---
title: "Geode — £31K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/geode"
last_updated: "2026-07-31T12:57:42.394Z"
locale: en
meta:
description: "Niche score 40/100 · £31K/yr market · 75K searches/yr · £25.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · £31K/yr market · 75K searches/yr · £25.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Geode — £31K/yr Amazon UK Niche (2026) - Flapen"
---
# **geode**
**Skip it**
A small market ($31K/yr) — this niche doesn't clear our bar today.
Market size 8Growth 14Conversion 20Competition 38Returns 97Price range 79Avg price 95Brand share 23Review moat 24Quality gap 76
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****£25.24**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£5.84–£112.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Bad****5,374.1**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-22.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£31K**
£31K/yr · 75K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, geode is a £31K/yr Amazon United Kingdom market (75K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **geode market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£50K–£63K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#278**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **55%**
- **Out of stock**
- **2.6%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **202 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▼falling
**Sellers**
**12**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 100%
**Open market**
**5%**
- WAFUNNE42% - Blue Marble18% - British Fossils17% - EDUMAN8% - Namzi6% - dssmboom4% - Open — no brand owns it (3 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -22.7% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 3.7×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/geode/trend)
## **Top geode search terms**
- **geode**26K/yr-8.0%1.1% conv. - **geodes**17K/yr-15.0%1.4% conv. - **geode crystals**13K/yr-21.4%1.3% conv. - **crystal geodes**7K/yr-39.6%1.3% conv. - **geode kit**3K/yr-18.0%4.6% conv. - **geodes break open**9K/yr-83.6%0.6% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/geode/search-terms)
## **Top geode products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£3K20%£6K30%£9K40%£12K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amethyst Crystal Cluster Purple Crystals Rock Geode Quartz Raw Healing Crystals Stone 0-0.25kg**WAFUNNE**£13.80**3.8★16 rev](https://www.amazon.co.uk/dp/B0FP2MWQQX) [2**Amethyst Crystal Geodes Oval Purple Crystals Rock Cluster Quartz Raw Stone Healing Crystals 0-0.25kg**WAFUNNE**£27.30**3.4★10 rev](https://www.amazon.co.uk/dp/B0FP2QT8MP) [3**EDUMAN Break Open 10 Premium Geodes with Crystals - STEM Educational Geology Science Kit Real Crystal Geodes Kits for Toys Gifts Kids Boys & Girls**EDUMAN**£17.78**4.2★431 rev](https://www.amazon.co.uk/dp/B0C5WZXZNY) [4**NATIONAL GEOGRAPHIC Break Open 10 Premium Geodes Includes Goggles & Display Stands - STEM Science Kit Geology Gift for Kids Break Your Own Geodes**Blue Marble**£24.27**4.4★31,480 rev](https://www.amazon.co.uk/dp/B0DTQM3Z11) [5**National Geographic Break Open 4 Geodes Science Kit Includes Goggles & Display Stand - STEM Science Gift for Boys & Girls Break Your Own Geodes**Blue Marble**£14.65**4.4★31,480 rev](https://www.amazon.co.uk/dp/B0DTX1HXXL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amethyst Crystal Cluster Purple Crystals Rock Geode Quartz Raw Healing Crystals Stone 0-0.25kg**WAFUNNE**£13.80**16 rev11mo ago](https://www.amazon.co.uk/dp/B0FP2MWQQX) [**Amethyst Crystal Geodes Oval Purple Crystals Rock Cluster Quartz Raw Stone Healing Crystals 0-0.25kg**WAFUNNE**£27.30**10 rev11mo ago](https://www.amazon.co.uk/dp/B0FP2QT8MP) [**Break Open 5 Large Geodes! - Includes an Information card Safety goggles Magnifying Glass and a Bag to Break Your Geodes!