---
title: "Lycopene — £85K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/lycopene"
last_updated: "2026-07-31T17:11:55.218Z"
locale: en
meta:
description: "Niche score 52/100 · £85K/yr market · 41K searches/yr · £17.51 avg price. Soft demand (-17.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · £85K/yr market · 41K searches/yr · £17.51 avg price. Soft demand (-17.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Lycopene — £85K/yr Amazon UK Niche (2026) - Flapen"
---
# **lycopene**
**Worth a look**
Shows low returns (0.1%), but soft demand (-17.3% this quarter) keeps it on the watch list.
Market size 21Growth 16Conversion 94Competition 24Returns 100Price range 82Avg price 81Brand share 48Review moat 88Quality gap 63
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****11.8%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****231.5**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****£8.25–£49.09**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****£17.51**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****£85K**
£85K/yr · 41K searches
**Growth**
**Bad****-17.3%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, lycopene is a £85K/yr Amazon United Kingdom market (41K searches/yr). The top 5 brands hold 76% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lycopene market data**
- **Units sold / yr**
- **4K–5K**
- avg 250–500/product
- **Revenue / yr**
- **£70K–£88K**
- units × avg price
- **Conversion rate**
- **11.8%**
- **Avg BSR**
- **#8**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **56%**
- **Out of stock**
- **6.3%**
- **Avg brand age**
- **61 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **▲rising
**Sellers**
**21**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**16%**
- Pureclinica27% - ALPHA0117% - BIOHERBA13% - Vitabiotics Ultra12% - VED8% - Time Health8% - Open — no brand owns it (5 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -17.3% search growth over the last 90 days.
1K750Spike '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/lycopene/trend)
## **Top lycopene search terms**
- **lycopene**30K/yr-17.4%10.3% conv. - **lycopene capsules high strength**8K/yr-15.1%13.9% conv. - **lycopene supplement**3K/yr-22.2%8.8% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/lycopene/search-terms)
## **Top lycopene products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£8K20%£17K30%£25K40%£34K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lycopene 50mg x 180 Tablets (6 Months Supply). 300% Strength of Regular Lycopene Tablets.**Pureclinica**£28.31**4.4★1,176 rev](https://www.amazon.co.uk/dp/B00GUEJXZ8) [2**Organic Lycopene 15mg - Bio-Fermented Tomato Extract 90 Vegan Capsules (3 Months Supply) Resealable and Recyclable Pouch By Alpha01**ALPHA01**£8.25**4.2★16 rev](https://www.amazon.co.uk/dp/B0DHQYWVW6) [3**Lycopene 20 mg 100 Capsules | Tomato-Derived Supplement with Natural Antioxidant Properties by BIOHERBA**BIOHERBA**£10.01**4.1★30 rev](https://www.amazon.co.uk/dp/B0DS2XKX9M) [4**Vitabiotics Ultra Lycopene - 30 Count (Pack of 1)**Vitabiotics Ultra**£8.82**4.4★128 rev](https://www.amazon.co.uk/dp/B0076ZXVOY) [5**Lycopene 10% Beadlet 15mg | 90 High Strength Lycopene Capsules | Natural Antioxidant | Vegetarian & Vegan Formula | UK Manufactured Under GMP Standards by Prowise Healthcare**PH PROWISE Healthcare**£15.96**4.4★163 rev](https://www.amazon.co.uk/dp/B06XVGJK1M)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Alzuro Labs Lycopene 15mg | High Strength 200:1 Tomato Extract Standardised to 10% | 180 Vegan Capsules | Antioxidant Support | GMP & 3rd Party Lab Tested**ALZURO LABS**£18.21**76 rev9mo