---
title: "Folic Acid 5mg — £48K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/folic-acid-5mg"
last_updated: "2026-08-01T13:06:24.198Z"
locale: en
meta:
description: "Niche score 34/100 · £48K/yr market · 86K searches/yr · £8.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 34/100 · £48K/yr market · 86K searches/yr · £8.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Folic Acid 5mg — £48K/yr Amazon UK Niche (2026) - Flapen"
---
# **folic acid 5mg**
**Skip it**
A small market ($48K/yr) — this niche doesn't clear our bar today.
Market size 12Growth 16Conversion 69Competition 18Returns 100Price range 24Avg price 25Brand share 43Review moat 34Quality gap 23
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****6.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****79%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****3,094.1**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****£8.93**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£3.00–£18.85**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-18.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£48K**
£48K/yr · 86K searches
According to Flapen's Amazon United Kingdom niche tracking, folic acid 5mg is a £48K/yr Amazon United Kingdom market (86K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 34/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **folic acid 5mg market data**
- **Units sold / yr**
- **5K–6K**
- avg 250–500/product
- **Revenue / yr**
- **£45K–£54K**
- units × avg price
- **Conversion rate**
- **6.3%**
- **Avg BSR**
- **#13**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **70%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **167 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**37**
**Top-5 brand share**
**79%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**15%**
- Bio-Innovations Pharmacal49% - Roundway Supplements9% - Vitabiotics Ultra8% - Freak Athletics7% - Natures Aid7% - PuroSure6% - Open — no brand owns it (4 brands, 15%)
## **Demand**
Weekly Amazon search volume, last 45 weeks — -18.1% search growth over the last 90 days.
3K2KSep '25Nov '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/folic-acid-5mg/trend)
## **Top folic acid 5mg search terms**
- **folic acid 5mg**58K/yr-11.0%6.9% conv. - **5mg folic acid tablets**10K/yr-24.3%7.7% conv. - **folic acid 5mg tablets**6K/yr-14.7%6.5% conv. - **5mg folic acid**5K/yr-24.8%6.1% conv. - **folic acid tablets 5mg**7K/yr-66.7%5.9% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/folic-acid-5mg/search-terms)
## **Top folic acid 5mg products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£7K30%£14K45%£22K60%£29K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**EcoIntegratives Folic Acid Folate 5mg (B9) Prenatal Reproductive Health Homocysteine Metabolism Cardiovascular Bone Immune Support Allergen Free Non GMO - 100 Vegan Capsules**Bio-Innovations Pharmacal**£18.19**4.7★668 rev](https://www.amazon.co.uk/dp/B0871P77GN) [2**Methylfolate Folic Acid 5mg | 5000mcg 5-MTHF Supplement for Pregnancy | 60 Capsules 2 Month Supply | Made in The UK by Roundway Supplements**Roundway Supplements**£8.79**4.7★15 rev](https://www.amazon.co.uk/dp/B0GFNZ3Z8V) [3**Vitabiotics Ultra Folic Acid Tablets 400 mcg Vitamin B12 - 60 Tablets**Vitabiotics Ultra**£3.00**4.7★5,678 rev](https://www.amazon.co.uk/dp/B01N8RII00) [4**Freak Athletics Folate 5mg (L-Methylfolate) 60 Capsules 5-MTHF Active Form of Folic Acid/Vitamin B9 UK Made**Freak Athletics**£11.83**4.5★264 rev](https://www.amazon.co.uk/dp/B0FJ911YYP) [5**Natures Aid Folic Acid 400mcg Supports Prenatal Health Red Blood Cell Formation DNA Synthesis Vegan Non-GMO Gluten-Free High Potency Natural Supplement 90 Tablets**Natures Aid**£3.43**4.7★7,007 rev](https://www.amazon.co.uk/dp/B000GY75RQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Methylfolate Folic Acid 5mg | 5000mcg 5-MTHF Supplement for Pregnancy | 60 Capsules 2 Month Supply | Made in The UK by Roundway Supplements**Roundway Supplements**£8.79**15 rev6mo ago](https://www.amazon.co.uk/dp/B0GFNZ3Z8V) [**EcoIntegratives Folic Acid 5mg (Vitamin B9) 100 Vegan Capsules High Strength Folate Supplement Allergen Free Non-GMO**EcoIntegratives**£18.85**43 rev6mo ago](https://www.amazon.co.uk/dp/B0D826LT61) [**Freak Athletics Folate 5mg (L-Methylfolate) 60 Capsules 5-MTHF Active Form of Folic Acid/Vitamin B9 UK Made**Freak Athletics**£11.83**264 rev1y ago](https://www.amazon.co.uk/dp/B0FJ911YYP) [**Folic Acid 1000mcg 240 Tablets 8 Month Supply Pregnancy & Energy Support**Health4All**£8.07**152 rev1y ago](https://www.amazon.co.uk/dp/B0DQJCD3BB) [**PuroSure Folic Acid Tablets 400 mcg 90 Tablets - Vitamin B9 Tablets - 3 Month Supply - Pregnancy Care - Normal Function of Immune System & Maternal Tissue Growth During Pregnancy**PuroSure**£3.04**240 rev3y ago](https://www.amazon.co.uk/dp/B0BLP76R5H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Methylfolate Folic Acid 5mg | 5000mcg 5-MTHF Supplement for Pregnancy | 60 Capsules 2 Month Supply | Made in The UK by Roundway Supplements**Roundway Supplements**£8.79**4.7★**▲ 170%**](https://www.amazon.co.uk/dp/B0GFNZ3Z8V) [**EcoIntegratives Folic Acid Folate 5mg (B9) Prenatal Reproductive Health Homocysteine Metabolism Cardiovascular Bone Immune Support Allergen Free Non GMO - 100 Vegan Capsules**Bio-Innovations Pharmacal**£18.19**4.7★**▲ 27%**](https://www.amazon.co.uk/dp/B0871P77GN) [**EcoIntegratives Folic Acid 5mg (Vitamin B9) 100 Vegan Capsules High Strength Folate Supplement Allergen Free Non-GMO**EcoIntegratives**£18.85**4.4★**▲ 12%**](https://www.amazon.co.uk/dp/B0D826LT61) [**PuroSure Folic Acid Tablets 400 mcg 90 Tablets - Vitamin B9 Tablets - 3 Month Supply - Pregnancy Care - Normal Function of Immune System & Maternal Tissue Growth During Pregnancy**PuroSure**£3.04**4.7★**— 4%**](https://www.amazon.co.uk/dp/B0BLP76R5H) [**Natures Aid Folic Acid 400mcg Supports Prenatal Health Red Blood Cell Formation DNA Synthesis Vegan Non-GMO Gluten-Free High Potency Natural Supplement 90 Tablets**Natures Aid**£3.43**4.7★**▼ 11%**](https://www.amazon.co.uk/dp/B000GY75RQ)
**~~View all trending →~~**
## **What buyers say about folic acid 5mg**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“they feel well made”*
**Value For Money**16%
*“Reasonable price”*
**Ease Of Chewing/Swallowing**10%
*“Easy to swallow”*
**Iron**6%
*“Helps to keep iron levels up”*
**Advertised Vs Actual Product**5%
*“As described”*
**Vitamin**4%
*“Vitamins”*
**Energy Level**4%
*“Really good for keeping up your energy levels”*
**Ease Of Use**3%
*“easy to use”*
**Nutritional Content**2%
*“fit well into a daily routine”*
**Side Effects**2%
*“After using it consistently for a few weeks now Ive had no issues at all”*
### **What buyers complain about **
**Iron**6%
*“Just had a blood test and Im deficient in Iron and B12”*
**Size-Overall**5%
*“The pills themselves are quite large though”*
**Dosage**4%
*“Have had to reduce dosage down to this amount on container doing job at moment”*
**Ease Of Chewing/Swallowing**4%
*“Wasnt swallow”*
**Ethical Trade/Fair Trade**4%
*“it looks illegal”*
**Energy Level**4%
*“I didn't have the energy”*
**Taste-Overall**3%
*“They have no taste or smell”*
**Vitamin**3%
*“She has the genes where B-vitamins are poorly absorbed unless they're in this form”*
**Muscle Pain Relief**3%
*“After 60days of taking this my muscles really starting hurting,like someone constantly punching you in one spot over and over”*
**Design-Overall**3%
*“Poorly designed container if you just want one tablet at a time”*
## **Common questions**
- **Is folic acid 5mg profitable to sell on Amazon United Kingdom?**
- The niche generates £48K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -18.1%. Flapen's verdict: Skip it (34/100).
- **How competitive is the folic acid 5mg niche?**
- 10 brands and 37 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 79% of demand.
- **What do buyers complain about in folic acid 5mg?**
- Top complaints mined from reviews: Iron, Size-Overall, Dosage. The return rate is 0.0%.
- **What does it cost to enter the folic acid 5mg niche?**
- Listings span £3.00–£18.85; the average listing price is £8.93 (sweet spot $15–$100). The average incumbent carries 3,094 reviews — the moat a new listing must climb.
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