---
title: "Trend — magnesium oil - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/magnesium-oil/trend"
last_updated: "2026-07-31T21:45:46.945Z"
locale: en
meta:
  description: "Niche score 51/100 · £690K/yr market · 630K searches/yr · £9.84 avg price. Soft demand (-10.2% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £690K/yr market · 630K searches/yr · £9.84 avg price. Soft demand (-10.2% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — magnesium oil - Flapen"
---

# **magnesium oil**

**Worth a look**

Shows low returns (0.1%), but soft demand (-10.2% this quarter) keeps it on the watch list.

Market size 68Growth 20Conversion 92Competition 20Returns 100Price range 36Avg price 32Brand share 20Review moat 40Quality gap 78

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****11.1%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****£690K**

£690K/yr · 630K searches

**Review moat**

**Okay****2,519.42**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****£6.28–£19.93**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****£9.84**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-10.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****76%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand