---
title: "Trend — iodine for wounds - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/iodine-for-wounds/trend"
last_updated: "2026-07-31T13:33:01.288Z"
locale: en
meta:
  description: "Niche score 41/100 · £103K/yr market · 76K searches/yr · £13.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · £103K/yr market · 76K searches/yr · £13.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — iodine for wounds - Flapen"
---

# **iodine for wounds**

**Skip it**

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 25Growth 22Conversion 86Competition 18Returns 100Price range 38Avg price 66Brand share 13Review moat 51Quality gap 38

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.7%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****£13.96**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****1,459.77**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****£7.83–£19.37**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****£103K**

£103K/yr · 76K searches

**Growth**

**Bad****-5.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****79%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand