---
title: "Trend — delayed spray for men uk - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/delayed-spray-for-men-uk/trend"
last_updated: "2026-07-31T13:16:51.615Z"
locale: en
meta:
  description: "Niche score 51/100 · £14K/yr market · 35K searches/yr · £14.55 avg price. A small market ($14K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £14K/yr market · 35K searches/yr · £14.55 avg price. A small market ($14K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — delayed spray for men uk - Flapen"
---

# **delayed spray for men uk**

**Worth a look**

Shows beatable incumbent ratings (3.2★), but a small market ($14K/yr) keeps it on the watch list.

Market size 3Growth 25Conversion 34Competition 33Returns 99Price range 69Avg price 71Brand share 63Review moat 98Quality gap 100

**Quality gap**

**Incredible****3.2★**

avg incumbent rating — lower means beatable quality

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Review moat**

**Incredible****49**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****£14.55**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£5.90–£35.01**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****67%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-0.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£14K**

£14K/yr · 35K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0")