---
title: "Products — vanilla yoghurt - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/vanilla-yoghurt/products"
last_updated: "2026-07-31T18:25:23.894Z"
locale: en
meta:
  description: "Niche score 41/100 · £42K/yr market · 94K searches/yr · £2.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · £42K/yr market · 94K searches/yr · £2.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — vanilla yoghurt - Flapen"
---

# **vanilla yoghurt**

**Skip it**

Prices mostly outside the sweet spot ($1.57–$3.14) — this niche doesn't clear our bar today.

Market size 11Growth 52Conversion 100Competition 24Returns 100Price range 0Avg price 6Brand share 8Review moat 90Quality gap 21

**Conversion**

**Incredible****21.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****209.92**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+23.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****£42K**

£42K/yr · 94K searches

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

**Avg price**

**Bad****£2.06**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£1.57–£3.14**

cheapest to priciest tracked listing — scored on the share inside $15–$100