---
title: "Tic Tacs — £247K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/tic-tacs"
last_updated: "2026-07-31T15:06:07.382Z"
locale: en
meta:
description: "Niche score 46/100 · £247K/yr market · 303K searches/yr · £10.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · £247K/yr market · 303K searches/yr · £10.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tic Tacs — £247K/yr Amazon UK Niche (2026) - Flapen"
---
# **tic tacs**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 46Growth 26Conversion 79Competition 46Returns 100Price range 54Avg price 34Brand share 5Review moat 68Quality gap 24
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****8.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****762**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****£1.41–£31.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****£247K**
£247K/yr · 303K searches
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****£10.06**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+1.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, tic tacs is a £247K/yr Amazon United Kingdom market (303K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 46/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tic tacs market data**
- **Units sold / yr**
- **25K–30K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **£252K–£302K**
- units × avg price
- **Conversion rate**
- **8.1%**
- **Avg BSR**
- **#74**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **35%**
- **Out of stock**
- **16.3%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **—flat
**Sellers**
**75**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 100%
**Open market**
**1%**
- Tic Tac86% - Generic4% - Kaffeehaus Diamant3% - AQUA THOUGHTS3% - Epished1% - The London Finery1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.0% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/uk/grocery/tic-tacs/trend)
## **Top tic tacs search terms**
- **tic tacs**164K/yr-9.6%7.7% conv. - **tic tac**37K/yr+11.0%5.7% conv. - **tic**21K/yr+80.2%0.1% conv. - **tic tac two**23K/yr+0.8%10.6% conv. - **tictac**17K/yr+22.7%5.3% conv. - **tictacs multipack**7K/yr+30.9%6.5% conv. - **tictacs**7K/yr+16.2%8.4% conv. - **tic tacs bulk**6K/yr+8.8%3.3% conv. - **mini tic tacs 100 pack**6K/yr-22.9%1.4% conv. - **mint tic tacs**4K/yr-26.5%12.0% conv. [**All search terms **](https://flapen.com/research/uk/grocery/tic-tacs/search-terms)
## **Top tic tacs products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£10K8%£20K12%£30K16%£40K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tic Tac Strawberry Edition Mini Mix total 228 GRAMS**Tic Tac**£13.24**4.6★1,324 rev](https://www.amazon.co.uk/dp/B0CLJMQFFH) [2**Tic Tac Mints Freshmints (12 Count)**Tic Tac**£8.34**4.5★10,044 rev](https://www.amazon.co.uk/dp/B00DB7VGY8) [3**TIC TAC Box with 60 Mini Boxes (each 3.9 GRAMS) ARTIFICIALLY FLAVOURED MINTS**Tic Tac**£12.65**4.6★979 rev](https://www.amazon.co.uk/dp/B00DQD2BZ0) [4**Tic Tac Two Lemon Raspberry Flavours 38.5g**Tic Tac**£1.41**4.7★192 rev](https://www.amazon.co.uk/dp/B0DYK75QT6) [5**Tic Tac Two Strawberry & Lime Mints 38.5g**Tic Tac**£1.44**4.6★179 rev](https://www.amazon.co.uk/dp/B0F22FL9N5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**8 Pack Mint Sweets For Refreshment 8 Flavors | Fruit Adventure Lime & Orange Cherry Berry Bliss Fresh Mint Strawberry Orange & Citrus**Generic**£8.30**1 rev2mo ago](https://www.amazon.co.uk/dp/B0FC6GTZL1) [**12 Pack Tic Tacs Fresh Mint 18G | For On The Go Refreshment For refreshing moments Pocket Size Packs**BBL Bada Business Limited**£8.35**1 rev5mo