---
title: "Drawing Ointment — £66K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/drawing-ointment"
last_updated: "2026-07-31T10:28:57.505Z"
locale: en
meta:
description: "Niche score 40/100 · £66K/yr market · 48K searches/yr · £7.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · £66K/yr market · 48K searches/yr · £7.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Drawing Ointment — £66K/yr Amazon UK Niche (2026) - Flapen"
---
# **drawing ointment**
**Skip it**
Prices mostly outside the sweet spot ($2.98–$14.48) — this niche doesn't clear our bar today.
Market size 16Growth 23Conversion 98Competition 20Returns 99Price range 0Avg price 22Brand share 38Review moat 40Quality gap 48
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****17.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,511.27**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-4.5%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****£7.89**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****£66K**
£66K/yr · 48K searches
**Price range**
**Bad****£2.98–£14.48**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, drawing ointment is a £66K/yr Amazon United Kingdom market (48K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Mar. Verdict: Skip it — 40/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **drawing ointment market data**
- **Units sold / yr**
- **5K–6K**
- avg 500–750/product
- **Revenue / yr**
- **£39K–£47K**
- units × avg price
- **Conversion rate**
- **17.5%**
- **Avg BSR**
- **#82**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **64%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **74 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▲rising
**Sellers**
**107**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**12%**
- Care46% - Storm Patrol12% - Hyland's Homeopathic9% - Amish Origins9% - Wilosc7% - Rose & Co5% - Open — no brand owns it (3 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 76 weeks — -4.5% search growth over the last 90 days.
2K1KPrime Day '25Spike '25Spike '26 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Mar · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/drawing-ointment/trend)
## **Top drawing ointment search terms**
- **drawing ointment**12K/yr+8.6%17.2% conv. - **drawing salve**12K/yr-23.9%10.2% conv. - **drawing out cream for splinters**7K/yr+34.7%19.1% conv. - **drawing ointment for splinters**3K/yr+47.1%20.5% conv. - **drawing ointment for boils**4K/yr-8.4%16.0% conv. - **drawing salve for boils**3K/yr-19.8%11.2% conv. - **draw salve**3K/yr-33.6%11.0% conv. - **blackjack ointment**2K/yr-13.5%5.1% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/drawing-ointment/search-terms)
## **Top drawing ointment products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£10K30%£20K45%£30K60%£39K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Care Magnesium Sulphate Paste 50g Drawing Ointment for Inflammatory Conditions**Care**£4.55**4.6★5,863 rev](https://www.amazon.co.uk/dp/B002R6UPKU) [2**HylandS SmileS Prid Drawing Salve - 18 G**Hyland's Homeopathic**£14.10**4.0★95 rev](https://www.amazon.co.uk/dp/B001E11M60) [3**Amish Origins Draw Salve Ointment 2 Ounce**Amish Origins**£14.48**4.3★17,739 rev](https://www.amazon.co.uk/dp/B00RCDRNIA) [4**Magnesium Sulphate Paste 50g with 5 x Sterile Wound Dressings | Drawing Ointment for Boils Splinters & Insect Bites | Soothing & Fast-Acting Relief |**Wilosc**£8.52**4.4★69 rev](https://www.amazon.co.uk/dp/B0FZ4M9PB4) [5**Phenol-Free Magnesium Sulphate Paste with Manuka Honey - S&P Drawing Ointment for Sensitive Skin 50g.**Storm Patrol**£5.52**4.6★77 rev](https://www.amazon.co.uk/dp/B0FX51ZM8W)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**S+P PHENOL-FREE Magnesium Sulphate Paste 50g Bundle + 10 Waterproof Dressings Deep Powerful Drawing Paste with PCMX No Phenol Sting or Burn!**Storm Patrol**£6.94**13 rev4mo ago](https://www.amazon.co.uk/dp/B0GQC3KX3F) [**Magnesium Sulphate Paste 50g with 5 x Sterile Wound Dressings | Drawing Ointment for Boils Splinters & Insect Bites | Soothing & Fast-Acting Relief |**Wilosc**£8.52**69 rev8mo ago](https://www.amazon.co.uk/dp/B0FZ4M9PB4) [**Phenol-Free Magnesium Sulphate Paste with Manuka Honey - S&P Drawing Ointment for Sensitive Skin 50g.**Storm Patrol**£5.52**77 rev9mo ago](https://www.amazon.co.uk/dp/B0FX51ZM8W) [**Universal Flare Care Relief Cream | Drawing Salve for HS Boils Cysts Hemorrhoids Abscess | Anti-Chafing Wound Care Soothes Redness Itching Skin &Inflammation w/Propolis & Egg Yolk Extract**TMYIOYC**£10.60**30 rev9mo ago](https://www.amazon.co.uk/dp/B0G4VKTXDM) [**Magnesium Sulphate Drawing Paste & Cream | Boil & Abscess Treatment for Splinters Ingrown Hairs & Insect Bites | 50g | Made in the UK | OQO**OQO**£8.00**4 rev10mo ago](https://www.amazon.co.uk/dp/B0FQWQMGK6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Magnesium Sulphate Drawing Paste & Cream | Boil & Abscess Treatment for Splinters Ingrown Hairs & Insect Bites | 50g | Made in the UK | OQO**OQO**£8.00**4.7★**▲ 319%**](https://www.amazon.co.uk/dp/B0FQWQMGK6) [**S+P PHENOL-FREE Magnesium Sulphate Paste 50g Bundle + 10 Waterproof Dressings Deep Powerful Drawing Paste with PCMX No Phenol Sting or Burn!**Storm Patrol**£6.94**4.4★**▲ 150%**](https://www.amazon.co.uk/dp/B0GQC3KX3F) [**Universal Flare Care Relief Cream | Drawing Salve for HS Boils Cysts Hemorrhoids Abscess | Anti-Chafing Wound Care Soothes Redness Itching Skin &Inflammation w/Propolis & Egg Yolk Extract**TMYIOYC**£10.60**4.5★**▲ 88%**](https://www.amazon.co.uk/dp/B0G4VKTXDM) [**Magnesium Sulphate Paste 50g with 5 x Sterile Wound Dressings | Drawing Ointment for Boils Splinters & Insect Bites | Soothing & Fast-Acting Relief |**Wilosc**£8.52**4.4★**▲ 52%**](https://www.amazon.co.uk/dp/B0FZ4M9PB4) [**Care Magnesium Sulphate Paste 50g Drawing Ointment for Inflammatory Conditions**Care**£4.55**4.6★**▲ 47%**](https://www.amazon.co.uk/dp/B002R6UPKU)
**~~View all trending →~~**
## **What buyers say about drawing ointment**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Good quality”*
**Advertised Vs Actual Product**14%
*“Does the job”*
**Value For Money**12%
*“Good value”*
**Efficiency**12%
*“Slight improvement”*
**Ease Of Use**7%
*“Easy to use”*
**Allergies**4%
*“no irritation”*
**Disinfection**3%
*“Perfect for drawing out infection or splinters”*
**Magnesium**2%
*“This is a very easy way to take magnesium”*
**Itch Relief**2%
*“Really good had a bad skin condition this helped with itching dryed up some bumps I had”*
**Inflammation**1%
*“eliminating the inflamation”*
### **What buyers complain about **
**Functionality-Overall**13%
*“Didn't help me😟 I'm afraid this did nothing despite mixing It properly”*
**Size-Overall**12%
*“Extremely small tub”*
**Value For Money**8%
*“Expensive for whatnit is”*
**Thickness**8%
*“Too thick to spread on wound spot”*
**Pain Relief-Overall**6%
*“caused so much pain”*
**Adhesion/Stickiness**6%
*“dries oddly sticky”*
**Moist/Dry**5%
*“Can't return it as it is just a dry mess”*
**Ease Of Use**5%
*“Messy to use though”*
**Allergies**4%
*“Had an ingrown hair on my beard line that resulted in a small hard bump under the skin”*
**Texture/Consistency-Overall**3%
*“I struggled to put it on my skin as such a chunky/thick consistency - almost bitty”*
### **Top return reasons **
**Functionality-Overall**35%
**Leak-Proof**20%
**Value For Money**10%
**Mixing/Blending**10%
**Adhesion/Stickiness**10%
**Size-Overall**10%
**Quality-Overall**5%
## **Common questions**
- **Is drawing ointment profitable to sell on Amazon United Kingdom?**
- The niche generates £66K/yr across 11 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -4.5%. Flapen's verdict: Skip it (40/100).
- **How competitive is the drawing ointment niche?**
- 9 brands and 107 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in drawing ointment?**
- Top complaints mined from reviews: Functionality-Overall, Size-Overall, Value For Money. The return rate is 0.1%.
- **When does demand for drawing ointment peak?**
- Demand peaks in Mar; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the drawing ointment niche?**
- Listings span £2.98–£14.48; the average listing price is £7.89 (sweet spot $15–$100). The average incumbent carries 2,511 reviews — the moat a new listing must climb.
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