**£4.14**547 rev2y ago](https://www.amazon.co.uk/dp/B0D25HP69G) [**South To East Premium Midge Net for Head 2 Pack Ultra Large & Long Extra Fine Holes Fly & Bug Protection Gear for Camping Hiking Fishing Gardening Safari Fit All Hats for Men & Women**South To East**£10.35**2,151 rev2y ago](https://www.amazon.co.uk/dp/B0CQ8G97L2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**KASURE Foldable Mosquito Head Net Hat Breathable Midge Hat with Removable Net for Fishing Camping Hiking Outdoor Use Grey Camo One Size Fits Most**KASURE**£5.08**4.6★**▲ 57%**](https://www.amazon.co.uk/dp/B0GRGLDWZG) [**South To East Premium Midge Net for Head 2 Pack Ultra Large & Long Extra Fine Holes Fly & Bug Protection Gear for Camping Hiking Fishing Gardening Safari Fit All Hats for Men & Women**South To East**£10.35**4.2★**▲ 41%**](https://www.amazon.co.uk/dp/B0CQ8G97L2) [**Midge Head Net Hat Grey Nylon Mosquito Head Net with Hat for Outdoor Hiking Camping Climbing Fishing and Walking**Grantop**£6.35**4.2★**▲ 24%**](https://www.amazon.co.uk/dp/B0B8GPRS5F) [**AOGOE Mosquito Head Net Hat Mosquito Hat with Removable Netting Bee Keeper Hat Anti-Mosquito Fishing Hat Camping Mosquito Hat Midgie Face Cover Portable Midge Head Net Hat for Outdoor Hiking**AOGOE**£4.83**4.4★**▲ 20%**](https://www.amazon.co.uk/dp/B0DPQVJRYK) [**Mbsomnus Mosquito Head Net Sun Hat - Grey Face Cover Mask Midgie Protection Safari Quick Dry Wide Brim Sun Protection for Outdoor Hiking Camping Gardening Fishing**Mbsomnus**£6.79**4.2★**▲ 13%**](https://www.amazon.co.uk/dp/B0BYDHRHFX)
**~~View all trending →~~**
## **What buyers say about midge net**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“The hat itself seems well made”*
**Advertised Vs Actual Product**16%
*“Does the job”*
**Size-Overall**11%
*“fit well”*
**Weight Light**9%
*“lightweight”*
**Value For Money**8%
*“Well priced and arrived on time”*
**Ease Of Use**5%
*“Very useful”*
**Pest/Insect Control**3%
*“Game changer, all bugs are no longer a worry”*
**Comfort-Overall**3%
*“This one is much cooler, much roomier and much more pleasant to wear”*
**Design-Overall**2%
*“good construction”*
**Portability**2%
*“Handy & lightweight”*
### **What buyers complain about **
**Size-Overall**22%
*“it does fold up pretty small”*
**Advertised Vs Actual Product**15%
*“Not as advertised”*
**Visibility**14%
*“Some reduced visibility when wearing”*
**Pest/Insect Control**8%
*“Mosquito not Midge net”*
**Quality-Overall**8%
*“Cheap ugly crap”*
**Color**5%
*“there is a reason most are black I cannot recommend these”*
**Thickness**4%
*“Quite thin material to crown”*
### **Top return reasons **
**Size-Overall**23%
**Advertised Vs Actual Product**16%
**Quality-Overall**11%
**Transparency**9%
**Visibility**9%
**Functionality-Overall**9%
**Color**5%
**Drop/Impact Protection**5%
**Adhesion/Stickiness**2%
**Smell**2%
## **Common questions**
- **Is midge net profitable to sell on Amazon United Kingdom?**
- The niche generates £83K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +498.8%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the midge net niche?**
- 9 brands and 23 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in midge net?**
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Visibility. The return rate is 1.0%.
- **When does demand for midge net peak?**
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 24.4× the quietest.
- **What does it cost to enter the midge net niche?**
- Listings span £4.01–£10.35; the average listing price is £5.76 (sweet spot $15–$100). The average incumbent carries 972 reviews — the moat a new listing must climb.
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