[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-uk-grocery-vanilla-vodka":137},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358,{"amazonNicheId":138,"marketplaceFlag":139,"country":140,"category":143,"niche":144,"verdict":180,"baselines":220,"demand":225,"seasonality":354,"brandShare":355,"products":376,"feedback":465,"searchTerms":550,"related":580,"lastUpdated":167},"28c95dea-a3b9-462d-91c9-99c5721bfa85","uk",{"flag":139,"name":141,"currency":142},"United Kingdom","GBP",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":145,"searchVolume":146,"growth360":147,"growth90":148,"searchConversion":149,"top5ClickShare":150,"top5BrandShare":151,"avgRating":152,"avgReviewCount":153,"avgPrice":154,"priceMin":155,"priceMax":156,"productCount":157,"unitsSoldMax":158,"sponsoredPct":159,"returnRate":160,"successfulLaunches360":161,"newProducts360":162,"amazonNicheId":138,"title":163,"slug":164,"href":165,"leafCategoryName":166,"scrapedAt":167,"brandCount":168,"brandCountYearAgo":169,"sellerCount":170,"signals":171,"avgBsr":172,"pageQuality":161,"unitsSoldMin":173,"unitsSoldAvgMin":174,"unitsSoldAvgMax":175,"revenueMin":176,"revenueMax":177,"avgBrandAgeMonths":178,"avgSellerAgeDays":179,"top20ClickShare":162,"top20BrandShare":162,"primePct":162,"oosRate":161},227823,111111,0.8125,0.1261,0.123,0.8858,0.95,4.69,1747,16.67,9.51,22.26,9,15000,0.4444,0.0045,0,1,"vanilla vodka","vanilla-vodka","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fvanilla-vodka","Beer, Wine & Spirits","2026-07-23T20:21:00.584755+00:00",7,4,52,[],32,12500,1250,1500,208375,250050,72,187,{"score":181,"verdict":182,"components":183},46,"skip",[184,189,192,196,199,202,205,210,213,216],{"key":185,"score":186,"weight":187,"raw":188},"marketSize",43,0.15,227823.11,{"key":190,"score":191,"weight":187,"raw":148},"growth",41,{"key":193,"score":194,"weight":195,"raw":149},"conversion",95,0.1,{"key":197,"score":198,"weight":187,"raw":150},"competition",10,{"key":200,"score":201,"weight":195,"raw":151},"brandShare",13,{"key":203,"score":204,"weight":195,"raw":152},"qualityGap",19,{"key":206,"score":207,"weight":208,"raw":209},"reviewMoat",48,0.05,1746.89,{"key":211,"score":212,"weight":195,"raw":160},"returns",98,{"key":214,"score":215,"weight":208,"raw":154},"avgPrice",79,{"key":217,"score":218,"weight":208,"raw":219},"priceRange",57,0.5694117647058824,{"avgRating":221,"medianPrice":222,"medianReturnRate":223,"nichesTracked":224},4.36,12.12,0.0064,27606,{"points":226,"droppedPartialWeek":353},[227,230,233,236,239,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287,290,293,296,299,302,305,308,311,314,317,320,323,326,329,332,335,338,341,344,347,350],{"week":228,"volume":229},"2025-10-05",1659,{"week":231,"volume":232},"2025-10-12",2462,{"week":234,"volume":235},"2025-10-19",1662,{"week":237,"volume":238},"2025-10-26",1774,{"week":240,"volume":241},"2025-11-02",2074,{"week":243,"volume":244},"2025-11-09",2019,{"week":246,"volume":247},"2025-11-16",2825,{"week":249,"volume":250},"2025-11-23",4426,{"week":252,"volume":253},"2025-11-30",5145,{"week":255,"volume":256},"2025-12-07",4629,{"week":258,"volume":259},"2025-12-14",5725,{"week":261,"volume":262},"2025-12-21",8043,{"week":264,"volume":265},"2025-12-28",5671,{"week":267,"volume":268},"2026-01-04",2529,{"week":270,"volume":271},"2026-01-11",1551,{"week":273,"volume":274},"2026-01-18",1640,{"week":276,"volume":277},"2026-01-25",1577,{"week":279,"volume":280},"2026-02-01",1538,{"week":282,"volume":283},"2026-02-08",1443,{"week":285,"volume":286},"2026-02-15",1632,{"week":288,"volume":289},"2026-02-22",1648,{"week":291,"volume":292},"2026-03-01",1424,{"week":294,"volume":295},"2026-03-08",1412,{"week":297,"volume":298},"2026-03-15",2035,{"week":300,"volume":301},"2026-03-22",1450,{"week":303,"volume":304},"2026-03-29",1701,{"week":306,"volume":307},"2026-04-05",2039,{"week":309,"volume":310},"2026-04-12",1501,{"week":312,"volume":313},"2026-04-19",1792,{"week":315,"volume":316},"2026-04-26",1634,{"week":318,"volume":319},"2026-05-03",1750,{"week":321,"volume":322},"2026-05-10",1828,{"week":324,"volume":325},"2026-05-17",2170,{"week":327,"volume":328},"2026-05-24",2251,{"week":330,"volume":331},"2026-05-31",1780,{"week":333,"volume":334},"2026-06-07",1594,{"week":336,"volume":337},"2026-06-14",1723,{"week":339,"volume":340},"2026-06-21",1857,{"week":342,"volume":343},"2026-06-28",2204,{"week":345,"volume":346},"2026-07-05",1519,{"week":348,"volume":349},"2026-07-12",1670,{"week":351,"volume":352},"2026-07-19",1586,false,null,{"top":356,"otherBrandCount":162,"otherClickShare":375},[357,360,363,366,369,372],{"brand":358,"clickShare":359},"Absolut",0.5904,{"brand":361,"clickShare":362},"J.J. Whitley",0.1904,{"brand":364,"clickShare":365},"Fris",0.0781,{"brand":367,"clickShare":368},"Smirnoff",0.0619,{"brand":370,"clickShare":371},"Passoa",0.0292,{"brand":373,"clickShare":374},"Dutch Barn",0.0288,0.021199999999999997,[377,388,398,408,418,427,436,444,453],{"asin":378,"title":379,"brand":358,"imageUrl":380,"price":381,"rating":382,"reviews":383,"clickShare90":384,"clickShare360":385,"launchDate":386,"amazonUrl":387},"B09V8DZR2Y","Absolut Vanilia Flavoured Vodka 38% ABV 70 cl Made in Southern Sweden Award Winning Taste Vodka with the taste of Vanilla Works Well for Cocktails Passionfruit Martini","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31E8x2xQ18L.jpg",15.19,4.8,805,0.4037,0.4294,"2022-03-10","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09V8DZR2Y",{"asin":389,"title":390,"brand":361,"imageUrl":391,"price":392,"rating":393,"reviews":394,"clickShare90":362,"clickShare360":395,"launchDate":396,"amazonUrl":397},"B086VW57S1","J.J. Whitley Vanilla Vodka 70 cl","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31R+m4+VpdL.jpg",13.74,4.7,999,0.2024,"2020-03-27","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB086VW57S1",{"asin":399,"title":400,"brand":358,"imageUrl":401,"price":402,"rating":382,"reviews":403,"clickShare90":404,"clickShare360":405,"launchDate":406,"amazonUrl":407},"B0B9HBWJZ1","Absolut Vanilia Flavoured Swedish Vodka 1L","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31YgtSvG9YL.jpg",20.76,2604,0.1517,0.0988,"2022-08-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0B9HBWJZ1",{"asin":409,"title":410,"brand":364,"imageUrl":411,"price":412,"rating":413,"reviews":414,"clickShare90":365,"clickShare360":415,"launchDate":416,"amazonUrl":417},"B0FT389G6K","FRÏS Vanilla Vodka 70cl 37.5% ABV Scandinavian Vanilla Flavoured Vodka Four Times Distilled Purified Through a Freeze Filtered Process at -15C Ideal over ice with your favourite mixer","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41cF+09YjGL.jpg",14.06,4.3,24,0.0598,"2025-09-29","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FT389G6K",{"asin":419,"title":420,"brand":367,"imageUrl":421,"price":422,"rating":382,"reviews":423,"clickShare90":368,"clickShare360":424,"launchDate":425,"amazonUrl":426},"B007UOKZDQ","Smirnoff Vanilla Flavoured Vodka | 37.5% vol | 70cl | Made with Vanilla Flavours & Smirnoff No. 21 Vodka | Sweet & Creamy | Enjoy Chilled in Drinks or a Cocktail","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31D2Q9b8DFL.jpg",16.24,2910,0.0807,"2012-04-16","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB007UOKZDQ",{"asin":428,"title":429,"brand":358,"imageUrl":430,"price":156,"rating":393,"reviews":431,"clickShare90":432,"clickShare360":433,"launchDate":434,"amazonUrl":435},"B09X23X16B","Absolut Vanilia - Vanilla Flavoured Vodka 70cl","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31cBYqRaE4L.jpg",125,0.035,0.0314,"2022-04-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09X23X16B",{"asin":437,"title":438,"brand":370,"imageUrl":439,"price":155,"rating":382,"reviews":440,"clickShare90":371,"clickShare360":441,"launchDate":442,"amazonUrl":443},"B003U458FA","Passoã Passion Fruit Liqueur 70cl","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31RkxJiSh1L.jpg",8138,0.0326,"2010-11-29","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB003U458FA",{"asin":445,"title":446,"brand":373,"imageUrl":447,"price":448,"rating":393,"reviews":449,"clickShare90":374,"clickShare360":450,"launchDate":451,"amazonUrl":452},"B0DSWXL9SB","Dutch Barn Balinese Vanilla Vodka | Smooth Silky & Exotic | Subtle Sweetness With a Touch Of Spice | 70cl | 38% ABV | Co-owned By Ricky Gervais | Made From British Apples","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31HGzFiO1JL.jpg",21.77,91,0.0489,"2025-01-13","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DSWXL9SB",{"asin":454,"title":455,"brand":456,"imageUrl":457,"price":458,"rating":459,"reviews":460,"clickShare90":461,"clickShare360":462,"launchDate":463,"amazonUrl":464},"B0CHJR25PT","Abstrakt Vodka Toasted Marshmallow and Madagascan Vanilla 70cl 38 pct ABV - Distilled in Scotland at BrewDog Distilling - Five-times distilled in copper pot stills crafted for cocktails or neat","BrewDog","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41XisCWXZQL.jpg",16.49,4.6,26,0.0212,0.016,"2023-09-07","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CHJR25PT",{"love":466,"hate":525,"returnReasons":549},[467,474,481,487,493,499,506,511,516,520],{"topic":468,"percentOfMentions":469,"verbatims":470},"Alcohol Flavor",0.31670000000000004,[471,472,473],"Perfect for cocktails","This has been one of my favourite drinks for years now","Really smooth vanilla vodka",{"topic":475,"percentOfMentions":476,"verbatims":477},"Taste-Overall",0.20559999999999998,[478,479,480],"Great vanilla taste","Very tasty","its a very smooth taste",{"topic":482,"percentOfMentions":187,"verbatims":483},"Value For Money",[484,485,486],"Great price","less expensive than supermarket","good discount",{"topic":488,"percentOfMentions":489,"verbatims":490},"Flavor",0.0944,[491,478,492],"Nice flavour","A perfect vodka for ones who like a suble flavour",{"topic":494,"percentOfMentions":208,"verbatims":495},"Quality-Overall",[496,497,498],"Excellent product","Great quality","Quality product delivered to my door",{"topic":500,"percentOfMentions":501,"verbatims":502},"Sweetness",0.038900000000000004,[503,504,505],"Delicious creamy vanilla","Very sweet","to me it seems very sweet and also light",{"topic":507,"percentOfMentions":508,"verbatims":509},"Blend\u002FRatio",0.0333,[510],"Great when mixed with Coca Cola",{"topic":512,"percentOfMentions":513,"verbatims":514},"Ease Of Cleaning",0.0167,[515],"cleaner than a lot of others",{"topic":517,"percentOfMentions":513,"verbatims":518},"Smell",[519],"Tastes great and smells divine",{"topic":521,"percentOfMentions":522,"verbatims":523},"Natural Ingredients",0.0111,[524],"The vanilla tastes natural and adds depth, without the sweetness you find in many other flavoured vodkas",[526,532,537,541,546],{"topic":475,"percentOfMentions":527,"verbatims":528},0.4048,[529,530,531],"Tastebud torture","weird taste","on its own was not the most taste gratifying",{"topic":533,"percentOfMentions":534,"verbatims":535},"Gifting Purpose",0.1429,[536],"It was meant to be a gift for someone",{"topic":488,"percentOfMentions":538,"verbatims":539},0.07139999999999999,[540],"zero vanilla flavour which was a huge disappointment",{"topic":542,"percentOfMentions":543,"verbatims":544},"Artificial Sweeteners",0.047599999999999996,[545],"also like a sugar free version which are always awful",{"topic":482,"percentOfMentions":543,"verbatims":547},[548],"Expensive,",[],[551,555,560,565,570,575],{"term":163,"volume":552,"growthQoq":553,"conversionRate":554},89393,0.1328,0.0965,{"term":556,"volume":557,"growthQoq":558,"conversionRate":559},"absolut vanilla vodka",5648,-0.0502,0.1391,{"term":561,"volume":562,"growthQoq":563,"conversionRate":564},"vanilla vodka 1ltr offers",5140,0.1503,0.1334,{"term":566,"volume":567,"growthQoq":568,"conversionRate":569},"absolute vanilla vodka",4381,0.2788,0.1139,{"term":571,"volume":572,"growthQoq":573,"conversionRate":574},"vodka vanilla",4126,0.0946,0.0831,{"term":576,"volume":577,"growthQoq":578,"conversionRate":579},"absolut vanilla",2423,0.1111,0.1164,[581,588,593,599,604,610],{"title":582,"href":583,"score":584,"verdict":585,"marketSize":586,"growth90":587},"garden broom","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fgarden-broom",69,"launch",911408.73,0.3798,{"title":589,"href":590,"score":584,"verdict":585,"marketSize":591,"growth90":592},"electrolytes sachets","\u002Fresearch\u002Fuk\u002Fgrocery\u002Felectrolytes-sachets",1595505.25,0.4581,{"title":594,"href":595,"score":584,"verdict":596,"marketSize":597,"growth90":598},"spider repellent plug in","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fspider-repellent-plug-in","watch",109047.98,0.7121,{"title":600,"href":601,"score":584,"verdict":596,"marketSize":602,"growth90":603},"ice cream tubs","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fice-cream-tubs",166810.92,1.5052,{"title":605,"href":606,"score":607,"verdict":596,"marketSize":608,"growth90":609},"alcohol free beer","\u002Fresearch\u002Fuk\u002Fgrocery\u002Falcohol-free-beer",70,513756.37,0.324,{"title":611,"href":612,"score":607,"verdict":596,"marketSize":613,"growth90":614},"ice cream cones","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fice-cream-cones",135142.66,1.7666]