---
title: "Trend — tequila - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/tequila/trend"
last_updated: "2026-07-31T15:57:22.363Z"
locale: en
meta:
  description: "Niche score 57/100 · £1.1M/yr market · 850K searches/yr · £19.84 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · £1.1M/yr market · 850K searches/yr · £19.84 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Trend — tequila - Flapen"
---

# **tequila**

**Launch it**

A $1.1M/yr market growing +25.6% this quarter with returns at 0.4% — clears our launch bar.

Market size 79Growth 54Conversion 69Competition 34Returns 98Price range 79Avg price 87Brand share 30Review moat 57Quality gap 16

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£19.84**

avg listing price — sweet spot $15–$100

**Market size**

**Great****£1.1M**

£1.1M/yr · 850K searches

**Price range**

**Great****£9.76–£36.30**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****6.3%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****1,236.11**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+25.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality