---
title: "Chromium Picolinate — £93K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/chromium-picolinate"
last_updated: "2026-07-31T10:40:04.208Z"
locale: en
meta:
description: "Niche score 45/100 · £93K/yr market · 85K searches/yr · £8.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · £93K/yr market · 85K searches/yr · £8.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Chromium Picolinate — £93K/yr Amazon UK Niche (2026) - Flapen"
---
# **chromium picolinate**
**Skip it**
Prices mostly outside the sweet spot ($4.07–$13.83) — this niche doesn't clear our bar today.
Market size 23Growth 18Conversion 96Competition 29Returns 100Price range 0Avg price 22Brand share 54Review moat 58Quality gap 53
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****13.6%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,177.92**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****£93K**
£93K/yr · 85K searches
**Avg price**
**Bad****£8.03**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-14.9%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£4.07–£13.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, chromium picolinate is a £93K/yr Amazon United Kingdom market (85K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Mar. Verdict: Skip it — 45/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **chromium picolinate market data**
- **Units sold / yr**
- **10K–13K**
- avg 500–750/product
- **Revenue / yr**
- **£80K–£100K**
- units × avg price
- **Conversion rate**
- **13.6%**
- **Avg BSR**
- **#20**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **69%**
- **Out of stock**
- **11.8%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **—flat
**Sellers**
**29**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 100%
**Open market**
**20%**
- Solgar29% - Horbäach20% - ALPHA018% - FuelFinity8% - NutriVolv8% - Lindens7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.9% search growth over the last 90 days.
4K3KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/chromium-picolinate/trend)
## **Top chromium picolinate search terms**
- **chromium picolinate**38K/yr-12.1%13.3% conv. - **chromium**23K/yr-19.7%11.1% conv. - **chromium supplement**13K/yr-18.8%10.2% conv. - **chromium picolinate 1000mcg**6K/yr-20.1%15.7% conv. - **chromium picolinate 200mcg**3K/yr+14.0%11.3% conv. - **chrom**2K/yr-15.3%6.0% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/chromium-picolinate/search-terms)
## **Top chromium picolinate products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£9K20%£19K30%£28K40%£37K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Solgar Chromium Picolinate 200 g Vegetable Capsules - Pack of 90 - High Absorption Rate - Supports a Healthy Metabolism and Blood Glucose Level - Vegan and Gluten Free Gold**Solgar**£9.63**4.6★1,679 rev](https://www.amazon.co.uk/dp/B00020IC4O) [2**Chromium Picolinate 1000mcg | High Strength Chromium Supplement | 180 Vegan Tablets - 6 Months Supply | by Horbaach**Horbäach**£5.04**4.4★471 rev](https://www.amazon.co.uk/dp/B09DGSJJF1) [3**Chromium Picolinate 1000mcg 180 Vegan Tablets Blood Sugar + Metabolism Support 6 Months Supply - Resealable and Recyclable Pouch by Alpha01**ALPHA01**£4.61**4.5★156 rev](https://www.amazon.co.uk/dp/B09DG6K43P) [4**Chromium Picolinate 1000mcg - 240 Days Supply - Supports in reducing Sugar Cravings - FuelFinity Quality at Highest Manufacturing Standards - Vegan**FuelFinity**£8.19**4.3★581 rev](https://www.amazon.co.uk/dp/B09SFHR8Z9) [5**NutriVolv Chromium Picolinate 1000g | High Strength 120 Tablets | Glucose Metabolism & Cravings Support | Energy & Weight Management | Vegan Supplement**NutriVolv**£4.30**4.3★545 rev](https://www.amazon.co.uk/dp/B09RMY3XJK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Vitamatic Chromium Picolinate 1000 mcg - 90 Gummies - High Potency Chromium - Raspberry Flavor**Vitamatic**£9.26**490 rev1y ago](https://www.amazon.co.uk/dp/B0CPSCB91B) [**Solaray Chromium Picolinate 200mcg 100 Vegan Tablets Chelated Supplement**SOLARAY**£10.17**35 rev1y ago](https://www.amazon.co.uk/dp/B0DLX1FTX7) [**Chromium Picolinate 1000mcg - 240 Days Supply - Supports in reducing Sugar Cravings - FuelFinity Quality at Highest Manufacturing Standards - Vegan**FuelFinity**£8.19**581 rev4y ago](https://www.amazon.co.uk/dp/B09SFHR8Z9) [**NutriVolv Chromium Picolinate 1000g | High Strength 120 Tablets | Glucose Metabolism & Cravings Support | Energy & Weight Management | Vegan Supplement**NutriVolv**£4.30**545 rev4y ago](https://www.amazon.co.uk/dp/B09RMY3XJK) [**Chromium Picolinate 1000mcg | High Strength Chromium Supplement | 180 Vegan Tablets - 6 Months Supply | by Horbaach**Horbäach**£5.04**471 rev4y ago](https://www.amazon.co.uk/dp/B09DGSJJF1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Vitamatic Chromium Picolinate 1000 mcg - 90 Gummies - High Potency Chromium - Raspberry Flavor**Vitamatic**£9.26**4.5★**▲ 94%**](https://www.amazon.co.uk/dp/B0CPSCB91B) [**Chromium Picolinate 1000mcg | High Strength Chromium Supplement | 180 Vegan Tablets - 6 Months Supply | by Horbaach**Horbäach**£5.04**4.4★**▲ 50%**](https://www.amazon.co.uk/dp/B09DGSJJF1) [**Chromium Picolinate 1000mcg 180 Vegan Tablets Blood Sugar + Metabolism Support 6 Months Supply - Resealable and Recyclable Pouch by Alpha01**ALPHA01**£4.61**4.5★**▲ 50%**](https://www.amazon.co.uk/dp/B09DG6K43P) [**Pure Encapsulations Chromium Picolinate 200 mcg - Hypoallergenic Weight Maintenance Supplement - 60 Capsules**Pure Encapsulations**£13.03**4.4★**▲ 40%**](https://www.amazon.co.uk/dp/B07JZG4488) [**Solgar Chromium Picolinate 200 g Vegetable Capsules - Pack of 90 - High Absorption Rate - Supports a Healthy Metabolism and Blood Glucose Level - Vegan and Gluten Free Gold**Solgar**£9.63**4.6★**▲ 11%**](https://www.amazon.co.uk/dp/B00020IC4O)
**~~View all trending →~~**
## **What buyers say about chromium picolinate**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Premium Pricing: Reflects the high quality”*
**Value For Money**15%
*“Excellent value for money”*
**Dosage**11%
*“But these are amazing only been takeing for 5days”*
**Nutritional Content**11%
*“A great addition to my wellness routine”*
**Taste-Overall**9%
*“still crave chocolate”*
**Ease Of Chewing/Swallowing**4%
*“easy to swallow”*
**Heart Health**4%
*“Regulate your blood sugar, weight management, and carbohydrate metabolism”*
**Blood Sugar Level**4%
*“Helps to control sugar cravings”*
**Efficiency**4%
*“Works really well”*
**Advertised Vs Actual Product**4%
*“Item as described”*
### **What buyers complain about **
**Functionality-Overall**15%
*“Didnt work for me”*
**Ingredients-Overall**10%
*“It has a lot of additives”*
**Quality-Overall**10%
*“The tablets are very poor quality”*
**Size-Overall**8%
*“Small in size”*
**Side Effects**5%
*“Bad side affects”*
**Blood Sugar Level**5%
*“Thought it will reduce my sugar cravings”*
**Ethical Trade/Fair Trade**5%
*“My son thinks its a scam”*
**Acid Regulator/Stomach Ache Relief**5%
*“acid reflux”*
**Sleep Quality**3%
*“I noticed if I dont take before 12 dinner I have trouble sleeping at night”*
**Value For Money**1%
*“though it may be more expensive than generic alternatives”*
### **Top return reasons **
**Size-Overall**100%
## **Common questions**
- **Is chromium picolinate profitable to sell on Amazon United Kingdom?**
- The niche generates £93K/yr across 13 tracked products. 90-day search growth is -14.9%. Flapen's verdict: Skip it (45/100).
- **How competitive is the chromium picolinate niche?**
- 11 brands and 29 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in chromium picolinate?**
- Top complaints mined from reviews: Functionality-Overall, Ingredients-Overall, Quality-Overall. The return rate is 0.1%.
- **When does demand for chromium picolinate peak?**
- Demand peaks in Mar; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the chromium picolinate niche?**
- Listings span £4.07–£13.83; the average listing price is £8.03 (sweet spot $15–$100). The average incumbent carries 1,178 reviews — the moat a new listing must climb.
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