---
title: "Anusol Hc — £60K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/anusol-hc"
last_updated: "2026-07-31T10:32:01.640Z"
locale: en
meta:
description: "Niche score 31/100 · £60K/yr market · 77K searches/yr · £6.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 31/100 · £60K/yr market · 77K searches/yr · £6.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Anusol Hc — £60K/yr Amazon UK Niche (2026) - Flapen"
---
# **anusol hc**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 15Growth 17Conversion 96Competition 13Returns 100Price range 0Avg price 17Brand share 0Review moat 24Quality gap 23
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****13.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****5,984.6**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-16.6%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****£6.01**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£60K**
£60K/yr · 77K searches
**Competition**
**Bad****84%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****£3.70–£9.60**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, anusol hc is a £60K/yr Amazon United Kingdom market (77K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 31/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **anusol hc market data**
- **Units sold / yr**
- **10K–13K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **£60K–£75K**
- units × avg price
- **Conversion rate**
- **13.1%**
- **Avg BSR**
- **#20**
- **Page quality**
- **0%**
- **Prime**
- **80%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **67 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**61**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**84%**
Top 20: 100%
**Open market**
**0%**
- Anusol76% - Generic17% - Germoloids7%
## **Demand**
Weekly Amazon search volume, last 28 weeks — -16.6% search growth over the last 90 days.
2K2KSpike '26Jan '26Feb '26Mar '26Apr '26May '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/anusol-hc/trend)
## **Top anusol hc search terms**
- **anusol plus hc ointment**18K/yr+60.1%17.0% conv. - **anusol hc**26K/yr-37.0%11.1% conv. - **anusol plus hc**7K/yr+29.1%11.9% conv. - **anusol hc cream**10K/yr-45.6%12.2% conv. - **anusol plus**5K/yr-9.5%10.7% conv. - **anusol hc ointment**7K/yr-65.7%8.6% conv. - **anusol plus hc ointment haemorrhoids 4 way action**4K/yr-29.2%10.3% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/anusol-hc/search-terms)
## **Top anusol hc products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£9K30%£18K45%£27K60%£36K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Anusol Soothing Relief Ointment 15g**Anusol**£5.42**4.6★4,918 rev](https://www.amazon.co.uk/dp/B00LSGQWDO) [2**Anusol Ointment Proven Formula Shrinks Piles Relieves Discomfort Soothes Itching & Lubricates 25 g (Pack of 1)**Anusol**£3.70**4.6★5,535 rev](https://www.amazon.co.uk/dp/B000KUAHZS) [3**Plus HC Hemorrhoid Relief Suppositories 12 Suppositories**Generic**£8.13**4.6★40 rev](https://www.amazon.co.uk/dp/B0DX7NDYV7) [4**Anusol Soothing Relief Suppositories**Anusol**£5.16**4.6★7,619 rev](https://www.amazon.co.uk/dp/B00N66WXQE) [5**Germoloids Haemorrhoid Treatment & Piles Treatment Ointment Triple Action with Anaesthetic to Numb the Pain & Itch 55 ml ( Pack of 1)**Germoloids**£5.09**4.6★9,536 rev](https://www.amazon.co.uk/dp/B000KHVKSY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Soothing Relief Hemorrhoid Relief Ointment - 15g**Generic**£8.38**2 rev1y ago](https://www.amazon.co.uk/dp/B0GP6T4ZWP) [**Plus HC Hemorrhoid Relief Suppositories 12 Suppositories**Generic**£8.13**40 rev1y ago](https://www.amazon.co.uk/dp/B0DX7NDYV7) [**Plus HC Hemorrhoid Relief Suppositories 12 Pack | Fast Acting Piles Treatment | Soothes Itching & Discomfort | Anti-Inflammatory Formula | Internal Hemorrhoid Care**Generic**£9.60**0 rev1y ago](https://www.amazon.co.uk/dp/B0GYZZFY8X) [**Anusol Soothing & Cleansing Wipes 30 Count (Pack of 1)**Anusol**£4.59**5,474 rev6y ago](https://www.amazon.co.uk/dp/B07Y5DZS95) [**Anusol Soothing Relief Suppositories**Anusol**£5.16**7,619 rev11y ago](https://www.amazon.co.uk/dp/B00N66WXQE)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Plus HC Hemorrhoid Relief Suppositories 12 Pack | Fast Acting Piles Treatment | Soothes Itching & Discomfort | Anti-Inflammatory Formula | Internal Hemorrhoid Care**Generic**£9.60**0.0★**▲ 181%**](https://www.amazon.co.uk/dp/B0GYZZFY8X) [**Soothing Relief Hemorrhoid Relief Ointment - 15g**Generic**£8.38**5.0★**▲ 28%**](https://www.amazon.co.uk/dp/B0GP6T4ZWP) [**Anusol Cream for Haemorrhoids Treatment - Shrinks Piles Relieves Discomfort and Soothes Itching 43g**Anusol**£5.03**4.5★**▲ 22%**](https://www.amazon.co.uk/dp/B000KHVKUM) [**Anusol Soothing Relief Ointment 15g**Anusol**£5.42**4.6★**▲ 18%**](https://www.amazon.co.uk/dp/B00LSGQWDO) [**Germoloids Haemorrhoid Cream Piles Treatment with Anaesthetic to Numb the Pain & Itch 55 g Pack of 1 (Packing may vary).**Germoloids**£4.95**4.6★**— 7%**](https://www.amazon.co.uk/dp/B000KKK4UG)
**~~View all trending →~~**
## **What buyers say about anusol hc**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**19%
*“As advertised”*
**Quality-Overall**18%
*“Better than other makes I've used”*
**Efficiency**11%
*“Works perfectly”*
**Ease Of Use**11%
*“Ease of use”*
**Value For Money**8%
*“reasonable price”*
**Soothing Effect**5%
*“is very soothing”*
**Itch Relief**3%
*“Don't scratch the itch, soothe it”*
**Allergies**2%
*“doesnt irritate sensitive skin”*
**Thickness**2%
*“Just the job better than red one as this is a thicker cream”*
**Ease Of Application**2%
*“easy to apply”*
### **What buyers complain about **
**Allergies**17%
*“itchy i bobbed a drop of this on them for 4 days”*
**Size-Overall**7%
*“Large size”*
**Value For Money**6%
*“The only real downside for me is the price — you dont get a huge number of wipes per pack”*
**Itch Relief**5%
*“I got this by mistake I usually get the cream, this stings when I put it on and after two days I have pain and terrible itching”*
**Adhesion/Stickiness**5%
*“it doesn't stick anything”*
**Wrinkles**5%
*“Didnt work for wrinkles”*
**Taste-Overall**5%
*“Tastes horrible”*
**Dilute/Watery**5%
*“the contents watered down”*
**Pain Relief-Overall**5%
*“The discomfort”*
**Flammable**4%
*“It burns”*
## **Common questions**
- **Is anusol hc profitable to sell on Amazon United Kingdom?**
- The niche generates £60K/yr across 10 tracked products. 90-day search growth is -16.6%. Flapen's verdict: Skip it (31/100).
- **How competitive is the anusol hc niche?**
- 3 brands and 61 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in anusol hc?**
- Top complaints mined from reviews: Allergies, Size-Overall, Value For Money. The return rate is 0.0%.
- **What does it cost to enter the anusol hc niche?**
- Listings span £3.70–£9.60; the average listing price is £6.01 (sweet spot $15–$100). The average incumbent carries 5,985 reviews — the moat a new listing must climb.
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