---
title: "Ukrainian Vodka — £156K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/ukrainian-vodka"
last_updated: "2026-07-31T17:04:35.891Z"
locale: en
meta:
description: "Niche score 49/100 · £156K/yr market · 196K searches/yr · £14.94 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · £156K/yr market · 196K searches/yr · £14.94 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Ukrainian Vodka — £156K/yr Amazon UK Niche (2026) - Flapen"
---
# **ukrainian vodka**
**Skip it**
Strong incumbent ratings (4.7★) — this niche doesn't clear our bar today.
Market size 33Growth 26Conversion 61Competition 51Returns 98Price range 80Avg price 75Brand share 28Review moat 75Quality gap 19
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Price range**
**Great****£7.89–£45.12**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****513.6**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****£14.94**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****5.3%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****£156K**
£156K/yr · 196K searches
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+0.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United Kingdom niche tracking, ukrainian vodka is a £156K/yr Amazon United Kingdom market (196K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 49/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ukrainian vodka market data**
- **Units sold / yr**
- **13K–15K**
- avg 250–500/product
- **Revenue / yr**
- **£187K–£224K**
- units × avg price
- **Conversion rate**
- **5.3%**
- **Avg BSR**
- **#224**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **20%**
- **Out of stock**
- **5.0%**
- **Avg brand age**
- **86 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 88%
**Open market**
**10%**
- Żubrówka42% - Soplica33% - ORIGINAL Krupnik8% - De Kuyper3% - Heering3% - Polmos2% - Open — no brand owns it (7 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.7% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 3.8×
[**Open Trend **](https://flapen.com/research/uk/grocery/ukrainian-vodka/trend)
## **Top ukrainian vodka search terms**
- **polish vodka**49K/yr-1.2%2.2% conv. - **cherry liqueur**41K/yr+1.1%4.0% conv. - **soplica**27K/yr+12.3%4.7% conv. - **zubrowka vodka**13K/yr+10.3%6.5% conv. - **bison grass vodka**13K/yr+41.4%4.3% conv. - **soplica vodka**18K/yr-24.5%5.6% conv. - **zubrowka bison grass vodka**5K/yr+157.9%3.4% conv. - **vodka polish**6K/yr+11.3%2.6% conv. - **zubrowka**6K/yr-53.5%4.2% conv. - **cherry alcohol**5K/yr+6.0%0.7% conv. [**All search terms **](https://flapen.com/research/uk/grocery/ukrainian-vodka/search-terms)
## **Top ukrainian vodka products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£16K20%£31K30%£47K40%£62K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Żubrówka Biała Vodka | 37.5% ABV | 1 Litre | Made in Poland | Pure & Smooth | For Cocktails & Mixing**Żubrówka**£15.72**4.7★1,211 rev](https://www.amazon.co.uk/dp/B0CB9CJ8R3) [2**SOPLICA - Polish Cherry Liqueur For Shots & Cocktails - 26% Alcohol - 500 ml**Soplica**£13.48**4.8★435 rev](https://www.amazon.co.uk/dp/B091V3M8NK) [3**Żubrówka Bison Grass Vodka | 37.5% ABV | 70 cl | Made in Poland | Herbal & Characterful Vodka | For Apple Zu & Espresso Martini**Żubrówka**£17.64**4.8★1,622 rev](https://www.amazon.co.uk/dp/B07GWV3L5K) [4**Żubrówka Bison Grass Vodka 70cl**Żubrówka**£21.28**4.7★104 rev](https://www.amazon.co.uk/dp/B016OVUG2K) [5**Krupnik Cherry - Luscious Polish Cherry Vodka Liqueur with Perfectly Balanced Sweetness & Tartness 28% ABV 50cl**ORIGINAL Krupnik**£10.54**4.7★684 rev](https://www.amazon.co.uk/dp/B0C9V6SDCS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lubelska Cherry Flavoured Vodka Liqueur 500ml | Premium Polish Spirit | Perfect for Cocktails & Gifting (25% ABV)**Lubelska**£9.31**13 rev9mo ago](https://www.amazon.co.uk/dp/B0FT3NH8LM) [**Żubrówka Fresh Zu Sour Apple Vodka Spirit Drink | 30% ABV | 50 cl | Made in Poland | Premium Sour Apple Vodka Liqueur for shotting sipping and mixing in Cocktails**Żubrówka**£13.43**1 rev1y ago](https://www.amazon.co.uk/dp/B0F1DL8WTG) [**Krupnik Premium Vodka - Crafted with Tradition and Modern Distillation Artistry Perfect for Cocktails or as a Gift for any Occasion 37.5% ABV 50cl**ORIGINAL Krupnik**£10.78**31 rev3y ago](https://www.amazon.co.uk/dp/B0CCF72QLJ) [**Żubrówka Biała Vodka | 37.5% ABV | 1 Litre | Made in Poland | Pure & Smooth | For Cocktails & Mixing**Żubrówka**£15.72**1,211 rev3y ago](https://www.amazon.co.uk/dp/B0CB9CJ8R3) [**Krupnik Cherry - Luscious Polish Cherry Vodka Liqueur with Perfectly Balanced Sweetness & Tartness 28% ABV 50cl**ORIGINAL Krupnik**£10.54**684 rev3y ago](https://www.amazon.co.uk/dp/B0C9V6SDCS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Żubrówka Fresh Zu Sour Apple Vodka Spirit Drink | 30% ABV | 50 cl | Made in Poland | Premium Sour Apple Vodka Liqueur for shotting sipping and mixing in Cocktails**Żubrówka**£13.43**5.0★**▲ 397%**](https://www.amazon.co.uk/dp/B0F1DL8WTG) [**1883 Maison Routin Premium Cherry Syrup Made with Pure Cane Sugar Perfect for Coffees Cocktails Mocktails & Smoothies Vegan-Friendly Allergen-Free No Preservatives - 1L Glass Bottle**1883 MAISON ROUTIN**£12.69**4.6★**▲ 153%**](https://www.amazon.co.uk/dp/B092BCP754) [**Zoladkowa de Luxe Vodka - Premium Polish Vodka - 40% ABV 50cl**Zoladkowa Gorzka**£11.90**4.5★**▲ 130%**](https://www.amazon.co.uk/dp/B00BCF69J8) [**Bocian Premium Vodka 40% 70cl**Polmos**£15.08**4.8★**▲ 78%**](https://www.amazon.co.uk/dp/B09BD7M5CD) [**Żubrówka Biała Vodka | 37.5% ABV | 70 cl | Made in Poland | Pure & Smooth | For Cocktails & Mixing**Żubrówka**£14.41**4.6★**▲ 77%**](https://www.amazon.co.uk/dp/B01CSS7QXK)
**~~View all trending →~~**
## **What buyers say about ukrainian vodka**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Alcohol Flavor**32%
*“Really nice drink”*
**Taste-Overall**25%
*“Delicious-ness”*
**Flavor**11%
*“Great flavour”*
**Value For Money**11%
*“Great value”*
**Quality-Overall**7%
*“Historical excellence”*
**Sweetness**3%
*“wonderful on ice cream”*
**Advertised Vs Actual Product**2%
*“Arrived as described”*
**Gifting Purpose**2%
*“Great present”*
**Design-Overall**1%
*“Also the bottle design is very classy”*
**Caffeine Content**1%
*“Great syrup - 1883 produce the best coffee syrups”*
### **What buyers complain about **
**Durability**14%
*“Went down really, really well, and didn't last long”*
**Alcohol Flavor**14%
*“Itsh exshellent vodka”*
**Size-Overall**14%
*“Too small”*
**Value For Money**12%
*“With prices going up everywhere”*
**Taste-Overall**7%
*“Very artificial taste”*
**Artificial Sweeteners**7%
*“Sweet and artificial taste”*
**Flavor**5%
*“sadly not this one as I didn't think the flavour that nice either which was a shame as was really looking forward to it”*
## **Common questions**
- **Is ukrainian vodka profitable to sell on Amazon United Kingdom?**
- The niche generates £156K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +0.7%. Flapen's verdict: Skip it (49/100).
- **How competitive is the ukrainian vodka niche?**
- 13 brands and 38 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in ukrainian vodka?**
- Top complaints mined from reviews: Durability, Alcohol Flavor, Size-Overall. The return rate is 0.3%.
- **When does demand for ukrainian vodka peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.8× the quietest.
- **What does it cost to enter the ukrainian vodka niche?**
- Listings span £7.89–£45.12; the average listing price is £14.94 (sweet spot $15–$100). The average incumbent carries 514 reviews — the moat a new listing must climb.
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