**British Fossils**£10.72**447 rev1y ago](https://www.amazon.co.uk/dp/B0F9LS7CJM) [**National Geographic Break Open 4 Geodes Science Kit Includes Goggles & Display Stand - STEM Science Gift for Boys & Girls Break Your Own Geodes**Blue Marble**£14.65**31,480 rev1y ago](https://www.amazon.co.uk/dp/B0DTX1HXXL) [**NATIONAL GEOGRAPHIC Break Open 15 Premium Geodes - with Goggles Detailed Learning Guide 3 Display Stands Great Stem Science Toy & Educational Kit**Blue Marble**£30.41**31,480 rev1y ago](https://www.amazon.co.uk/dp/B0DTWSMMPB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amethyst Crystal Cluster Purple Crystals Rock Geode Quartz Raw Healing Crystals Stone 0-0.25kg**WAFUNNE**£13.80**3.8★**▲ 260%**](https://www.amazon.co.uk/dp/B0FP2MWQQX) [**dssmboom Natural Amethyst Crystal Cluster Specimen for Meditation Chakra Balancing Irregular Rough Stone Geode Quartz Home Decor for Wealth & Good Luck 1.54-1.76 lb**dssmboom**£92.95**5.0★**▲ 254%**](https://www.amazon.co.uk/dp/B0DKNS77W9) [**dssmboom Natural Amethyst Crystal Cluster Specimen for Meditation Chakra Balancing Irregular Rough Stone Geode Quartz Home Decor for Wealth & Good Luck 1.98-2.2 lb**dssmboom**£112.40**5.0★**▲ 248%**](https://www.amazon.co.uk/dp/B0DKNPQC6T) [**Amethyst Crystal Geodes Oval Purple Crystals Rock Cluster Quartz Raw Stone Healing Crystals 0-0.25kg**WAFUNNE**£27.30**3.4★**▲ 178%**](https://www.amazon.co.uk/dp/B0FP2QT8MP) [**Namzi Raw Amethyst Stones and Crystals Rock Natural Amathesis Crystal Clusters Geodes with Crystals Cuarzo Amatista Original Real Amethyst Crystals Geode Gemstones Healing Crystals(0.11Lb)**Namzi**£5.84**4.4★**▲ 33%**](https://www.amazon.co.uk/dp/B08QFRVLDD)
**~~View all trending →~~**
## **What buyers say about geode**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**16%
*“Great price”*
**Gifting Purpose**16%
*“Cool present”*
**Color**14%
*“excellent colour”*
**Fun/Entertainment Experience**13%
*“Great fun”*
**Minerals**9%
*“the stones have such a lovely”*
**Size-Overall**6%
*“Beautiful size”*
**Quality-Overall**5%
*“thoughtfully curated set that feels high quality the moment you open the box”*
**Collectibles**4%
*“My stepson enjoys collecting rocks and something similar, I thought this would be a great gift”*
**Advertised Vs Actual Product**2%
*“It not only met our expectations”*
**Brightness/Shine/Glow**1%
*“bright piece of stone”*
### **What buyers complain about **
**Color**35%
*“No other colours”*
**Size-Overall**15%
*“But absolutely tiny”*
**Gifting Purpose**8%
*“Not the best because received as a gift”*
**Ease Of Use**8%
*“Two wouldn't open”*
**Advertised Vs Actual Product**6%
*“Doesn't resemble the picture provided”*
**Value For Money**5%
*“i have always found it to be so expensive”*
**Quality-Overall**5%
*“Not the best”*
**Fun/Entertainment Experience**3%
*“It was quite disappointing and boring”*
**Durability**2%
*“they broke in small pieces”*
**Display-Overall**1%
*“Not really big enough for a display”*
### **Top return reasons **
**Size-Overall**38%
**Advertised Vs Actual Product**23%
**Quality-Overall**10%
**Shape/Style**7%
**Color**3%
**Durability**3%
**Gifting Purpose**3%
**Value For Money**3%
**Natural Resource Wastage**3%
**Minerals**3%
## **Common questions**
- **Is geode profitable to sell on Amazon United Kingdom?**
- The niche generates £31K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -22.7%. Flapen's verdict: Skip it (40/100).
- **How competitive is the geode niche?**
- 9 brands and 12 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in geode?**
- Top complaints mined from reviews: Color, Size-Overall, Gifting Purpose. The return rate is 0.7%.
- **When does demand for geode peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.7× the quietest.
- **What does it cost to enter the geode niche?**
- Listings span £5.84–£112.40; the average listing price is £25.24 (sweet spot $15–$100). The average incumbent carries 5,374 reviews — the moat a new listing must climb.
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