---
title: "Products — tissues boxes - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/tissues-boxes/products"
last_updated: "2026-07-31T13:19:53.156Z"
locale: en
meta:
  description: "Niche score 51/100 · £2.5M/yr market. Brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £2.5M/yr market. Brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — tissues boxes - Flapen"
---

# **tissues boxes**

**Worth a look**

Shows searches that convert (19.4% search→purchase), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.

Market size 95Growth 16Conversion 100Competition 58Returns 100Price range 25Avg price 16Brand share 2Review moat 33Quality gap 21

**Conversion**

**Incredible****19.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Market size**

**Incredible****£2.5M**

£2.5M/yr · 2.3M searches

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****3,193.48**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****£0.68–£19.80**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-18.7%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£5.69**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand