---
title: "Trend — b12 gummies - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/b12-gummies/trend"
last_updated: "2026-07-31T15:17:07.058Z"
locale: en
meta:
  description: "Niche score 39/100 · £62K/yr market · 41K searches/yr · £10.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · £62K/yr market · 41K searches/yr · £10.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — b12 gummies - Flapen"
---

# **b12 gummies**

**Skip it**

Prices mostly outside the sweet spot ($7.29–$15.30) — this niche doesn't clear our bar today.

Market size 16Growth 16Conversion 97Competition 15Returns 100Price range 4Avg price 36Brand share 38Review moat 58Quality gap 38

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****14.6%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****1,190.27**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****£10.31**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£62K**

£62K/yr · 41K searches

**Growth**

**Bad****-18.0%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****82%**

top-5 click share — a locked-up shelf

**Price range**

**Bad****£7.29–£15.30**

cheapest to priciest tracked listing — scored on the share inside $15–$100