---
title: "Trend — erexon - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/erexon/trend"
last_updated: "2026-07-31T14:52:53.436Z"
locale: en
meta:
  description: "Niche score 51/100 · £47K/yr market · 26K searches/yr · £17.25 avg price. Soft demand (-44.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £47K/yr market · 26K searches/yr · £17.25 avg price. Soft demand (-44.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — erexon - Flapen"
---

# **erexon**

**Worth a look**

Shows low returns (0.1%), but soft demand (-44.3% this quarter) keeps it on the watch list.

Market size 12Growth 3Conversion 89Competition 42Returns 100Price range 68Avg price 81Brand share 26Review moat 92Quality gap 90

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****153.58**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Great****10.5%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****£17.25**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£8.79–£28.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****90%**

top-5 brand share — brands hold most of the demand

**Market size**

**Bad****£47K**

£47K/yr · 26K searches

**Growth**

**Bad****-44.3%**

90-day search growth — must beat 0% to launch