---
title: "Cedarwood Essential Oil — £53K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/cedarwood-essential-oil"
last_updated: "2026-07-31T08:14:31.472Z"
locale: en
meta:
description: "Niche score 46/100 · £53K/yr market · 64K searches/yr · £6.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · £53K/yr market · 64K searches/yr · £6.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cedarwood Essential Oil — £53K/yr Amazon UK Niche (2026) - Flapen"
---
# **cedarwood essential oil**
**Skip it**
Prices mostly outside the sweet spot ($3.07–$8.57) — this niche doesn't clear our bar today.
Market size 13Growth 53Conversion 96Competition 22Returns 98Price range 0Avg price 17Brand share 44Review moat 24Quality gap 68
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****13.7%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+24.3%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****78%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****6,022.93**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£6.04**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£53K**
£53K/yr · 64K searches
**Price range**
**Bad****£3.07–£8.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, cedarwood essential oil is a £53K/yr Amazon United Kingdom market (64K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 46/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cedarwood essential oil market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **£48K–£60K**
- units × avg price
- **Conversion rate**
- **13.7%**
- **Avg BSR**
- **#31**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **7.7%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**12 **▲rising
**Sellers**
**24**
**Top-5 brand share**
**78%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**17%**
- nikura32% - Handcraft Blends21% - MAYJAM13% - MUNUSNA8% - AVD ORGANICS5% - HIQILI5% - Open — no brand owns it (6 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +24.3% search growth over the last 90 days.
3K2KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/cedarwood-essential-oil/trend)
## **Top cedarwood essential oil search terms**
- **cedarwood essential oil**37K/yr+18.0%13.4% conv. - **cedar oil**14K/yr+37.5%8.4% conv. - **cedarwood oil**8K/yr+57.1%9.6% conv. - **cedar wood essential oil**4K/yr-9.4%12.7% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/cedarwood-essential-oil/search-terms)
## **Top cedarwood essential oil products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£5K20%£11K30%£16K40%£21K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Nikura Cedarwood (Himalayan) Essential Oil - 10ml | 100% Pure Natural Oils | Perfect for Aromatherapy Diffusers Humidifier Bath | Great for Repelling Moths Insects Focus | Vegan & UK Made**nikura**£4.91**4.5★42,940 rev](https://www.amazon.co.uk/dp/B01LBDBKVM) [2**Handcraft Blends Cedarwood Essential Oil - Huge 118 ml - 100% Pure and Natural - Premium Grade with Glass Dropper**Handcraft Blends**£8.26**4.4★1,675 rev](https://www.amazon.co.uk/dp/B0DBRQ9PBW) [3**MAYJAM Cedarwood Essential Oil 10ML - Pure Undiluted - Premium Quality Essential Oils with Glass Dropper - for Diffuser and DIY Candle Making**MAYJAM**£3.46**4.3★15,267 rev](https://www.amazon.co.uk/dp/B0BNHXK7X4) [4**Cedarwood Essential Oil MUNUSNA Pure and Natural Cedarwood Oils for Spray Home Diffuser Skin Aromatherapy Candle and Soap Making**MUNUSNA**£7.25**4.4★2,633 rev](https://www.amazon.co.uk/dp/B0F4K5XKWN) [5**AVD Organics Cedarwood Essential Oil 30 ml- for Skin and Focus - Woody and Earthy Aroma for Clarity - Diffuser Fragrance Oil Soaps Candles -1 fl. Oz**AVD ORGANICS**£7.23**4.4★3,947 rev](https://www.amazon.co.uk/dp/B09C1N74Z2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Mystery of Nature Cedarwood Essential Oil 30ml 100% Pure Natural Undiluted Aromatherapy Massage Hair Care Skin & Neil Care - Relaxing Therapeutic Grade for Diffusers and Spa Use**Mystery Of Nature**£7.32**2 rev3mo ago](https://www.amazon.co.uk/dp/B0GQLR6XJF) [**Cedarwood Essential Oil MUNUSNA Pure and Natural Cedarwood Oils for Spray Home Diffuser Skin Aromatherapy Candle and Soap Making**MUNUSNA**£7.25**2,633 rev1y ago](https://www.amazon.co.uk/dp/B0F4K5XKWN) [**Handcraft Blends Cedarwood Essential Oil - Huge 118 ml - 100% Pure and Natural - Premium Grade with Glass Dropper**Handcraft Blends**£8.26**1,675 rev1y ago](https://www.amazon.co.uk/dp/B0DBRQ9PBW) [**HIQILI Cedarwood Essential Oil for Diffuser Spray & DIY**HIQILI**£8.57**581 rev2y ago](https://www.amazon.co.uk/dp/B0B8Z3RPYF) [**Essican Purelife Cedarwood Essential Oils 10ml - 100% Pure & Natural Cedar Essential Oil for Skin & Hair Growth - Calming Oil for Diffuser Humidifier Relaxation & Moth Prevention in Glass Bottle**Essican Purelife**£4.24**25 rev3y ago](https://www.amazon.co.uk/dp/B0C7RRLKXS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Mystery of Nature Cedarwood Essential Oil 30ml 100% Pure Natural Undiluted Aromatherapy Massage Hair Care Skin & Neil Care - Relaxing Therapeutic Grade for Diffusers and Spa Use**Mystery Of Nature**£7.32**4.0★**▲ 255%**](https://www.amazon.co.uk/dp/B0GQLR6XJF) [**Essican Purelife Cedarwood Essential Oils 10ml - 100% Pure & Natural Cedar Essential Oil for Skin & Hair Growth - Calming Oil for Diffuser Humidifier Relaxation & Moth Prevention in Glass Bottle**Essican Purelife**£4.24**4.2★**▲ 177%**](https://www.amazon.co.uk/dp/B0C7RRLKXS) [**MAYJAM Cedarwood Essential Oil 10ML - Pure Undiluted - Premium Quality Essential Oils with Glass Dropper - for Diffuser and DIY Candle Making**MAYJAM**£3.46**4.3★**▲ 75%**](https://www.amazon.co.uk/dp/B0BNHXK7X4) [**AVD Organics Cedarwood Essential Oil 30 ml- for Skin and Focus - Woody and Earthy Aroma for Clarity - Diffuser Fragrance Oil Soaps Candles -1 fl. Oz**AVD ORGANICS**£7.23**4.4★**▲ 68%**](https://www.amazon.co.uk/dp/B09C1N74Z2) [**Handcraft Blends Cedarwood Essential Oil - Huge 118 ml - 100% Pure and Natural - Premium Grade with Glass Dropper**Handcraft Blends**£8.26**4.4★**▲ 47%**](https://www.amazon.co.uk/dp/B0DBRQ9PBW)
**~~View all trending →~~**
## **What buyers say about cedarwood essential oil**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**40%
*“Good aroma”*
**Quality-Overall**21%
*“Good quality”*
**Value For Money**12%
*“Well worth the price”*
**Pest/Insect Control**4%
*“Natural flea repellent that works”*
**Advertised Vs Actual Product**4%
*“does what its supposed to as an essential oil”*
**Freshness**3%
*“good for cedar coat hanger rings freshen up”*
**Size-Overall**3%
*“Nice big bottle with a long and short dropper”*
**Eco Friendliness**1%
*“So much more effective that environmentally damaging pesticides”*
**Ease Of Use**1%
*“Very useful”*
**Durability**1%
*“and Long-Lasting”*
### **What buyers complain about **
**Smell**77%
*“No scent at all”*
**Leak-Proof**5%
*“leaking bottle”*
**Oily/Greasy**5%
*“Oils”*
**Natural Resource Wastage**2%
*“waste of money”*
**Functionality-Overall**2%
*“Not very effective”*
**Advertised Vs Actual Product**2%
*“It came across a bit different from what I expected”*
**Dilute/Watery**2%
*“100 ML CEDARWOOD DILUTED WITH SOMETHING”*
### **Top return reasons **
**Smell**85%
**Leak-Proof**2%
**Advertised Vs Actual Product**2%
**Product Condition**2%
**Quality-Overall**2%
**Compatibility-Overall**2%
**Oily/Greasy**1%
**Texture/Consistency-Overall**1%
**Dilute/Watery**1%
## **Common questions**
- **Is cedarwood essential oil profitable to sell on Amazon United Kingdom?**
- The niche generates £53K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +24.3%. Flapen's verdict: Skip it (46/100).
- **How competitive is the cedarwood essential oil niche?**
- 12 brands and 24 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 78% of demand.
- **What do buyers complain about in cedarwood essential oil?**
- Top complaints mined from reviews: Smell, Leak-Proof, Oily/Greasy. The return rate is 0.4%.
- **When does demand for cedarwood essential oil peak?**
- Demand peaks in Aug–Sep; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the cedarwood essential oil niche?**
- Listings span £3.07–£8.57; the average listing price is £6.04 (sweet spot $15–$100). The average incumbent carries 6,023 reviews — the moat a new listing must climb.
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