---
title: "Products — cod liver oil for dogs - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/cod-liver-oil-for-dogs/products"
last_updated: "2026-07-31T10:49:58.295Z"
locale: en
meta:
  description: "Niche score 44/100 · £59K/yr market · 43K searches/yr · £10.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · £59K/yr market · 43K searches/yr · £10.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — cod liver oil for dogs - Flapen"
---

# **cod liver oil for dogs**

**Skip it**

A small market ($59K/yr) — this niche doesn't clear our bar today.

Market size 15Growth 24Conversion 96Competition 26Returns 100Price range 32Avg price 39Brand share 56Review moat 44Quality gap 32

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.9%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,120.18**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****£10.65**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****£4.07–£20.23**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****69%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-1.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£59K**

£59K/yr · 43K searches