---
title: "Laxatives for Constipation — £2.0M/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/laxatives-for-constipation"
last_updated: "2026-07-31T17:34:22.312Z"
locale: en
meta:
description: "Niche score 47/100 · £2.0M/yr market · 1.8M searches/yr · £5.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · £2.0M/yr market · 1.8M searches/yr · £5.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Laxatives for Constipation — £2.0M/yr Amazon UK Niche (2026) - Flapen"
---
# **laxatives for constipation**
**Skip it**
Prices mostly outside the sweet spot ($2.34–$8.66) — this niche doesn't clear our bar today.
Market size 95Growth 19Conversion 99Competition 14Returns 100Price range 0Avg price 17Brand share 14Review moat 25Quality gap 48
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****18.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Great****£2.0M**
£2.0M/yr · 1.8M searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****4,012.5**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-12.6%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****£5.96**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****£2.34–£8.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, laxatives for constipation is a £2.0M/yr Amazon United Kingdom market (1.8M searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jul. Verdict: Skip it — 47/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **laxatives for constipation market data**
- **Units sold / yr**
- **400K–500K**
- avg 30,000–40,000/product
- **Revenue / yr**
- **£2.4M–£3.0M**
- units × avg price
- **Conversion rate**
- **18.6%**
- **Avg BSR**
- **#12**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▲rising
**Sellers**
**85**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**3%**
- Dulcolax55% - DulcoEase24% - Almus7% - Senokot5% - Movicol4% - Vinco Supplements3% - Open — no brand owns it (1 brand, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -12.6% search growth over the last 90 days.
45K35KPrime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/laxatives-for-constipation/trend)
## **Top laxatives for constipation search terms**
- **constipation relief for adults**323K/yr-13.1%9.9% conv. - **laxatives for constipation**266K/yr-12.1%14.5% conv. - **dulcolax tablets**253K/yr-10.3%33.8% conv. - **dulcolax**168K/yr-14.7%24.7% conv. - **laxatives**163K/yr-19.5%9.2% conv. - **dulcoease**126K/yr-0.1%20.3% conv. - **stool softeners for adults**108K/yr-16.1%12.2% conv. - **laxative**59K/yr-4.9%8.6% conv. - **constipation relief**61K/yr-25.7%7.4% conv. - **constipation**42K/yr-16.3%5.7% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/laxatives-for-constipation/search-terms)
## **Top laxatives for constipation products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£296K30%£592K45%£888K60%£1.2M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dulcolax Adult - Constipation Relief Laxative 5mg Bisacodyl Gastro Resistant Tablets Tablets 20 Count**Dulcolax**£2.34**4.5★16,153 rev](https://www.amazon.co.uk/dp/B08K4JPSKK) [2**DulcoEase 100 mg Docusate Sodium Capsules - Softening Constipation Relief - Pack of 60 Soft Gel Capsules - Stool Softening Laxative**DulcoEase**£8.47**4.5★4,362 rev](https://www.amazon.co.uk/dp/B08HYQ74ZY) [3**Almus Constipation Relief Gastro-Resistant Tablets 5 mg Bisacodyl - 3 x 20 Tablets**Almus**£5.69**4.5★956 rev](https://www.amazon.co.uk/dp/B0BD8S28XF) [4**Senokot 7.5mg 20 Tablets - Natural Senna Fruit Laxative for Constipation Relief Constipation relief for adults Dual action laxative Double action constipation relief Effective Overnight**Senokot**£3.22**4.4★2,340 rev](https://www.amazon.co.uk/dp/B08HYQYH88) [5**Dulcolax Adult Pico Liquid - Constipation Relief Laxative 5mg/5ml Sodium Picosulfate Liquid Oral Solution - 100ml**Dulcolax**£3.96**4.6★2,699 rev](https://www.amazon.co.uk/dp/B09RMPZNNM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Vinco Colon Cleanse 15 Day Detox - Supports Weight Loss - Eliminates Toxins - Relieves Constipation & Bloating - Probiotics for Gut Health - Promotes Regularity - Herbal Stool Softener**Vinco