---
title: "Trend — blister - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/blister/trend"
last_updated: "2026-07-31T14:03:51.420Z"
locale: en
meta:
  description: "Niche score 64/100 · £1.1M/yr market · 958K searches/yr · £5.20 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 64/100 · £1.1M/yr market · 958K searches/yr · £5.20 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Trend — blister - Flapen"
---

# **blister**

**Launch it**

A $1.1M/yr market growing +73.1% this quarter with returns at 0.1% — clears our launch bar.

Market size 80Growth 80Conversion 100Competition 54Returns 100Price range 0Avg price 14Brand share 34Review moat 47Quality gap 50

**Conversion**

**Incredible****22.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Market size**

**Great****£1.1M**

£1.1M/yr · 958K searches

**Growth**

**Great****+73.1%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,782.77**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Bad****£5.20**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£3.13–£7.99**

cheapest to priciest tracked listing — scored on the share inside $15–$100