---
title: "Clear Whey Isolate — £543K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/clear-whey-isolate"
last_updated: "2026-07-31T09:43:32.902Z"
locale: en
meta:
  description: "Niche score 60/100 · £543K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · £543K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Clear Whey Isolate — £543K/yr Amazon UK Niche (2026) - Flapen"
---

# **clear whey isolate**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 62Growth 30Conversion 43Competition 48Returns 100Price range 83Avg price 86Brand share 32Review moat 90Quality gap 83

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****195.72**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****£19.35**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****£11.92–£32.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****£543K**

£543K/yr · 822K searches

**Competition**

**Okay****56%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****3.4%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+4.3%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, clear whey isolate is a £543K/yr Amazon United Kingdom market (822K searches/yr). The top 5 brands hold 86% of demand. Verdict: Worth a look — 60/100.

Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **clear whey isolate market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**30K–40K**</dd><dd>avg 1,500–2,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**£581K–£774K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**3.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#125**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**81%**</dd>

<dt>**Sponsored**</dt><dd>**81%**</dd>

<dt>**Out of stock**</dt><dd>**3.9%**</dd>

<dt>**Avg brand age**</dt><dd>**49 months**</dd>

<dt>**Avg seller age**</dt><dd>**154 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▲rising

**Sellers**

**54**

**Top-5 brand share**

**86%**

Top 20: 100%

**Top-5 click share**

**56%**

Top 20: 87%

**Open market**

**11%**

- Myprotein49% - Applied Nutrition23% - THE PROTEIN WORKS5% - Optimum Nutrition4% - ISOVIBE4% - Bulk3% - Open — no brand owns it (6 brands, 11%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +4.3% search growth over the last 90 days.

25K15KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.1×

[**Open Trend **](https://flapen.com/research/uk/health-personal-care/clear-whey-isolate/trend)

## **Top clear whey isolate search terms**

- **clear whey protein**299K/yr-1.1%3.2% conv. - **clear protein**94K/yr+32.1%2.7% conv. - **clear whey**107K/yr+8.1%2.6% conv. - **my protein clear whey**58K/yr+0.6%3.6% conv. - **clear protein powder**45K/yr+25.5%3.0% conv. - **vimto protein powder**48K/yr-24.1%5.5% conv. - **clear whey isolate**27K/yr+9.0%2.0% conv. - **myprotein clear whey**24K/yr-8.1%3.9% conv. - **clear whey protein powder**19K/yr+6.9%3.3% conv. - **protein juice**19K/yr+12.0%1.6% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/clear-whey-isolate/search-terms)

## **Top clear whey isolate products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£27K10%£54K15%£81K20%£109K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Myprotein Clear Whey Protein Isolate Powder - Peach Tea - 488g - 20 Servings - Cool and Refreshing Whey Protein Shake Alternative - 20g Protein and 4g BCAA per Serving](https://m.media-amazon.com/images/I/31ofPnSm4tL.jpg)**Myprotein Clear Whey Protein Isolate Powder - Peach Tea - 488g - 20 Servings - Cool and Refreshing Whey Protein Shake Alternative - 20g Protein and 4g BCAA per Serving**Myprotein**£21.12**4.1★1,281 rev](https://www.amazon.co.uk/dp/B07YG4JJDK) [2![BodyFuel Clear Protein - Beef Protein Isolate - Clear & Refreshing - Best Low Sugar & Lactose-Free Protein Supplement - Muscle Support (500g - 20 Servings) (Berry Blast)](https://m.media-amazon.com/images/I/51sdMFCg7hL.jpg)**BodyFuel Clear Protein - Beef Protein Isolate - Clear & Refreshing - Best Low Sugar & Lactose-Free Protein Supplement - Muscle Support (500g - 20 Servings) (Berry Blast)**Applied Nutrition**£12.10**4.2★204 rev](https://www.amazon.co.uk/dp/B0DP7TLT6H) [3![Myprotein Clear Whey Isolate Protein Powder - Vimto - 500g - 20 Servings - Cool and Refreshing Whey Protein Shake Alternative - 20g Protein and 4g BCAA per Serving](https://m.media-amazon.com/images/I/41BL3YJWqOL.jpg)**Myprotein Clear Whey Isolate Protein Powder - Vimto - 500g - 20 Servings - Cool and Refreshing Whey Protein Shake Alternative - 20g Protein and 4g BCAA per Serving**Myprotein**£21.72**4.4★273 rev](https://www.amazon.co.uk/dp/B0CK5TJD95) [4![Myprotein Clear Whey Protein Isolate Powder - Orange & Mango - 20 Servings - Cool and Refreshing Low-Calorie Whey Shake Alternative - 20g Protein and 4g BCAA per Serving](https://m.media-amazon.com/images/I/31HcVnhRNSL.jpg)**Myprotein Clear Whey Protein Isolate Powder - Orange & Mango - 20 Servings - Cool and Refreshing Low-Calorie Whey Shake Alternative - 20g Protein and 4g BCAA per Serving**Myprotein**£20.68**4.4★731 rev](https://www.amazon.co.uk/dp/B07XRN5D98) [5![Protein Works | Clear Diet Whey Protein - Gold Orange & Mango 500g](https://m.media-amazon.com/images/I/4120m79uDLL.jpg)**Protein Works | Clear Diet Whey Protein - Gold Orange & Mango 500g**THE PROTEIN WORKS**£20.44**4.4★121 rev](https://www.amazon.co.uk/dp/B09YHTBCT4)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Optimum Nutrition Clear Whey Isolate 20g Whey Protein Isolate Peach Zero Sugar Protein Contributes to Muscle Growth 240 g 10 Servings](https://m.media-amazon.com/images/I/41vnRTJgm4L.jpg)**Optimum Nutrition Clear Whey Isolate 20g Whey Protein Isolate Peach Zero Sugar Protein Contributes to Muscle Growth 240 g 10 Servings**Optimum Nutrition**£15.36**26 rev2mo ago](https://www.amazon.co.uk/dp/B0H1WK81XR) [![Protein Labs Clear Whey Protein Powder Light & Refreshing Protein Water 20g Protein Per Serving 0% Sugar & Fat Low Calorie (90 kcal) Strawberry Flavour 20 Servings (500g) (Strawberry)](https://m.media-amazon.com/images/I/41Yww+SsSKL.jpg)**Protein Labs Clear Whey Protein Powder Light & Refreshing Protein Water 20g Protein Per Serving 0% Sugar & Fat Low Calorie (90 kcal) Strawberry Flavour 20 Servings (500g) (Strawberry)**Protein Labs**£17.86**8 rev4mo ago](https://www.amazon.co.uk/dp/B0GTHTPMFM) [![Myprotein Clear Whey Protein + Collagen | Raspberry Lemonade - 500 g (20 Servings) | Juice-Style Protein Powder with Hydrolysed Collagen & Vitamin C | 21g Protein per Serving | Fitness Drink](https://m.media-amazon.com/images/I/41s9WvRyJEL.jpg)**Myprotein Clear Whey Protein + Collagen | Raspberry Lemonade - 500 g (20 Servings) | Juice-Style Protein Powder with Hydrolysed Collagen & Vitamin C | 21g Protein per Serving | Fitness Drink**Myprotein**£23.23**13 rev5mo ago](https://www.amazon.co.uk/dp/B0GNTPFX5H) [![Bloom Nutrition Clear Protein Powder Peach Mango Flavour Whey Protein Isolate & Collagen Peptides Light & Refreshing Protein Drink Mix 20g Protein per Serving](https://m.media-amazon.com/images/I/31bfO6DKlNL.jpg)**Bloom Nutrition Clear Protein Powder Peach Mango Flavour Whey Protein Isolate & Collagen Peptides Light & Refreshing Protein Drink Mix 20g Protein per Serving**Bloom Nutrition**£18.71**11 rev5mo ago](https://www.amazon.co.uk/dp/B0GLH7XN77) [![Bulk Clear Protein Fast Absorption 400g](https://m.media-amazon.com/images/I/41Ix9dVnRTL.jpg)**Bulk Clear Protein Fast Absorption 400g**BULK POWDERS**£13.69**114 rev11mo ago](https://www.amazon.co.uk/dp/B0FMSBSZCF)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Optimum Nutrition Clear Whey Isolate 20g Whey Protein Isolate Peach Zero Sugar Protein Contributes to Muscle Growth 240 g 10 Servings](https://m.media-amazon.com/images/I/41vnRTJgm4L.jpg)**Optimum Nutrition Clear Whey Isolate 20g Whey Protein Isolate Peach Zero Sugar Protein Contributes to Muscle Growth 240 g 10 Servings**Optimum Nutrition**£15.36**4.8★**▲ 211%**](https://www.amazon.co.uk/dp/B0H1WK81XR) [![Protein Labs Clear Whey Protein Powder Light & Refreshing Protein Water 20g Protein Per Serving 0% Sugar & Fat Low Calorie (90 kcal) Strawberry Flavour 20 Servings (500g) (Strawberry)](https://m.media-amazon.com/images/I/41Yww+SsSKL.jpg)**Protein Labs Clear Whey Protein Powder Light & Refreshing Protein Water 20g Protein Per Serving 0% Sugar & Fat Low Calorie (90 kcal) Strawberry Flavour 20 Servings (500g) (Strawberry)**Protein Labs**£17.86**4.3★**▲ 202%**](https://www.amazon.co.uk/dp/B0GTHTPMFM) [![MaxiNutrition Maxclear Peach Ice Tea Clear Whey Protein Isolate 24g Protein 104 Calories per Serving of Clear whey Isolate](https://m.media-amazon.com/images/I/41+znnGybML.jpg)**MaxiNutrition Maxclear Peach Ice Tea Clear Whey Protein Isolate 24g Protein 104 Calories per Serving of Clear whey Isolate**MaxiNutrition**£18.69**3.8★**▲ 176%**](https://www.amazon.co.uk/dp/B0D4V8FLZ6) [![Bloom Nutrition Clear Protein Powder Peach Mango Flavour Whey Protein Isolate & Collagen Peptides Light & Refreshing Protein Drink Mix 20g Protein per Serving](https://m.media-amazon.com/images/I/31bfO6DKlNL.jpg)**Bloom Nutrition Clear Protein Powder Peach Mango Flavour Whey Protein Isolate & Collagen Peptides Light & Refreshing Protein Drink Mix 20g Protein per Serving**Bloom Nutrition**£18.71**3.2★**▲ 158%**](https://www.amazon.co.uk/dp/B0GLH7XN77) [![ESN ISOCLEAR Whey Isolate Protein Powder Peach Iced Tea 1000 g 33 Servings Protein Drink with a Delicious Fruity Taste Clear whey Lactose Free and Made in Germany](https://m.media-amazon.com/images/I/411m8QqC5bL.jpg)**ESN ISOCLEAR Whey Isolate Protein Powder Peach Iced Tea 1000 g 33 Servings Protein Drink with a Delicious Fruity Taste Clear whey Lactose Free and Made in Germany**ESN**£30.78**4.5★**▲ 124%**](https://www.amazon.co.uk/dp/B0FMRSD467)

**~~View all trending →~~**

## **What buyers say about clear whey isolate**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**29%

*“The taste is really refreshing”*

**Nutritional Content**16%

*“Good amount of protein”*

**Flavor**11%

*“Subtle flavour”*

**Solubility**5%

*“Mixes super easily”*

**Blend/Ratio**5%

*“Good taste, mixes well”*

**Quality-Overall**4%

*“Delightful product”*

**Sweetness**4%

*“not overly sweet”*

**Freshness**3%

*“Fresh”*

**Value For Money**2%

*“Worth a Purchase”*

**Advertised Vs Actual Product**1%

*“Does the job”*

### **What buyers complain about **

**Taste-Overall**17%

*“Not a great taste”*

**Sweetness**9%

*“TOO SWEET”*

**Nutritional Content**7%

*“Not the best clear protein on the market”*

**Value For Money**6%

*“not worth it”*

**Flavor**3%

*“Horrible nasty flavor”*

**Solubility**3%

*“doesn't dissolve”*

**Advertised Vs Actual Product**2%

*“the amount of product is deceiving”*

**Smell**2%

*“the smell is like rotten peaches even added ice”*

**Artificial Sweeteners**2%

*“The artificial sweetener is just horrendous in this product”*

**Color**1%

*“Its brown not clear”*

### **Top return reasons **

**Taste-Overall**26%

**Flavor**14%

**Vegan/Organic**10%

**Advertised Vs Actual Product**9%

**Nutritional Content**9%

**Ingredients-Overall**7%

**Sweetness**5%

**Size-Overall**3%

**Leak-Proof**3%

**Measurement/Reading Accuracy**3%

## **Common questions**

<dl>

<dt>**Is clear whey isolate profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £543K/yr across 32 tracked products. 5 of 10 products launched in the last 360 days are still selling. 90-day search growth is +4.3%. Flapen's verdict: Worth a look (60/100).</dd>

<dt>**How competitive is the clear whey isolate niche?**</dt><dd>12 brands and 54 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 86% of demand.</dd>

<dt>**What do buyers complain about in clear whey isolate?**</dt><dd>Top complaints mined from reviews: Taste-Overall, Sweetness, Nutritional Content. The return rate is 0.0%.</dd>

<dt>**When does demand for clear whey isolate peak?**</dt><dd>Demand is steady year-round — the busiest month runs 2.1× the quietest.</dd>

<dt>**What does it cost to enter the clear whey isolate niche?**</dt><dd>Listings span £11.92–£32.71; the average listing price is £19.35 (sweet spot $15–$100). The average incumbent carries 196 reviews — the moat a new listing must climb.</dd>

</dl>

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