---
title: "Cbd Capsules — £86K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/cbd-capsules"
last_updated: "2026-07-31T12:25:07.990Z"
locale: en
meta:
  description: "Niche score 54/100 · £86K/yr market · 72K searches/yr · £15.54 avg price. Soft demand (-27.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · £86K/yr market · 72K searches/yr · £15.54 avg price. Soft demand (-27.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Cbd Capsules — £86K/yr Amazon UK Niche (2026) - Flapen"
---

# **cbd capsules**

**Worth a look**

Shows low returns (0.0%), but soft demand (-27.9% this quarter) keeps it on the watch list.

Market size 21Growth 11Conversion 78Competition 52Returns 100Price range 71Avg price 76Brand share 47Review moat 75Quality gap 76

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****7.7%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****£15.54**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****510.52**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£5.45–£37.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Market size**

**Bad****£86K**

£86K/yr · 72K searches

**Growth**

**Bad****-27.9%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, cbd capsules is a £86K/yr Amazon United Kingdom market (72K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 54/100.

Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **cbd capsules market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**5K–6K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**£78K–£93K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**7.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#413**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**22%**</dd>

<dt>**Out of stock**</dt><dd>**1.1%**</dd>

<dt>**Avg brand age**</dt><dd>**40 months**</dd>

<dt>**Avg seller age**</dt><dd>**169 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**13 **▲rising

**Sellers**

**24**

**Top-5 brand share**

**77%**

Top 20: 100%

**Top-5 click share**

**54%**

Top 20: 97%

**Open market**

**17%**

- SOOL33% - CBDFX15% - LOVE CBD13% - Hempthy10% - 5KIND CLINICAL SKINCARE6% - Healthspan6% - Open — no brand owns it (7 brands, 17%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -27.9% search growth over the last 90 days.

3K2KSpike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

[**Open Trend **](https://flapen.com/research/uk/health-personal-care/cbd-capsules/trend)

## **Top cbd capsules search terms**

- **cbd capsules**34K/yr-25.0%7.9% conv. - **cbd tablets**16K/yr-33.0%7.4% conv. - **cannabidiol capsules**17K/yr-27.2%3.6% conv. - **cbd oil capsules**4K/yr-33.1%10.4% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/cbd-capsules/search-terms)

## **Top cbd capsules products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£3K8%£7K12%£10K16%£14K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SOOL CBD Capsules 1500mg 30pcs | 50mg CBD per Capsule | Broad Spectrum CBD High Strength blendeed with Hemp Oil | CBD Oil Capsules | Cannabidiol CBD Oil for Stress & Anxiety Relief for Adults](https://m.media-amazon.com/images/I/41Fk8pl3-AL.jpg)**SOOL CBD Capsules 1500mg 30pcs | 50mg CBD per Capsule | Broad Spectrum CBD High Strength blendeed with Hemp Oil | CBD Oil Capsules | Cannabidiol CBD Oil for Stress & Anxiety Relief for Adults**SOOL**£24.02**4.3★321 rev](https://www.amazon.co.uk/dp/B09C1VKT67) [2![CBDfx 1500mg CBD High Strength Broad Spectrum Soft Gel CBD Capsules 25mg CBD per Capsule Organic Gluten-Free 60 Capsules in Total (30-60 Days)](https://m.media-amazon.com/images/I/41fK4DHufCL.jpg)**CBDfx 1500mg CBD High Strength Broad Spectrum Soft Gel CBD Capsules 25mg CBD per Capsule Organic Gluten-Free 60 Capsules in Total (30-60 Days)**CBDFX**£16.99**4.1★254 rev](https://www.amazon.co.uk/dp/B08V6Y7L9V) [3![SOOL CBD Capsules 750mg 30pcs | 25mg CBD Per Gel Soft Capsule | Broad Spectrum CBD Oil Capsules | Blended with Hemp Oil | Relax - Recover - Revive](https://m.media-amazon.com/images/I/51KKBikIeoL.jpg)**SOOL CBD Capsules 750mg 30pcs | 25mg CBD Per Gel Soft Capsule | Broad Spectrum CBD Oil Capsules | Blended with Hemp Oil | Relax - Recover - Revive**SOOL**£12.22**4.3★159 rev](https://www.amazon.co.uk/dp/B09C1TZ6CP) [4![CBD Tablets 1500mg - CBD Capsules High Strength Vegan Gluten-Free CBD Capsules CBD Edibles for Health and Wellbeing](https://m.media-amazon.com/images/I/418txK7jP4L.jpg)**CBD Tablets 1500mg - CBD Capsules High Strength Vegan Gluten-Free CBD Capsules CBD Edibles for Health and Wellbeing**Hempthy**£15.69**4.0★185 rev](https://www.amazon.co.uk/dp/B0DDYHK54M) [5![SOOL CBD Gel Capsules 450mg 30pcs | Broad Spectrum CBD Hemp Oil Blended | Relax - Recover - Revive](https://m.media-amazon.com/images/I/51o1pWDC8tL.jpg)**SOOL CBD Gel Capsules 450mg 30pcs | Broad Spectrum CBD Hemp Oil Blended | Relax - Recover - Revive**SOOL**£7.98**4.5★107 rev](https://www.amazon.co.uk/dp/B09C1V96TR)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Hemp Seed Oil 2000mg | 120 Softgel Capsules | with Vitamin E](https://m.media-amazon.com/images/I/41EGXWj9F0L.jpg)**Hemp Seed Oil 2000mg | 120 Softgel Capsules | with Vitamin E**Simply Supplements**£8.55**34 rev1y ago](https://www.amazon.co.uk/dp/B0DWFQ4LWB) [![CBD Tablets 1500mg - CBD Capsules High Strength Vegan Gluten-Free CBD Capsules CBD Edibles for Health and Wellbeing](https://m.media-amazon.com/images/I/418txK7jP4L.jpg)**CBD Tablets 1500mg - CBD Capsules High Strength Vegan Gluten-Free CBD Capsules CBD Edibles for Health and Wellbeing**Hempthy**£15.69**185 rev1y ago](https://www.amazon.co.uk/dp/B0DDYHK54M) [![Botanic Wellness CBD Gel Capsules 1500MG (60 Soft Gels) 25MG per Capsule Gluten-Free CBD Food Supplement UK Tested & Manufactured](https://m.media-amazon.com/images/I/41J2LBF6auL.jpg)**Botanic Wellness CBD Gel Capsules 1500MG (60 Soft Gels) 25MG per Capsule Gluten-Free CBD Food Supplement UK Tested & Manufactured**Botanic Wellness**£13.55**45 rev3y ago](https://www.amazon.co.uk/dp/B0BLCT22BG) [![Healthspan CBD Oil Capsules 900mg (60 Capsules) | 15 mg Pure CBD Oil Capsules | for Muscle Relief | Providing a Total of 900 mg CBD | Enriched with Vitamin D](https://m.media-amazon.com/images/I/51yDnyJY8pL.jpg)**Healthspan CBD Oil Capsules 900mg (60 Capsules) | 15 mg Pure CBD Oil Capsules | for Muscle Relief | Providing a Total of 900 mg CBD | Enriched with Vitamin D**Healthspan**£28.34**63 rev4y ago](https://www.amazon.co.uk/dp/B0B5V1M9ZH) [![Love CBD Capsules 1800mg - 60 Pk Hemp Oil Coconut Oil UK High Strength](https://m.media-amazon.com/images/I/41SQpdXoxbL.jpg)**Love CBD Capsules 1800mg - 60 Pk Hemp Oil Coconut Oil UK High Strength**LOVE CBD**£37.92**75 rev4y ago](https://www.amazon.co.uk/dp/B09MWH1484)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Hemp Seed Oil Softgels 3000mg - 90 Softgels - Cold-Pressed - Natural Source of Omega 3 6 & 9 - Resealable and Recyclable Pouch by Alpha01](https://m.media-amazon.com/images/I/41SOCYypjGL.jpg)**Hemp Seed Oil Softgels 3000mg - 90 Softgels - Cold-Pressed - Natural Source of Omega 3 6 & 9 - Resealable and Recyclable Pouch by Alpha01**ALPHA01**£5.80**4.5★**▲ 471%**](https://www.amazon.co.uk/dp/B098BQJJKW) [![Hemp Seed Oil 2000mg | 120 Softgel Capsules | with Vitamin E](https://m.media-amazon.com/images/I/41EGXWj9F0L.jpg)**Hemp Seed Oil 2000mg | 120 Softgel Capsules | with Vitamin E**Simply Supplements**£8.55**4.6★**▲ 134%**](https://www.amazon.co.uk/dp/B0DWFQ4LWB) [![Healthspan CBD Oil Capsules 384mg (60 Capsules) | 6.4mg Pure CBD Oil Capsules | 384mg CBD per Pack | Enriched with Vitamin D](https://m.media-amazon.com/images/I/51xx6wmQ53L.jpg)**Healthspan CBD Oil Capsules 384mg (60 Capsules) | 6.4mg Pure CBD Oil Capsules | 384mg CBD per Pack | Enriched with Vitamin D**Healthspan**£13.62**4.3★**▲ 125%**](https://www.amazon.co.uk/dp/B08YBWGB94) [![SOOL CBD Capsules 1500mg 30pcs | 50mg CBD per Capsule | Broad Spectrum CBD High Strength blendeed with Hemp Oil | CBD Oil Capsules | Cannabidiol CBD Oil for Stress & Anxiety Relief for Adults](https://m.media-amazon.com/images/I/41Fk8pl3-AL.jpg)**SOOL CBD Capsules 1500mg 30pcs | 50mg CBD per Capsule | Broad Spectrum CBD High Strength blendeed with Hemp Oil | CBD Oil Capsules | Cannabidiol CBD Oil for Stress & Anxiety Relief for Adults**SOOL**£24.02**4.3★**▲ 83%**](https://www.amazon.co.uk/dp/B09C1VKT67) [![SOOL CBD Gel Capsules 450mg 30pcs | Broad Spectrum CBD Hemp Oil Blended | Relax - Recover - Revive](https://m.media-amazon.com/images/I/51o1pWDC8tL.jpg)**SOOL CBD Gel Capsules 450mg 30pcs | Broad Spectrum CBD Hemp Oil Blended | Relax - Recover - Revive**SOOL**£7.98**4.5★**▲ 32%**](https://www.amazon.co.uk/dp/B09C1V96TR)

**~~View all trending →~~**

## **What buyers say about cbd capsules**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**17%

*“Worth every penny”*

**Sleep Quality**16%

*“Helps me sleep better”*

**Taste-Overall**7%

*“Taste - ingredients - effectiveness - pain relief - ease of use - value for money”*

**Advertised Vs Actual Product**6%

*“seem to be effective as advertised”*

**Stress/Anxiety**6%

*“Helps with anxiety”*

**Joint Pain**4%

*“These tablets replaced the need for painkillers following my wife's knee replacement”*

**Strength**4%

*“Effective”*

**Ease Of Chewing/Swallowing**3%

*“easy to swallow capsules”*

**Quality-Overall**3%

*“Really well put together product”*

**Ease Of Use**2%

*“Very convenient”*

### **What buyers complain about **

**Vegan/Organic**12%

*“This is not suitable for vegans”*

**Dosage**8%

*“£10 for 30 capsules is getting close to ridiculous”*

**Pain Relief-Overall**8%

*“as the days went on the pain began to travel down my back”*

**Sleep Quality**6%

*“However they did not give effective pain relief or help me sleep better”*

**Functionality-Overall**6%

*“does not have much effect”*

**Leak-Proof**5%

*“the gels are looking like they might leak too”*

**Advertised Vs Actual Product**4%

*“Misleading Description”*

**Quality-Overall**3%

*“Not the best”*

**Value For Money**3%

*“Why are they so EXPENSIVE”*

**Side Effects**3%

*“Disappointing effect”*

## **Common questions**

<dl>

<dt>**Is cbd capsules profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £86K/yr across 23 tracked products. 90-day search growth is -27.9%. Flapen's verdict: Worth a look (54/100).</dd>

<dt>**How competitive is the cbd capsules niche?**</dt><dd>13 brands and 24 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 77% of demand.</dd>

<dt>**What do buyers complain about in cbd capsules?**</dt><dd>Top complaints mined from reviews: Vegan/Organic, Dosage, Pain Relief-Overall. The return rate is 0.0%.</dd>

<dt>**When does demand for cbd capsules peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.5× the quietest.</dd>

<dt>**What does it cost to enter the cbd capsules niche?**</dt><dd>Listings span £5.45–£37.92; the average listing price is £15.54 (sweet spot $15–$100). The average incumbent carries 511 reviews — the moat a new listing must climb.</dd>

</dl>

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