---
title: "Search terms — citronella spray - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/citronella-spray/search-terms"
last_updated: "2026-07-31T11:02:12.216Z"
locale: en
meta:
  description: "Niche score 62/100 · £60K/yr market · 76K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · £60K/yr market · 76K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — citronella spray - Flapen"
---

# **citronella spray**

**Worth a look**

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 15Growth 96Conversion 81Competition 42Returns 99Price range 26Avg price 27Brand share 66Review moat 68Quality gap 80

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Growth**

**Incredible****+166.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Great****8.5%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****786.75**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****65%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****£9.24**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£3.84–£19.00**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****£60K**

£60K/yr · 76K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")