---
title: "Male Fertility Supplement — £267K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/male-fertility-supplement"
last_updated: "2026-07-31T23:49:25.475Z"
locale: en
meta:
  description: "Niche score 44/100 · £267K/yr market · 107K searches/yr · £17.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · £267K/yr market · 107K searches/yr · £17.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Male Fertility Supplement — £267K/yr Amazon UK Niche (2026) - Flapen"
---

# **male fertility supplement**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 49Growth 12Conversion 97Competition 3Returns 100Price range 44Avg price 80Brand share 0Review moat 44Quality gap 62

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****14.6%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****£17.04**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£267K**

£267K/yr · 107K searches

**Review moat**

**Okay****2,146.67**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****£5.77–£22.19**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-26.9%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****96%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")

According to Flapen's Amazon United Kingdom niche tracking, male fertility supplement is a £267K/yr Amazon United Kingdom market (107K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **male fertility supplement market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**15K–20K**</dd><dd>avg 3,000–4,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**£256K–£341K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**14.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#243**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**56 months**</dd>

<dt>**Avg seller age**</dt><dd>**157 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**4 **▼falling

**Sellers**

**68**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**96%**

Top 20: 100%

**Open market**

**0%**

- Wellman Tablets77% - CONCEIVE PLUS11% - Proceive8% - Nullure4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -26.9% search growth over the last 90 days.

3K2KSpike '24Holiday '24Spike '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

[**Open Trend **](https://flapen.com/research/uk/health-personal-care/male-fertility-supplement/trend)

## **Top male fertility supplement search terms**

- **male fertility supplements**30K/yr-40.2%8.4% conv. - **wellman conception for men**26K/yr-39.5%21.4% conv. - **wellman conception max**11K/yr-0.3%7.4% conv. - **mens fertility supplement**12K/yr-17.1%12.7% conv. - **fertility supplements for men**11K/yr-24.7%9.1% conv. - **wellman conception**6K/yr+15.6%18.0% conv. - **men fertility supplement**6K/yr-18.1%10.3% conv. - **conception vitamins for men**3K/yr-9.0%13.3% conv. - **mens conception vitamins**2K/yr-1.1%17.3% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/male-fertility-supplement/search-terms)

## **Top male fertility supplement products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%£53K40%£107K60%£160K80%£214K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Wellman Wellman Conception Pregnancy Vitamin for Men 30count (Pack of 1)](https://m.media-amazon.com/images/I/511O2PTa17L.jpg)**Wellman Wellman Conception Pregnancy Vitamin for Men 30count (Pack of 1)**Wellman Tablets**£5.77**4.5★5,342 rev](https://www.amazon.co.uk/dp/B003JBRQ9A) [2![Proceive Men Fertility Supplement for Conception - Vitamins & Minerals for Men Trying to Conceive - Selenium Zinc Co Q10 Vitamin D - 60 Capsules (1 Month Supply) - Vegan](https://m.media-amazon.com/images/I/41EABOXhu3L.jpg)**Proceive Men Fertility Supplement for Conception - Vitamins & Minerals for Men Trying to Conceive - Selenium Zinc Co Q10 Vitamin D - 60 Capsules (1 Month Supply) - Vegan**Proceive**£20.86**4.4★758 rev](https://www.amazon.co.uk/dp/B07GFGS456) [3![Wellman Conception Max Conception and Fertility Vitamin for Men](https://m.media-amazon.com/images/I/51QKKMYEPXL.jpg)**Wellman Conception Max Conception and Fertility Vitamin for Men**Wellman Tablets**£17.10**4.5★5,342 rev](https://www.amazon.co.uk/dp/B0CGDRL5KS) [4![CONCEIVE PLUS Male Fertility Supplements - Boost Sperm Count Motility & Libido - Maca Root Folic Acid L-Arginine Zinc & Magnesium - Multivitamin for Mens Health & Fertility Support 60 Caps](https://m.media-amazon.com/images/I/41b1oaW4mmL.jpg)**CONCEIVE PLUS Male Fertility Supplements - Boost Sperm Count Motility & Libido - Maca Root Folic Acid L-Arginine Zinc & Magnesium - Multivitamin for Mens Health & Fertility Support 60 Caps**CONCEIVE PLUS**£16.29**4.2★751 rev](https://www.amazon.co.uk/dp/B073596715) [5![Male Fertility Supplements | Nullure | Sperm Count & Motility | 1 Month](https://m.media-amazon.com/images/I/31yZupc2rNL.jpg)**Male Fertility Supplements | Nullure | Sperm Count & Motility | 1 Month**Nullure**£20.01**4.4★158 rev](https://www.amazon.co.uk/dp/B0F19GP29Y)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Male Fertility Supplements | Nullure | Sperm Count & Motility | 1 Month](https://m.media-amazon.com/images/I/31yZupc2rNL.jpg)**Male Fertility Supplements | Nullure | Sperm Count & Motility | 1 Month**Nullure**£20.01**158 rev1y ago](https://www.amazon.co.uk/dp/B0F19GP29Y) [![Wellman Conception Max Conception and Fertility Vitamin for Men](https://m.media-amazon.com/images/I/51QKKMYEPXL.jpg)**Wellman Conception Max Conception and Fertility Vitamin for Men**Wellman Tablets**£17.10**5,342 rev2y ago](https://www.amazon.co.uk/dp/B0CGDRL5KS) [![Conceive Plus Mens Motility Support Supplement - Boost Sperm Quality & Count - Male Fertility Supplements for Hormonal Balance Reproductive Health & Fertility Ginseng Zinc CoQ10-60 Capsules](https://m.media-amazon.com/images/I/41pCy3Nd-HL.jpg)**Conceive Plus Mens Motility Support Supplement - Boost Sperm Quality & Count - Male Fertility Supplements for Hormonal Balance Reproductive Health & Fertility Ginseng Zinc CoQ10-60 Capsules**CONCEIVE PLUS**£22.19**529 rev6y ago](https://www.amazon.co.uk/dp/B087MYYS1L) [![Proceive Men Fertility Supplement for Conception - Vitamins & Minerals for Men Trying to Conceive - Selenium Zinc Co Q10 Vitamin D - 60 Capsules (1 Month Supply) - Vegan](https://m.media-amazon.com/images/I/41EABOXhu3L.jpg)**Proceive Men Fertility Supplement for Conception - Vitamins & Minerals for Men Trying to Conceive - Selenium Zinc Co Q10 Vitamin D - 60 Capsules (1 Month Supply) - Vegan**Proceive**£20.86**758 rev7y ago](https://www.amazon.co.uk/dp/B07GFGS456) [![CONCEIVE PLUS Male Fertility Supplements - Boost Sperm Count Motility & Libido - Maca Root Folic Acid L-Arginine Zinc & Magnesium - Multivitamin for Mens Health & Fertility Support 60 Caps](https://m.media-amazon.com/images/I/41b1oaW4mmL.jpg)**CONCEIVE PLUS Male Fertility Supplements - Boost Sperm Count Motility & Libido - Maca Root Folic Acid L-Arginine Zinc & Magnesium - Multivitamin for Mens Health & Fertility Support 60 Caps**CONCEIVE PLUS**£16.29**751 rev9y ago](https://www.amazon.co.uk/dp/B073596715)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Wellman Conception Max Conception and Fertility Vitamin for Men](https://m.media-amazon.com/images/I/51QKKMYEPXL.jpg)**Wellman Conception Max Conception and Fertility Vitamin for Men**Wellman Tablets**£17.10**4.5★**▲ 332%**](https://www.amazon.co.uk/dp/B0CGDRL5KS) [![Proceive Men Fertility Supplement for Conception - Vitamins & Minerals for Men Trying to Conceive - Selenium Zinc Co Q10 Vitamin D - 60 Capsules (1 Month Supply) - Vegan](https://m.media-amazon.com/images/I/41EABOXhu3L.jpg)**Proceive Men Fertility Supplement for Conception - Vitamins & Minerals for Men Trying to Conceive - Selenium Zinc Co Q10 Vitamin D - 60 Capsules (1 Month Supply) - Vegan**Proceive**£20.86**4.4★**▲ 28%**](https://www.amazon.co.uk/dp/B07GFGS456) [![CONCEIVE PLUS Male Fertility Supplements - Boost Sperm Count Motility & Libido - Maca Root Folic Acid L-Arginine Zinc & Magnesium - Multivitamin for Mens Health & Fertility Support 60 Caps](https://m.media-amazon.com/images/I/41b1oaW4mmL.jpg)**CONCEIVE PLUS Male Fertility Supplements - Boost Sperm Count Motility & Libido - Maca Root Folic Acid L-Arginine Zinc & Magnesium - Multivitamin for Mens Health & Fertility Support 60 Caps**CONCEIVE PLUS**£16.29**4.2★**— 5%**](https://www.amazon.co.uk/dp/B073596715) [![Male Fertility Supplements | Nullure | Sperm Count & Motility | 1 Month](https://m.media-amazon.com/images/I/31yZupc2rNL.jpg)**Male Fertility Supplements | Nullure | Sperm Count & Motility | 1 Month**Nullure**£20.01**4.4★**— 5%**](https://www.amazon.co.uk/dp/B0F19GP29Y) [![Conceive Plus Mens Motility Support Supplement - Boost Sperm Quality & Count - Male Fertility Supplements for Hormonal Balance Reproductive Health & Fertility Ginseng Zinc CoQ10-60 Capsules](https://m.media-amazon.com/images/I/41pCy3Nd-HL.jpg)**Conceive Plus Mens Motility Support Supplement - Boost Sperm Quality & Count - Male Fertility Supplements for Hormonal Balance Reproductive Health & Fertility Ginseng Zinc CoQ10-60 Capsules**CONCEIVE PLUS**£22.19**4.3★**— 2%**](https://www.amazon.co.uk/dp/B087MYYS1L)

**~~View all trending →~~**

## **What buyers say about male fertility supplement**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Vitamin**11%

*“This product is perfect to brings more vitamins”*

**Quality-Overall**10%

*“It all looks impressive at first glance”*

**Fertility/Conception**8%

*“Clean, easy-to-take fertility support supplement”*

**Efficiency**7%

*“It helps”*

**Side Effects**7%

*“have not caused any stomach discomfort or side effects so far”*

**Ingredients-Overall**7%

*“This supplement has a good range of active ingredients which support overall health”*

**Value For Money**6%

*“Satisfactory and had value for money”*

**Advertised Vs Actual Product**6%

*“Seems to work”*

**Vegan/Organic**5%

*“What really stood out to me is the clean ingredient profile — its vegan”*

**Dosage**4%

*“Has everything you need in good sized doses”*

### **What buyers complain about **

**Functionality-Overall**17%

*“It didn't work for me”*

**Vitamin**9%

*“Its very expensive for a supplement so your research”*

**Taste-Overall**8%

*“constantly caused an awful taste every time I burped”*

**Value For Money**5%

*“it doesnt feel great value for money”*

**Accuracy-Overall**3%

*“as these naturally take longer to assess”*

**Dosage**2%

*“the actual amounts of each one are pretty low”*

**Regulates Digestion**1%

*“I do have a sensitive stomach”*

**Size-Overall**1%

*“though the pill size isn't that good”*

**Flavor**1%

*“they are flavour less”*

**Smell**1%

*“No particular smell or taste from the capsules”*

## **Common questions**

<dl>

<dt>**Is male fertility supplement profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £267K/yr across 6 tracked products. 90-day search growth is -26.9%. Flapen's verdict: Skip it (44/100).</dd>

<dt>**How competitive is the male fertility supplement niche?**</dt><dd>4 brands and 68 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in male fertility supplement?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Vitamin, Taste-Overall. The return rate is 0.1%.</dd>

<dt>**When does demand for male fertility supplement peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.4× the quietest.</dd>

<dt>**What does it cost to enter the male fertility supplement niche?**</dt><dd>Listings span £5.77–£22.19; the average listing price is £17.04 (sweet spot $15–$100). The average incumbent carries 2,147 reviews — the moat a new listing must climb.</dd>

</dl>

## **Related niches in Health & Personal Care**

- 69 [**cooling towel**](https://flapen.com/research/uk/health-personal-care/cooling-towel)£1.1M/yr>1,000%**Launch it**- 70 [**collagen**](https://flapen.com/research/uk/health-personal-care/collagen)£6.6M/yr-20.1%**Worth a look**- 70 [**dry skin remover feet**](https://flapen.com/research/uk/health-personal-care/dry-skin-remover-feet)£236K/yr+78.2%**Worth a look**- 70 [**stryde knee strap**](https://flapen.com/research/uk/health-personal-care/stryde-knee-strap)£112K/yr>1,000%**Worth a look**- 70 [**libre 2 sensor covers**](https://flapen.com/research/uk/health-personal-care/libre-2-sensor-covers)£240K/yr+67.1%**Worth a look**- 70 [**water retention tablets**](https://flapen.com/research/uk/health-personal-care/water-retention-tablets)£470K/yr+47.2%**Worth a look**[**All Health & Personal Care niches **](https://flapen.com/research/uk/health-personal-care)