---
title: "Search terms — vegan marshmallow - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/vegan-marshmallow/search-terms"
last_updated: "2026-07-31T14:21:46.680Z"
locale: en
meta:
  description: "Niche score 47/100 · £97K/yr market · 173K searches/yr · £6.29 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · £97K/yr market · 173K searches/yr · £6.29 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — vegan marshmallow - Flapen"
---

# **vegan marshmallow**

**Skip it**

Prices mostly outside the sweet spot ($0.97–$13.49) — this niche doesn't clear our bar today.

Market size 24Growth 51Conversion 83Competition 19Returns 100Price range 0Avg price 17Brand share 33Review moat 75Quality gap 63

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.9%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****515.25**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+20.9%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Market size**

**Bad****£97K**

£97K/yr · 173K searches

**Competition**

**Bad****77%**

top-5 click share — a locked-up shelf

**Avg price**

**Bad****£6.29**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£0.97–£13.49**

cheapest to priciest tracked listing — scored on the share inside $15–$100