---
title: "Acidophilus — £61K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/health-personal-care/acidophilus"
last_updated: "2026-07-31T22:03:07.811Z"
locale: en
meta:
description: "Niche score 40/100 · £61K/yr market · 45K searches/yr · £9.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · £61K/yr market · 45K searches/yr · £9.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Acidophilus — £61K/yr Amazon UK Niche (2026) - Flapen"
---
# **acidophilus**
**Skip it**
A small market ($61K/yr) — this niche doesn't clear our bar today.
Market size 15Growth 17Conversion 97Competition 23Returns 100Price range 25Avg price 26Brand share 31Review moat 64Quality gap 33
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****15.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****950.27**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****£9.13**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£4.14–£18.68**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-16.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£61K**
£61K/yr · 45K searches
According to Flapen's Amazon United Kingdom niche tracking, acidophilus is a £61K/yr Amazon United Kingdom market (45K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Oct. Verdict: Skip it — 40/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **acidophilus market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **£55K–£73K**
- units × avg price
- **Conversion rate**
- **15.1%**
- **Avg BSR**
- **#134**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **53%**
- **Out of stock**
- **0.5%**
- **Avg brand age**
- **94 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **—flat
**Sellers**
**61**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**10%**
- Natures Aid49% - Solgar15% - Right Choice Supplements13% - Holland & Barrett6% - NEW LEAF PRODUCTS4% - Horbäach4% - Open — no brand owns it (5 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — -16.8% search growth over the last 90 days.
5K3KSpike '24Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Jan, Oct · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/uk/health-personal-care/acidophilus/trend)
## **Top acidophilus search terms**
- **acidophilus probiotic**24K/yr-3.5%8.7% conv. - **acidophilus**17K/yr-24.1%7.8% conv. - **acidophilus capsules**4K/yr-66.7%9.7% conv. [**All search terms **](https://flapen.com/research/uk/health-personal-care/acidophilus/search-terms)
## **Top acidophilus products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£6K20%£12K30%£18K40%£25K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Natures Aid Acidophilus Complex 5 Billion Bacteria CFU High Strength Supplement Lactobacillus Acidophilus Rhamnosus Casei Supports Digestive & Immune Health Vegan Gluten-Free Non-GMO 90 Capsules**Natures Aid**£7.84**4.6★1,836 rev](https://www.amazon.co.uk/dp/B002QSD57O) [2**Natures Aid Acidophilus Complex 5 Billion CFU High Strength Probiotic Supplement 5 Billion Live Bacteria Supports Digestive Health & Gut Flora Vegan Gluten Free Non-GMO 60 Capsules**Natures Aid**£6.11**4.6★1,836 rev](https://www.amazon.co.uk/dp/B004RPCVTM) [3**Lactobacillus Acidophilus 2 Billion CFU | 180 High Strength Tablets (Not Capsules) | for Men & Women | Vegan Non-GMO Gluten Free & UK Made**Right Choice Supplements**£4.14**4.5★485 rev](https://www.amazon.co.uk/dp/B0CGFZ7WL4) [4**Solgar Advanced Acidophilus Plus Vegetable Capsules - Pack of 60 - Supports Digestion - Maintain Healthy Bacteria Levels - Vegan and Gluten Free**Solgar**£11.25**4.6★1,328 rev](https://www.amazon.co.uk/dp/B0001VVBQU) [5**Natures Aid Acidophilus Complex 5 Billion Bacteria CFU High Strength Supplement Lactobacillus Acidophilus Rhamnosus Casei Supports Digestive & Immune Health Vegan Gluten-Free Non-GMO 180 Capsules**Natures Aid**£15.11**4.6★1,836 rev](https://www.amazon.co.uk/dp/B0056PDPJ2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bio Cultures 80 Billion CFU: 20 Live Strains - Gut Health Supplements for Women & Men - 2 Month Supply - Including Lactobacillus Acidophilus & Casei High Strength Bio Cultures 60 Capsules UK Made**NEW LEAF PRODUCTS**£8.51**325 rev1y ago](https://www.amazon.co.uk/dp/B0FG2TGRZN) [**Daily Pro Bio Cultures | One-a-Day Live Cultures Supplement for Gut Health | 550 Million CFU Lactobacillus Acidophilus | 120 Mini Tablets | Vegan & Gluten-Free | 4-Month Supply | Made in the UK**Oxford Origins**£4.66**435 rev1y ago](https://www.amazon.co.uk/dp/B0DQR1NFT4) [**Lactobacillus Acidophilus 2 Billion CFU | 180 High Strength Tablets (Not Capsules) | for Men & Women | Vegan Non-GMO Gluten Free & UK Made**Right Choice Supplements**£4.14**485 rev2y ago](https://www.amazon.co.uk/dp/B0CGFZ7WL4) [**Lactobacillus Acidophilus 6 Billion CFU | High Strength Bio Cultures | 120 Vegan Tablets for Men & Women | by Horbaach**Horbäach**£6.25**137 rev3y ago](https://www.amazon.co.uk/dp/B0CB6LRL4B) [**Holland & Barrett Live Friendly Bacteria with Acidophilus 60 Capsules (60)**Holland & Barrett**£7.21**364 rev5y ago](https://www.amazon.co.uk/dp/B0CGY4K1NQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Natures Aid Acidophilus Complex 5 Billion Bacteria CFU High Strength Supplement Lactobacillus Acidophilus Rhamnosus Casei Supports Digestive & Immune Health Vegan Gluten-Free Non-GMO 90 Capsules**Natures Aid**£7.84**4.6★**▲ 119%**](https://www.amazon.co.uk/dp/B002QSD57O) [**Natures Aid Acidophilus Complex 5 Billion Bacteria CFU High Strength Supplement Lactobacillus Acidophilus Rhamnosus Casei Supports Digestive & Immune Health Vegan Gluten-Free Non-GMO 180 Capsules**Natures Aid**£15.11**4.6★**▲ 93%**](https://www.amazon.co.uk/dp/B0056PDPJ2) [**Solgar Advanced Acidophilus Plus - Maintain Healthy Bacteria Levels - Survives Stomach Acid - Microorganisms - 60 Vegetable Capsules - Pack of 2**Solgar**£18.68**4.6★**▲ 46%**](https://www.amazon.co.uk/dp/B00020ICZI) [**HealthAid Acidophilus Plus 4 Billion - 60 Vegicaps**HealthAid**£11.62**4.5★**▲ 17%**](https://www.amazon.co.uk/dp/B002GICRFA) [**Daily Pro Bio Cultures | One-a-Day Live Cultures Supplement for Gut Health | 550 Million CFU Lactobacillus Acidophilus | 120 Mini Tablets | Vegan & Gluten-Free | 4-Month Supply | Made in the UK**Oxford Origins**£4.66**4.4★**▲ 13%**](https://www.amazon.co.uk/dp/B0DQR1NFT4)
**~~View all trending →~~**
## **What buyers say about acidophilus**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**18%
*“reasonably priced and very small tablet for fussy tablet takers the perfect choice”*
**Acid Regulator/Stomach Ache Relief**15%
*“Great for unexplained tummy pain”*
**Regulates Digestion**14%
*“Gut health”*
**Efficiency**11%
*“Works well”*
**Quality-Overall**7%
*“No complaints”*
**Ease Of Use**5%
*“Convenient”*
**Advertised Vs Actual Product**5%
*“Does the job”*
**Nutritional Content**5%
*“Good gut health”*
**Vitamin**4%
*“reasonably priced and very small tablet for fussy tablet takers the perfect choice”*
**Skin Health**3%
*“have noticed a massive improvement in my teens skin would recommend to anyone suffering to give these a try”*
### **What buyers complain about **
**Acid Regulator/Stomach Ache Relief**22%
*“having suffered with bloating for many years now”*
**Value For Money**13%
*“They used to be cheaper to purchase on here”*
**Strength**10%
*“weak”*
**Regulates Digestion**7%
*“Had to stop using these as they caused severe constipation”*
**Side Effects**7%
*“Probably my fault for not reading side effects”*
**Allergies**5%
*“having suffered with bloating for many years now”*
**Natural Resource Wastage**5%
*“Waste”*
**Functionality-Overall**5%
*“They did not work at all”*
**Stiffness**3%
*“Feel sluggish and not good in myself”*
**Blood Sugar Level**2%
*“She mentioned that the diahorrea has pretty much stopped”*
## **Common questions**
- **Is acidophilus profitable to sell on Amazon United Kingdom?**
- The niche generates £61K/yr across 15 tracked products. 90-day search growth is -16.8%. Flapen's verdict: Skip it (40/100).
- **How competitive is the acidophilus niche?**
- 11 brands and 61 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in acidophilus?**
- Top complaints mined from reviews: Acid Regulator/Stomach Ache Relief, Value For Money, Strength. The return rate is 0.0%.
- **When does demand for acidophilus peak?**
- Demand peaks in Jan–Oct; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the acidophilus niche?**
- Listings span £4.14–£18.68; the average listing price is £9.13 (sweet spot $15–$100). The average incumbent carries 950 reviews — the moat a new listing must climb.
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