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value",{"topic":716,"percentOfMentions":717,"verbatims":718},"Cleansing",0.027200000000000002,[719,720,721],"Gives a thorough clean without being too abrasive","It cleans really well","Effective at cleaning your mouth",{"topic":723,"percentOfMentions":724,"verbatims":725},"Color",0.0204,[726],"Do not be put off by the colour",{"topic":728,"percentOfMentions":724,"verbatims":729},"Vegan\u002FOrganic",[730],"ORGANIC 💕 Organic 💕💕",{"topic":732,"percentOfMentions":733,"verbatims":734},"Ease Of Cleaning",0.017,[720,735],"such a thorough clean I highly recommend",[737,743,749,755,762,766,771,774,778,781],{"topic":674,"percentOfMentions":738,"verbatims":739},0.1778,[740,741,742],"It is not a cheap toothpaste","My teeth have become sore from using this product","my mouth sore from that",{"topic":723,"percentOfMentions":744,"verbatims":745},0.1333,[746,747,748],"No noticeable difference to whiteness","No whiteness unfortunately","Not white",{"topic":688,"percentOfMentions":750,"verbatims":751},0.0889,[752,753,754],"Questionable quality","makes me question the quality of purchase","based on my experience this is a gimmick product, I have no idea how the reviews are as high as they are, honestly",{"topic":756,"percentOfMentions":757,"verbatims":758},"Flavor",0.0556,[759,760,761],"Taste is slightly different different from typical mint that might be acquired for many","Flavour wasn't for me","has a slightly 'off' flavour which I really dislike so won't be using this one again",{"topic":681,"percentOfMentions":207,"verbatims":763},[764,765],"honestly didn't see much of a whitening effect","did not whiten as suggested",{"topic":767,"percentOfMentions":768,"verbatims":769},"Strength",0.0333,[770],"Weak",{"topic":732,"percentOfMentions":768,"verbatims":772},[773],"Bit messy as obviously its black",{"topic":775,"percentOfMentions":768,"verbatims":776},"Ethical Trade\u002FFair Trade",[777],"But apparently this brand is not ethical",{"topic":709,"percentOfMentions":779,"verbatims":780},0.0222,[740],{"topic":782,"percentOfMentions":779,"verbatims":783},"Stain Resistance",[784,785,786],"he was puzzled as to all the black staining","It WILL stain your teeth black\u002Fgrey: I used it over 12 months","Stains teeth",[788,791,792,794,795],{"reason":789,"pct":790},"Advertised Vs Actual Product",0.2857,{"reason":681,"pct":790},{"reason":702,"pct":793},0.2143,{"reason":782,"pct":682},{"reason":796,"pct":797},"Smell",0.07139999999999999,[799,803,808,813],{"term":162,"volume":800,"growthQoq":801,"conversionRate":802},64851,-0.236,0.1294,{"term":804,"volume":805,"growthQoq":806,"conversionRate":807},"toothpaste charcoal",6945,-0.5289,0.1717,{"term":809,"volume":810,"growthQoq":811,"conversionRate":812},"charcoal toothpaste whitening",3189,-0.1993,0.1094,{"term":814,"volume":815,"growthQoq":816,"conversionRate":817},"black toothpaste",2847,-0.1483,0.14,[819,826,833,838,843,848],{"title":820,"href":821,"score":822,"verdict":823,"marketSize":824,"growth90":825},"cooling towel","\u002Fresearch\u002Fuk\u002Fhealth-personal-care\u002Fcooling-towel",69,"launch",1137192.14,74.7069,{"title":827,"href":828,"score":829,"verdict":830,"marketSize":831,"growth90":832},"collagen","\u002Fresearch\u002Fuk\u002Fhealth-personal-care\u002Fcollagen",70,"watch",6648317.48,-0.2012,{"title":834,"href":835,"score":829,"verdict":830,"marketSize":836,"growth90":837},"dry skin remover feet","\u002Fresearch\u002Fuk\u002Fhealth-personal-care\u002Fdry-skin-remover-feet",235925.99,0.7819,{"title":839,"href":840,"score":829,"verdict":830,"marketSize":841,"growth90":842},"stryde knee strap","\u002Fresearch\u002Fuk\u002Fhealth-personal-care\u002Fstryde-knee-strap",112220.17,2797.8158,{"title":844,"href":845,"score":829,"verdict":830,"marketSize":846,"growth90":847},"libre 2 sensor covers","\u002Fresearch\u002Fuk\u002Fhealth-personal-care\u002Flibre-2-sensor-covers",239945.65,0.6712,{"title":849,"href":850,"score":829,"verdict":830,"marketSize":851,"growth90":852},"water retention tablets","\u002Fresearch\u002Fuk\u002Fhealth-personal-care\u002Fwater-retention-tablets",470063.28,0.4718]