---
title: "Reviews — wood floor polish - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/wood-floor-polish/reviews"
last_updated: "2026-07-31T17:14:29.360Z"
locale: en
meta:
  description: "Niche score 43/100 · £146K/yr market · 119K searches/yr · £14.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · £146K/yr market · 119K searches/yr · £14.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — wood floor polish - Flapen"
---

# **wood floor polish**

**Skip it**

Soft demand (-19.2% this quarter) — this niche doesn't clear our bar today.

Market size 32Growth 15Conversion 82Competition 24Returns 99Price range 47Avg price 67Brand share 30Review moat 26Quality gap 42

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.7%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****£14.02**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£2.70–£25.87**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£146K**

£146K/yr · 119K searches

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****3,855.75**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-19.2%**

90-day search growth — must beat 0% to launch