---
title: "Search terms — isolate protein powder - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/isolate-protein-powder/search-terms"
last_updated: "2026-07-31T13:26:01.787Z"
locale: en
meta:
  description: "Niche score 56/100 · £320K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · £320K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — isolate protein powder - Flapen"
---

# **isolate protein powder**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 52Growth 35Conversion 33Competition 70Returns 100Price range 91Avg price 95Brand share 18Review moat 51Quality gap 58

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****£39.40**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£12.10–£75.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****£320K**

£320K/yr · 305K searches

**Review moat**

**Good****1,470**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+8.2%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand