---
title: "Buzz Patch — £30K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/buzz-patch"
last_updated: "2026-07-31T08:33:00.977Z"
locale: en
meta:
description: "Niche score 48/100 · £30K/yr market · 36K searches/yr · £9.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · £30K/yr market · 36K searches/yr · £9.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Buzz Patch — £30K/yr Amazon UK Niche (2026) - Flapen"
---
# **buzz patch**
**Skip it**
Prices mostly outside the sweet spot ($3.68–$15.39) — this niche doesn't clear our bar today.
Market size 7Growth 96Conversion 83Competition 15Returns 98Price range 3Avg price 26Brand share 12Review moat 37Quality gap 79
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Growth**
**Incredible****+146.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Great****9.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,764.36**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****£9.07**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****82%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****£30K**
£30K/yr · 36K searches
**Price range**
**Bad****£3.68–£15.39**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United Kingdom niche tracking, buzz patch is a £30K/yr Amazon United Kingdom market (36K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Skip it — 48/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **buzz patch market data**
- **Units sold / yr**
- **3K–4K**
- avg 250–500/product
- **Revenue / yr**
- **£27K–£36K**
- units × avg price
- **Conversion rate**
- **9.0%**
- **Avg BSR**
- **#31**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **82%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **—flat
**Sellers**
**66**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**82%**
Top 20: 100%
**Open market**
**2%**
- VIE54% - BUZZPATCH21% - INCOGNITO10% - Mustela7% - READY STEADY DEFEND3% - Cliganic3% - Open — no brand owns it (1 brand, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +146.7% search growth over the last 90 days.
1K750Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.0×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/buzz-patch/trend)
## **Top buzz patch search terms**
- **baby mosquito repellent**17K/yr+121.0%8.2% conv. - **baby insect repellent**9K/yr+191.6%6.8% conv. - **mosquito repellent for babies**5K/yr+121.1%5.8% conv. - **mosquito repellent baby**4K/yr+160.0%7.2% conv. - **vie mosquito repellent baby**2K/yr+267.9%20.1% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/buzz-patch/search-terms)
## **Top buzz patch products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£3K20%£6K30%£9K40%£12K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Vie Anti-Mosquito Spray-On 100ml DEET-Free Natural Plant-Based Formula Safe for Kids & Family Indoor & Outdoor Mosquito Protection Travel-Friendly**VIE**£7.01**4.2★978 rev](https://www.amazon.co.uk/dp/B01B1I4JFQ) [2**NATPAT Buzz Patch Mosquito Patch Stickers for Kids - The Original All Natural Citronella Essential Oil Insect Patch Plant Based Ingredients Non-Toxic DEET Free for Toddlers Kids - 48 Count**BUZZPATCH**£12.24**4.2★12,149 rev](https://www.amazon.co.uk/dp/B09745CSRV) [3**Incognito Kids Insect Repellent Spray 100ml - Mosquito Repellent Kids DEET Free Formula - Shields from a Wide Range of Biting Insects Including Ticks - Natural Mosquito Repellent**INCOGNITO**£9.95**4.3★5,174 rev](https://www.amazon.co.uk/dp/B0CYCFX675) [4**VIE Healthcare Afterbite Roll on 20ml | Fast Mosquito & Insect Bite Relief | Anti-Itch Treatment for Bug Bites & Skin Irritations | Natural Formulation | Safe for Babies & Kids | Travel-Friendly**VIE**£3.68**4.4★866 rev](https://www.amazon.co.uk/dp/B01B1I4JLK) [5**Mustela Anti-Mosquito Baby 100ml**Mustela**£15.39**4.4★61 rev](https://www.amazon.co.uk/dp/B0C2YCZGTB)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Incognito Kids Insect Repellent Spray 100ml - Mosquito Repellent Kids DEET Free Formula - Shields from a Wide Range of Biting Insects Including Ticks - Natural Mosquito Repellent**INCOGNITO**£9.95**5,174 rev2y ago](https://www.amazon.co.uk/dp/B0CYCFX675) [**Kids Mosquito & Insect Repellent Spray 100ml DEET Free Bug Spray for Children Aged 6+ Months Plant Based Formula 30% Citriodiol Family Friendly Outdoor Protection Against Mosquitoes Midges & Ticks**READY STEADY DEFEND**£11.44**70 rev2y ago](https://www.amazon.co.uk/dp/B0CZS73RJK) [**Cliganic Mosquito Repellent Stickers (90 Pack) - Animal Patches for Kids Natural DEET-Free Essential Oil Infused**Cliganic**£7.26**9,155 rev3y ago](https://www.amazon.co.uk/dp/B0C3BCW13N) [**Mustela Anti-Mosquito Baby 100ml**Mustela**£15.39**61 rev4y ago](https://www.amazon.co.uk/dp/B0C2YCZGTB) [**NATPAT Buzz Patch Mosquito Patch Stickers for Kids - The Original All Natural Citronella Essential Oil Insect Patch Plant Based Ingredients Non-Toxic DEET Free for Toddlers Kids - 48 Count**BUZZPATCH**£12.24**12,149 rev4y ago](https://www.amazon.co.uk/dp/B09745CSRV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Mustela Anti-Mosquito Baby 100ml**Mustela**£15.39**4.4★**▲ 140%**](https://www.amazon.co.uk/dp/B0C2YCZGTB) [**Kids Mosquito & Insect Repellent Spray 100ml DEET Free Bug Spray for Children Aged 6+ Months Plant Based Formula 30% Citriodiol Family Friendly Outdoor Protection Against Mosquitoes Midges & Ticks**READY STEADY DEFEND**£11.44**4.3★**▲ 67%**](https://www.amazon.co.uk/dp/B0CZS73RJK) [**NATPAT Buzz Patch Mosquito Patch Stickers for Kids - The Original All Natural Citronella Essential Oil Insect Patch Plant Based Ingredients Non-Toxic DEET Free for Toddlers Kids - 48 Count**BUZZPATCH**£12.24**4.2★**— 5%**](https://www.amazon.co.uk/dp/B09745CSRV) [**Vie Greenbaby Squeeze & Stick Mosquito Patches (60 Patches) DEET-Free Mosquito Patches for Kids & Adults Plant-Based Outdoor Protection Easy Peel & Stick Travel & Camping Essential**VIE**£13.35**4.3★**— 5%**](https://www.amazon.co.uk/dp/B00SWYR83I) [**Vie Naturals DEET-Free Anti-Mosquito Spray-On 100ml Natural Plant-Based Safe for Kids and the Whole Family Travel-Friendly Protection Pack of 3**VIE**£11.02**4.2★**— 2%**](https://www.amazon.co.uk/dp/B00ECC71GS)
**~~View all trending →~~**
## **What buyers say about buzz patch**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pest/Insect Control**28%
*“Great mosquito repellent stickers”*
**Smell**13%
*“The patches smell pleasant. not chemical-strong.”*
**Value For Money**10%
*“Very good for the price”*
**Functionality-Overall**10%
*“Works”*
**Quality-Overall**8%
*“Better than other brands”*
**Ease Of Use**8%
*“Easy to use”*
**Adhesion/Stickiness**6%
*“the adhesive lasted all day”*
**Compactness**5%
*“Compact”*
### **What buyers complain about **
**Functionality-Overall**23%
*“Didn't do the job”*
**Value For Money**18%
*“Not worth the money”*
**Smell**14%
*“the scent is not strong enough”*
**Allergies**9%
*“Allergic reaction/sensitive skin”*
**Adhesion/Stickiness**9%
*“worst of all they dont stick anywhere”*
**Pest/Insect Control**8%
*“all the local turkish bugs / mozzies / flies ate me”*
**Ingredients-Overall**5%
*“Not worth the price as no active ingredient so the mosquitos still bit the children”*
### **Top return reasons **
**Age Suitability**18%
**Quality-Overall**11%
**Value For Money**11%
**Adhesion/Stickiness**10%
**Functionality-Overall**9%
**Comfort-Overall**7%
**Smell**7%
**Pest/Insect Control**5%
**Ingredients-Overall**4%
**Leak-Proof**4%
## **Common questions**
- **Is buzz patch profitable to sell on Amazon United Kingdom?**
- The niche generates £30K/yr across 11 tracked products. 90-day search growth is +146.7%. Flapen's verdict: Skip it (48/100).
- **How competitive is the buzz patch niche?**
- 7 brands and 66 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in buzz patch?**
- Top complaints mined from reviews: Functionality-Overall, Value For Money, Smell. The return rate is 0.4%.
- **When does demand for buzz patch peak?**
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 4.0× the quietest.
- **What does it cost to enter the buzz patch niche?**
- Listings span £3.68–£15.39; the average listing price is £9.07 (sweet spot $15–$100). The average incumbent carries 2,764 reviews — the moat a new listing must climb.
## **Related niches in Health & Personal Care**
- 69 [**cooling towel**](https://flapen.com/research/uk/health-personal-care/cooling-towel)£1.1M/yr>1,000%**Launch it**- 70 [**collagen**](https://flapen.com/research/uk/health-personal-care/collagen)£6.6M/yr-20.1%**Worth a look**- 70 [**dry skin remover feet**](https://flapen.com/research/uk/health-personal-care/dry-skin-remover-feet)£236K/yr+78.2%**Worth a look**- 70 [**stryde knee strap**](https://flapen.com/research/uk/health-personal-care/stryde-knee-strap)£112K/yr>1,000%**Worth a look**- 70 [**libre 2 sensor covers**](https://flapen.com/research/uk/health-personal-care/libre-2-sensor-covers)£240K/yr+67.1%**Worth a look**- 70 [**water retention tablets**](https://flapen.com/research/uk/health-personal-care/water-retention-tablets)£470K/yr+47.2%**Worth a look**[**All Health & Personal Care niches **](https://flapen.com/research/uk/health-personal-care)