---
title: "Search terms — thorntons easter egg - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/thorntons-easter-egg/search-terms"
last_updated: "2026-07-31T14:10:36.640Z"
locale: en
meta:
  description: "Niche score 29/100 · £0/yr market · 31K searches/yr · £13.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 29/100 · £0/yr market · 31K searches/yr · £13.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — thorntons easter egg - Flapen"
---

# **thorntons easter egg**

**Skip it**

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 0Conversion 0Competition 21Returns 100Price range 16Avg price 67Brand share 0Review moat 92Quality gap 75

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****151.63**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****£13.98**

avg listing price — sweet spot $15–$100

**Competition**

**Bad****75%**

top-5 click share — a locked-up shelf

**Price range**

**Bad****£5.65–£16.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****£0**

£0/yr · 31K searches

**Growth**

**Bad****-97.6%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.0%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")