---
title: "Violet Creams — £26K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/violet-creams"
last_updated: "2026-07-31T14:10:10.267Z"
locale: en
meta:
description: "Niche score 44/100 · £26K/yr market · 33K searches/yr · £16.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · £26K/yr market · 33K searches/yr · £16.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Violet Creams — £26K/yr Amazon UK Niche (2026) - Flapen"
---
# **violet creams**
**Skip it**
Soft demand (-48.1% this quarter) — this niche doesn't clear our bar today.
Market size 7Growth 1Conversion 57Competition 35Returns 100Price range 78Avg price 79Brand share 36Review moat 93Quality gap 62
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****137.05**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****£16.55**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£3.76–£56.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****4.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****£26K**
£26K/yr · 33K searches
**Growth**
**Bad****-48.1%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, violet creams is a £26K/yr Amazon United Kingdom market (33K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **violet creams market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **£50K–£66K**
- units × avg price
- **Conversion rate**
- **4.9%**
- **Avg BSR**
- **#1,046**
- **Page quality**
- **0%**
- **Prime**
- **70%**
- **Sponsored**
- **10%**
- **Out of stock**
- **33.3%**
- **Avg brand age**
- **61 months**
- **Avg seller age**
- **186 days**
## **Competition & brand share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**31**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 100%
**Open market**
**12%**
- Whitakers Chocolates30% - Friars23% - Charbonnel et Walker14% - BEECH'S9% - Houseofchocolate8% - Generic5% - Open — no brand owns it (4 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -48.1% search growth over the last 90 days.
2K2KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 9.4×
[**Open Trend **](https://flapen.com/research/uk/grocery/violet-creams/trend)
## **Top violet creams search terms**
- **rose and violet creams**14K/yr-57.3%8.2% conv. - **rose and violet creams chocolates**8K/yr-55.6%10.9% conv. - **beeches chocolate**9K/yr-33.0%3.9% conv. - **beech**2K/yr+5.0%0.0% conv. [**All search terms **](https://flapen.com/research/uk/grocery/violet-creams/search-terms)
## **Top violet creams products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£3K20%£5K30%£8K40%£11K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Birsppy Whitakers Rose & Violet Dark Chocolate Creams - 200g - Vegan - Gluten Free - Vegetarian Chocolate Gift Box**Whitakers Chocolates**£8.25**4.5★121 rev](https://www.amazon.co.uk/dp/B08N51ZLFB) [2**Friars Handmade Chocolate Rose & Violet Creams Soft Fondant 16 Box**Friars**£18.99**4.4★228 rev](https://www.amazon.co.uk/dp/B00KM1E9K4) [3**Whitakers Rose & Violets Creams 200g Vegan and Fairtrade**Houseofchocolate**£8.49**4.2★63 rev](https://www.amazon.co.uk/dp/B08LZCNWZ3) [4**Rose and Violet Creams 310g**Charbonnel et Walker**£37.09**4.5★26 rev](https://www.amazon.co.uk/dp/B09NJN1CKQ) [5**Rose and Violet Creams Dark Chocolate 200g**Charbonnel et Walker**£25.43**4.2★23 rev](https://www.amazon.co.uk/dp/B0CKBSYV9J)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Rose & Violet Creams 200g (2 Packs) - Dark Chocolate with Rose & Violet Fondant Centres**Generic**£18.73**1 rev2mo ago](https://www.amazon.co.uk/dp/B0H1X6DPS2) [**Fakhri Dark Chocolate Fondant Violet Cremes 90g Luxury Floral Fondant Centres Coated in Rich Dark Chocolate for Premium Gifting & Indulgent Treats**Generic**£9.57**2 rev7mo ago](https://www.amazon.co.uk/dp/B0G4N57T9T) [**Rose & Violet Creams Infusion 15 Silky Bags**Fortnum & Mason**£12.00**0 rev11mo ago](https://www.amazon.co.uk/dp/B0FM39226W) [**Whiitakkers Assorted Creams Variety of Flavours Chocolate Selection (2 x Boxes Rose & Violet Creams 200g)**Generic**£20.91**0 rev1y ago](https://www.amazon.co.uk/dp/B0F6N9QN3J) [**Handmade Dark Belgian Chocolate Rose And Violet Creams Soft Fondant Filling 160g 12 Per Box Soft Fondant Filling Natural Flower Oils 160g Luxury Artisan Gift**CHOCOLATBOX**£13.33**9 rev1y ago](https://www.amazon.co.uk/dp/B0CMJS2Z5B)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Rose & Violet Creams 200g (2 Packs) - Dark Chocolate with Rose & Violet Fondant Centres**Generic**£18.73**5.0★**▲ 730%**](https://www.amazon.co.uk/dp/B0H1X6DPS2) [**Rose & Violet Creams Infusion 15 Silky Bags**Fortnum & Mason**£12.00**0.0★**▲ 669%**](https://www.amazon.co.uk/dp/B0FM39226W) [**Beechs Violet Fondants 90g - Floral Chocolate-Covered Creams**BEECH'S**£3.98**4.3★**▲ 88%**](https://www.amazon.co.uk/dp/B005XCOSJE) [**Beechs Dark Chocolate Ginger 100 g**BEECH'S**£8.14**4.3★**▲ 68%**](https://www.amazon.co.uk/dp/B003T2MKKE) [**Rose and Violet Creams 310g**Charbonnel et Walker**£37.09**4.5★**▲ 66%**](https://www.amazon.co.uk/dp/B09NJN1CKQ)
**~~View all trending →~~**
## **What buyers say about violet creams**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**46%
*“Delicious chocolate”*
**Quality-Overall**12%
*“Good quality chocolate, tastes lovely”*
**Vegan/Organic**9%
*“Lovely treat for that special Vegan person in your life”*
**Gifting Purpose**8%
*“Ideal gift”*
**Sweetness**6%
*“Great item for chocolate cream lovers”*
**Value For Money**4%
*“Great value”*
**Freshness**4%
*“food freshness nil”*
**Flavor**3%
*“Delicious, tasty and just pop in your mouth for full flavour do not speak until finished”*
**Texture/Consistency-Overall**2%
*“good texture”*
**Color**1%
*“gorgeous colour”*
### **What buyers complain about **
**Value For Money**38%
*“Expensive”*
**Advertised Vs Actual Product**11%
*“I am sure they are not supposed to look like this”*
**Sweetness**11%
*“Not worth money 9 chocolates in box £1:10 per sweet”*
**Quality-Overall**10%
*“I was disopointed in the quality of the chocolate creams”*
**Size-Overall**10%
*“Small”*
**Spiciness**4%
*“the ginger isnt even that spicy - really disappointing”*
**Taste-Overall**4%
*“there some sort of under taste about them”*
## **Common questions**
- **Is violet creams profitable to sell on Amazon United Kingdom?**
- The niche generates £26K/yr across 20 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -48.1%. Flapen's verdict: Skip it (44/100).
- **How competitive is the violet creams niche?**
- 10 brands and 31 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 83% of demand.
- **What do buyers complain about in violet creams?**
- Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Sweetness. The return rate is 0.0%.
- **When does demand for violet creams peak?**
- Demand peaks in Nov–Dec; the busiest month runs 9.4× the quietest.
- **What does it cost to enter the violet creams niche?**
- Listings span £3.76–£56.69; the average listing price is £16.55 (sweet spot $15–$100). The average incumbent carries 137 reviews — the moat a new listing must climb.
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