---
title: "Turron — £11K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/turron"
last_updated: "2026-07-31T11:45:47.948Z"
locale: en
meta:
description: "Niche score 41/100 · £11K/yr market · 26K searches/yr · £7.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · £11K/yr market · 26K searches/yr · £7.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Turron — £11K/yr Amazon UK Niche (2026) - Flapen"
---
# **turron**
**Skip it**
Prices mostly outside the sweet spot ($5.53–$9.30) — this niche doesn't clear our bar today.
Market size 3Growth 16Conversion 66Competition 49Returns 100Price range 0Avg price 20Brand share 21Review moat 88Quality gap 68
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****236.36**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****5.9%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****56%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Avg price**
**Bad****£7.08**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-18.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£11K**
£11K/yr · 26K searches
**Price range**
**Bad****£5.53–£9.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, turron is a £11K/yr Amazon United Kingdom market (26K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 41/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **turron market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **£18K–£21K**
- units × avg price
- **Conversion rate**
- **5.9%**
- **Avg BSR**
- **#48**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **64%**
- **Out of stock**
- **17.9%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **218 days**
## **Competition & brand share**
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**5 **▼falling
**Sellers**
**7**
**Top-5 brand share**
**92%**
Top 20: 92%
**Top-5 click share**
**56%**
Top 20: 100%
**Open market**
**0%**
- El Artesano41% - THE BLACK HOOF21% - El Almendro15% - Alises12% - --8% - PICO3%
## **Demand**
Weekly Amazon search volume, last 29 weeks — -18.5% search growth over the last 90 days.
600400Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/uk/grocery/turron/trend)
## **Top turron search terms**
- **turron**18K/yr-25.5%6.3% conv. - **spanish turron**5K/yr-8.5%4.5% conv. - **turron spanish nougat**4K/yr-0.9%10.3% conv. [**All search terms **](https://flapen.com/research/uk/grocery/turron/search-terms)
## **Top turron products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£4448%£88712%£1K16%£2K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**El Artesano Turron de Alicante Torta (Hard) 200 g**El Artesano**£6.86**4.5★475 rev](https://www.amazon.co.uk/dp/B003TX14IW) [2**Alises Turrón de Jijona - Supreme Quality - 100% natural - Almonds and Honey Gluten Free Lactose Free - Spanish Nougat 200g (Soft)**Alises**£6.27**4.0★127 rev](https://www.amazon.co.uk/dp/B09HVBN32N) [3**Turrón de Jijona Blando El Artesano - Jijona Soft Turron 250g**El Artesano**£7.70**4.4★647 rev](https://www.amazon.co.uk/dp/B076BN38HW) [4**Turrón de Jijona Blando Cerro Supreme Quality 100% Natural - Almonds and Honey Jijona Soft Turron 200 g - Gluten Free Lactose Free**THE BLACK HOOF**£6.99**4.4★129 rev](https://www.amazon.co.uk/dp/B0C5F1WGJ9) [5**Turrón de Jijona Blando El Artesano Supreme Quality 100% Natural - Almonds and Honey Jijona Soft Turron 200 g - Gluten Free Lactose Free**--**£7.01**4.2★29 rev](https://www.amazon.co.uk/dp/B00212NLWO)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Turrón de Jijona Blando El Artesano Supreme Quality 100% Natural - Almonds and Honey Jijona Soft Turron 200 g - Gluten Free Lactose Free**--**£7.01**29 rev1y ago](https://www.amazon.co.uk/dp/B00212NLWO) [**Turron de Alicante Duro TORTA Cerro Supreme Quality 100% Natural - Almonds and Honey Hard Turron 200 g - Gluten Free Lactose Free**THE BLACK HOOF**£7.97**172 rev3y ago](https://www.amazon.co.uk/dp/B0C5J4977T) [**Turrón de Jijona Blando Cerro Supreme Quality 100% Natural - Almonds and Honey Jijona Soft Turron 200 g - Gluten Free Lactose Free**THE BLACK HOOF**£6.99**129 rev3y ago](https://www.amazon.co.uk/dp/B0C5F1WGJ9) [**Turrón de Alicante Duro Cerro Supreme Quality 100% Natural - Almonds and Honey Hard Turron 200 g - Gluten Free Lactose Free**THE BLACK HOOF**£6.81**149 rev3y ago](https://www.amazon.co.uk/dp/B0C5F3T83R) [**Alises Turrón de Jijona - Supreme Quality - 100% natural - Almonds and Honey Gluten Free Lactose Free - Spanish Nougat 200g (Soft)**Alises**£6.27**127 rev4y ago](https://www.amazon.co.uk/dp/B09HVBN32N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Alises Turrón de Jijona - Supreme Quality - 100% natural - Almonds and Honey Gluten Free Lactose Free - Spanish Nougat 200g (Soft)**Alises**£6.27**4.0★**▲ 77%**](https://www.amazon.co.uk/dp/B09HVBN32N) [**Turrón de Jijona Blando El Artesano Supreme Quality 100% Natural - Almonds and Honey Jijona Soft Turron 200 g - Gluten Free Lactose Free**--**£7.01**4.2★**▲ 58%**](https://www.amazon.co.uk/dp/B00212NLWO) [**El Artesano Sugar Free Hard Turron 200 g**El Artesano**£5.88**4.4★**▲ 37%**](https://www.amazon.co.uk/dp/B006B8DF3O) [**El Almendro Turron Duro Crunchy Almond 75g**El Almendro**£5.53**4.3★**▲ 31%**](https://www.amazon.co.uk/dp/B004E7A1EU) [**Turrón de Jijona Blando Cerro Supreme Quality 100% Natural - Almonds and Honey Jijona Soft Turron 200 g - Gluten Free Lactose Free**THE BLACK HOOF**£6.99**4.4★**▲ 28%**](https://www.amazon.co.uk/dp/B0C5F1WGJ9)
**~~View all trending →~~**
## **What buyers say about turron**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**54%
*“This is absolutely delicious - full of nuts, crunchy and very tasty”*
**Crispiness**18%
*“Just as we expect of Turron: crispy, almondy and not too sweet”*
**Quality-Overall**14%
*“Good quality”*
**Soft Feel**5%
*“Love this smooth one hard to find”*
**Value For Money**4%
*“and good price”*
**Flavor**2%
*“Tasty snack”*
**Gifting Purpose**1%
*“This was brought has a present for my brother in law”*
**Texture/Consistency-Overall**1%
*“and he did enjoy this one nice smooth texture”*
### **What buyers complain about **
**Stale/Rotten/Spoiled**20%
*“Rotten nuts”*
**Oily/Greasy**20%
*“It wasnt to my liking it seemed very greasy”*
**Moist/Dry**20%
*“Dry and powdery, covered with a sticky mess”*
**Value For Money**20%
*“Too expensive”*
**Thickness**10%
*“Too thin”*
**Taste-Overall**10%
*“The taste was bland”*
## **Common questions**
- **Is turron profitable to sell on Amazon United Kingdom?**
- The niche generates £11K/yr across 14 tracked products. 90-day search growth is -18.5%. Flapen's verdict: Skip it (41/100).
- **How competitive is the turron niche?**
- 5 brands and 7 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in turron?**
- Top complaints mined from reviews: Stale/Rotten/Spoiled, Oily/Greasy, Moist/Dry. The return rate is 0.1%.
- **What does it cost to enter the turron niche?**
- Listings span £5.53–£9.30; the average listing price is £7.08 (sweet spot $15–$100). The average incumbent carries 236 reviews — the moat a new listing must climb.
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