ago](https://www.amazon.co.uk/dp/B0FV8CF8P4) [**Lycopene 20 mg 100 Capsules | Tomato-Derived Supplement with Natural Antioxidant Properties by BIOHERBA**BIOHERBA**£10.01**30 rev1y ago](https://www.amazon.co.uk/dp/B0DS2XKX9M) [**Swanson Lycopene 20mg 60 Softgels High-Dose Gluten-Free GMO-Free**Swanson**£8.47**19 rev2y ago](https://www.amazon.co.uk/dp/B0CXTGQ12R) [**Ved Lycopene Supplement Supports Energy Balance Non-GMO High Lycopene 500mg x 90 Softgel**VED**£19.94**140 rev2y ago](https://www.amazon.co.uk/dp/B0BX3T1B76) [**Ved Lycopene Supplement | Boost Immune System | Super Antioxidant | 100mg x 90 Tablets**VED**£10.81**168 rev3y ago](https://www.amazon.co.uk/dp/B0771X6CN2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Organic Lycopene 15mg - Bio-Fermented Tomato Extract 90 Vegan Capsules (3 Months Supply) Resealable and Recyclable Pouch By Alpha01**ALPHA01**£8.25**4.2★**▲ 149%**](https://www.amazon.co.uk/dp/B0DHQYWVW6) [**Lycopene 20 mg 100 Capsules | Tomato-Derived Supplement with Natural Antioxidant Properties by BIOHERBA**BIOHERBA**£10.01**4.1★**▲ 99%**](https://www.amazon.co.uk/dp/B0DS2XKX9M) [**Ved Lycopene Supplement | Boost Immune System | Super Antioxidant | 100mg x 90 Tablets**VED**£10.81**4.1★**▲ 31%**](https://www.amazon.co.uk/dp/B0771X6CN2) [**Lycopene 30mg per Capsule Stabilized Microencapsulated Formula Tomato Extract Vegan Zero Additives (120 Capsules)**Time Health**£26.88**4.3★**▲ 20%**](https://www.amazon.co.uk/dp/B0839MCJF9) [**Lycopene 50mg 360 Tablets (2 x 180) | 12 Month Supply | Triple Strength Antioxidant Supplement | High Potency Tomato Extract | Vegan Non-GMO Made in UK**Pureclinica**£49.09**4.4★**▲ 16%**](https://www.amazon.co.uk/dp/B00GUEJZ0G)
**~~View all trending →~~**
## **What buyers say about lycopene**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**16%
*“Good value”*
**Quality-Overall**14%
*“top quality supplement”*
**Ease Of Chewing/Swallowing**12%
*“Easier to swallow”*
**Vegan/Organic**8%
*“The capsules are vegan”*
**Dosage**5%
*“The one-a-day dose is convenient”*
**Advertised Vs Actual Product**5%
*“As described competitively priced”*
**Ingredients-Overall**4%
*“Effective, good quality ingredients that represent value for money”*
**Vitamin**4%
*“Its a vitamin”*
**Durability**3%
*“Taken them for many years no problems at all”*
**Size-Overall**3%
*“Good size”*
### **What buyers complain about **
**Smell**15%
*“Bad Smell”*
**Artificial Sweeteners**13%
*“because it's not listed as a sugar it's not included in the carbohydrates”*
**Quality-Overall**6%
*“Not good”*
**Value For Money**6%
*“waste of money”*
**Taste-Overall**3%
*“it doesnt have a particular taste or smell”*
**Allergies**2%
*“I do have a sensitive stomach”*
**Acid Regulator/Stomach Ache Relief**2%
*“I do have a sensitive stomach”*
**Size-Overall**2%
*“These vegan capsules are really small”*
**Certifications**1%
*“don't demonstrate official certification on the packaging”*
## **Common questions**
- **Is lycopene profitable to sell on Amazon United Kingdom?**
- The niche generates £85K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -17.3%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the lycopene niche?**
- 11 brands and 21 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in lycopene?**
- Top complaints mined from reviews: Smell, Artificial Sweeteners, Quality-Overall. The return rate is 0.1%.
- **When does demand for lycopene peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the lycopene niche?**
- Listings span £8.25–£49.09; the average listing price is £17.51 (sweet spot $15–$100). The average incumbent carries 232 reviews — the moat a new listing must climb.
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