---
title: "Products — cream for sore bottom - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/cream-for-sore-bottom/products"
last_updated: "2026-07-31T18:43:10.300Z"
locale: en
meta:
  description: "Niche score 40/100 · £836K/yr market · 643K searches/yr · £4.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 40/100 · £836K/yr market · 643K searches/yr · £4.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — cream for sore bottom - Flapen"
---

# **cream for sore bottom**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 74Growth 15Conversion 100Competition 13Returns 100Price range 0Avg price 14Brand share 0Review moat 23Quality gap 28

**Conversion**

**Incredible****26.3%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Market size**

**Good****£836K**

£836K/yr · 643K searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****6,863.78**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-19.4%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£4.95**

avg listing price — sweet spot $15–$100

**Competition**

**Bad****85%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****£3.70–£5.76**

cheapest to priciest tracked listing — scored on the share inside $15–$100