Supplements**£8.23**1,313 rev1y ago](https://www.amazon.co.uk/dp/B0DHYJ4CQP) [**Movicol Ease Stick Sachets Citrus 20 Sachets Constipation Relief for Adults Laxatives Relief hydrates softens & Help Restore Natural Bowel Movement**Movicol**£8.66**1,826 rev1y ago](https://www.amazon.co.uk/dp/B0DG92BNGB) [**Constipation Relief Laxative 5mg Gastro-Resistant Tablets 3 Pack of 20 Tablets Effective Adult Relief (Brand May Vary)**Asrev Healthcare**£6.97**560 rev2y ago](https://www.amazon.co.uk/dp/B0D6W53BYX) [**Almus Constipation Relief Gastro-Resistant Tablets 5 mg Bisacodyl - 3 x 20 Tablets**Almus**£5.69**956 rev3y ago](https://www.amazon.co.uk/dp/B0BD8S28XF) [**Dulcolax Adult Pico Liquid - Constipation Relief Laxative 5mg/5ml Sodium Picosulfate Liquid Oral Solution - 100ml**Dulcolax**£3.96**2,699 rev4y ago](https://www.amazon.co.uk/dp/B09RMPZNNM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Senokot 7.5mg 20 Tablets - Natural Senna Fruit Laxative for Constipation Relief Constipation relief for adults Dual action laxative Double action constipation relief Effective Overnight**Senokot**£3.22**4.4★**▲ 115%**](https://www.amazon.co.uk/dp/B08HYQYH88) [**Vinco Colon Cleanse 15 Day Detox - Supports Weight Loss - Eliminates Toxins - Relieves Constipation & Bloating - Probiotics for Gut Health - Promotes Regularity - Herbal Stool Softener**Vinco Supplements**£8.23**4.2★**▲ 22%**](https://www.amazon.co.uk/dp/B0DHYJ4CQP) [**Dulcolax Adult - Constipation Relief Laxative 5mg Bisacodyl Gastro Resistant Tablets Tablets 20 Count**Dulcolax**£2.34**4.5★**▲ 11%**](https://www.amazon.co.uk/dp/B08K4JPSKK) [**DulcoEase 100 mg Docusate Sodium Capsules - Softening Constipation Relief - Pack of 60 Soft Gel Capsules - Stool Softening Laxative**DulcoEase**£8.47**4.5★**— 9%**](https://www.amazon.co.uk/dp/B08HYQ74ZY) [**Dulcoease Stool Softener - 30**DulcoEase**£7.21**4.5★**— 7%**](https://www.amazon.co.uk/dp/B004FO7D5M)
**~~View all trending →~~**
## **What buyers say about laxatives for constipation**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Efficiency**18%
*“Works perfectly”*
**Advertised Vs Actual Product**18%
*“exactly as advertised great”*
**Quality-Overall**10%
*“Excellent product”*
**Value For Money**8%
*“Good price”*
**Regulates Digestion**7%
*“Relieves constipation”*
**Acid Regulator/Stomach Ache Relief**4%
*“Very good for stomach relief”*
**Strength**3%
*“Very strong”*
**Ease Of Use**3%
*“Easy to use”*
**Soft Feel**3%
*“gentle”*
**Side Effects**2%
*“No side effects”*
### **What buyers complain about **
**Functionality-Overall**15%
*“Not effective”*
**Acid Regulator/Stomach Ache Relief**14%
*“stomach pain”*
**Pain Relief-Overall**10%
*“it was a painful experience”*
**Side Effects**8%
*“oh my 😩the abdominal cramps that comes with it is awful”*
**Dosage**8%
*“the Senna dose in each capsule i think is too strong”*
**Regulates Digestion**7%
*“Doesn't work for constipation”*
**Value For Money**4%
*“little expensive”*
**Weight Loss**2%
*“Definitely is not designed for weight loss”*
**Taste-Overall**2%
*“This tastes so disgusting”*
**Strength**2%
*“when I found its weak”*
### **Top return reasons **
**Flavor**50%
**Charging**50%
## **Common questions**
- **Is laxatives for constipation profitable to sell on Amazon United Kingdom?**
- The niche generates £2.0M/yr across 10 tracked products. 90-day search growth is -12.6%. Flapen's verdict: Skip it (47/100).
- **How competitive is the laxatives for constipation niche?**
- 7 brands and 85 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in laxatives for constipation?**
- Top complaints mined from reviews: Functionality-Overall, Acid Regulator/Stomach Ache Relief, Pain Relief-Overall. The return rate is 0.0%.
- **When does demand for laxatives for constipation peak?**
- Demand peaks in Jul; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the laxatives for constipation niche?**
- Listings span £2.34–£8.66; the average listing price is £5.96 (sweet spot $15–$100). The average incumbent carries 4,013 reviews — the moat a new listing must climb.
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