ago](https://www.amazon.co.uk/dp/B0GP27QQ8K) [**12x TicTacs Lemon and Orange Flavoured Breath Freshening Mints Pocket Sized Flip Top Dispensers Long Lasting Freshness Refreshing Mints**AQUA THOUGHTS**£6.40**19 rev6mo ago](https://www.amazon.co.uk/dp/B0GF8BC8LV) [**Tic Tac Freshmints 12 Pack | Breath Freshening Mints in Pocket-Sized Flip-Top Dispensers | Long-Lasting Minty Freshness | Refreshing Mints for Travel Car Office or On-the-Go**Epished**£9.84**57 rev1y ago](https://www.amazon.co.uk/dp/B0FDX4Y2RH) [**Tic Tac Two Strawberry & Lime Mints 38.5g**Tic Tac**£1.44**179 rev1y ago](https://www.amazon.co.uk/dp/B0F22FL9N5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Tic Tac Fresh Mint Multipack 8 Boxes (2 x 4 Packs) Refreshing Mint Sweets Pocket Size Breath Freshener Sugar Coated Mints for Everyday Freshness**The London Finery**£5.00**4.5★**▲ 300%**](https://www.amazon.co.uk/dp/B0DK9PMM3R) [**8 Pack Mint Sweets For Refreshment 8 Flavors | Fruit Adventure Lime & Orange Cherry Berry Bliss Fresh Mint Strawberry Orange & Citrus**Generic**£8.30**5.0★**▲ 293%**](https://www.amazon.co.uk/dp/B0FC6GTZL1) [**12 Pack Tic Tacs Fresh Mint 18G | For On The Go Refreshment For refreshing moments Pocket Size Packs**BBL Bada Business Limited**£8.35**5.0★**▲ 236%**](https://www.amazon.co.uk/dp/B0GP27QQ8K) [**Tic Tac Lime and Orange Sweets for Little Moments of Refreshment in a Convenient Pack Bulk Pack of 24 x 18 g**Tic Tac**£9.74**4.1★**▲ 144%**](https://www.amazon.co.uk/dp/B00967X2B2) [**Tic Tac Fruit Adventure Sweets; for Little Moments of Refreshment in a Convenient Pack; Bulk Pack of 24 x 18g**Tic Tac**£10.88**4.8★**▲ 77%**](https://www.amazon.co.uk/dp/B08THY3QBZ)
**~~View all trending →~~**
## **What buyers say about tic tacs**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**26%
*“Nice fresh taste”*
**Sweetness**14%
*“Sweet treat”*
**Value For Money**14%
*“Great Value”*
**Flavor**14%
*“Great flavor”*
**Freshness**9%
*“Delicious, just fresh enough,”*
**Size-Overall**5%
*“Its perfect to me... size of container was good enough to put in my pocket and carry around”*
**Quality-Overall**4%
*“Great items”*
**Gifting Purpose**4%
*“Novel gift”*
**Advertised Vs Actual Product**3%
*“As listed”*
**Breathability**2%
*“I tend to use these as breath fresheners”*
### **What buyers complain about **
**Value For Money**25%
*“Not as cheap as ASDA”*
**Indigestion**17%
*“Diarrhea”*
**Ethical Trade/Fair Trade**13%
*“A con I only got single pack of tic tacs it is a scam”*
**Advertised Vs Actual Product**13%
*“These were for a gift so it was disappointing not to be as shown in the picture”*
**Strength**13%
*“Flimsy Outer Box”*
**Artificial Sweeteners**8%
*“Reading up, the sorbitol sweetener causes this”*
### **Top return reasons **
**Advertised Vs Actual Product**78%
**Size-Overall**22%
## **Common questions**
- **Is tic tacs profitable to sell on Amazon United Kingdom?**
- The niche generates £247K/yr across 20 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +1.0%. Flapen's verdict: Skip it (46/100).
- **How competitive is the tic tacs niche?**
- 7 brands and 75 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in tic tacs?**
- Top complaints mined from reviews: Value For Money, Indigestion, Ethical Trade/Fair Trade. The return rate is 0.0%.
- **When does demand for tic tacs peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the tic tacs niche?**
- Listings span £1.41–£31.15; the average listing price is £10.06 (sweet spot $15–$100). The average incumbent carries 762 reviews — the moat a new listing must climb.
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