---
title: "Table Salt — £83K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/table-salt"
last_updated: "2026-07-31T14:57:48.235Z"
locale: en
meta:
description: "Niche score 43/100 · £83K/yr market · 94K searches/yr · £4.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · £83K/yr market · 94K searches/yr · £4.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Table Salt — £83K/yr Amazon UK Niche (2026) - Flapen"
---
# **table salt**
**Skip it**
Prices mostly outside the sweet spot ($0.73–$10.03) — this niche doesn't clear our bar today.
Market size 21Growth 64Conversion 100Competition 12Returns 100Price range 0Avg price 12Brand share 19Review moat 69Quality gap 21
**Conversion**
**Incredible****20.6%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****743.56**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+41.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£83K**
£83K/yr · 94K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****85%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£4.27**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£0.73–£10.03**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, table salt is a £83K/yr Amazon United Kingdom market (94K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan–Sep. Verdict: Skip it — 43/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **table salt market data**
- **Units sold / yr**
- **20K–25K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **£85K–£107K**
- units × avg price
- **Conversion rate**
- **20.6%**
- **Avg BSR**
- **#13**
- **Page quality**
- **0%**
- **Prime**
- **56%**
- **Sponsored**
- **44%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▲rising
**Sellers**
**14**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**85%**
Top 20: 100%
**Open market**
**3%**
- Saxa60% - Morrisons12% - Old India8% - Hexeal7% - Chef William5% - Brake Bros Ltd5% - Open — no brand owns it (1 brand, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 61 weeks — +41.8% search growth over the last 90 days.
4K3KSpike '25Black Friday '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Jan, Sep · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/uk/grocery/table-salt/trend)
## **Top table salt search terms**
- **table salt**82K/yr+43.2%20.6% conv. - **table salt 5kg**4K/yr+61.3%11.2% conv. - **table salt 1kg**5K/yr+17.7%23.3% conv. - **salt table**3K/yr+18.2%18.3% conv. [**All search terms **](https://flapen.com/research/uk/grocery/table-salt/search-terms)
## **Top table salt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£12K30%£25K45%£37K60%£50K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Saxa Fine Table Salt for Table & Cooking 750 g Drum (Pack of 1)**Saxa**£1.77**4.7★1,752 rev](https://www.amazon.co.uk/dp/B017A0JLQQ) [2**Morrisons Table Salt Bottle 750g**Morrisons**£0.73**4.6★1,826 rev](https://www.amazon.co.uk/dp/B01BM9WQVS) [3**Old India Salt Fine 50 1kg**Old India**£1.80**4.6★1,567 rev](https://www.amazon.co.uk/dp/B08MXYHJB6) [4**Saxa Sea Salt Fine No Need to Grind 350 g Drum (Pack of 1)**Saxa**£1.60**4.7★1,195 rev](https://www.amazon.co.uk/dp/B013QX9U5I) [5**Chef William Table Salt - 6kg**Chef William**£10.03**4.8★158 rev](https://www.amazon.co.uk/dp/B0CR6K3VQS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sysco Classic Salt 3kg Bag | Bulk Catering Essential for Professional & Home Kitchens**Brake Bros Ltd**£4.85**13 rev6mo ago](https://www.amazon.co.uk/dp/B0GFDGZS9H) [**Hexeal Table Salt 10kg 10kg Bucket of Table Salt for Cooking and Seasoning**Hexeal**£9.68**35 rev10mo ago](https://www.amazon.co.uk/dp/B0FQK3QZGX) [**Hexeal Table Salt 2kg 2kg Bucket of Table Salt for Cooking and Seasoning**Hexeal**£5.22**13 rev10mo ago](https://www.amazon.co.uk/dp/B0FQK4V5XP) [**Pegasus Cooking Salt 1.5kg (Pack of 1) Coarse Natural and refined Salt for Cooking Seasoning and Brining Ideal for Everyday Use**Pegasus**£2.74**133 rev2y ago](https://www.amazon.co.uk/dp/B0CYM3SHG2) [**Chef William Table Salt - 6kg**Chef William**£10.03**158 rev2y ago](https://www.amazon.co.uk/dp/B0CR6K3VQS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sysco Classic Salt 3kg Bag | Bulk Catering Essential for Professional & Home Kitchens**Brake Bros Ltd**£4.85**4.6★**▲ 140%**](https://www.amazon.co.uk/dp/B0GFDGZS9H) [**Saxa Fine Table Salt for Table & Cooking 750 g Drum (Pack of 1)**Saxa**£1.77**4.7★**▲ 35%**](https://www.amazon.co.uk/dp/B017A0JLQQ) [**Pegasus Cooking Salt 1.5kg (Pack of 1) Coarse Natural and refined Salt for Cooking Seasoning and Brining Ideal for Everyday Use**Pegasus**£2.74**4.6★**▲ 24%**](https://www.amazon.co.uk/dp/B0CYM3SHG2) [**Hexeal Table Salt 2kg 2kg Bucket of Table Salt for Cooking and Seasoning**Hexeal**£5.22**5.0★**▲ 23%**](https://www.amazon.co.uk/dp/B0FQK4V5XP) [**Hexeal Table Salt 10kg 10kg Bucket of Table Salt for Cooking and Seasoning**Hexeal**£9.68**4.3★**— 0%**](https://www.amazon.co.uk/dp/B0FQK3QZGX)
**~~View all trending →~~**
## **What buyers say about table salt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Salt Content**33%
*“Good salt”*
**Value For Money**28%
*“Good price”*
**Quality-Overall**14%
*“Excellent product”*
**Advertised Vs Actual Product**10%
*“Does the job”*
**Size-Overall**3%
*“Good quality & size etc”*
**Soft Feel**2%
*“great for softer flys”*
**Leak-Proof**2%
*“Thats so brilliant nice packaging leak proof- i know its only salt”*
**Eco Friendliness**2%
*“is environmentally friendly”*
**Ease Of Use**2%
*“Very useful and in a handy tub”*
**Natural Ingredients**2%
*“Natural weed killer”*
### **What buyers complain about **
**Salt Content**96%
*“Needed some more salt”*
### **Top return reasons **
**Leak-Proof**86%
**Quality-Overall**14%
## **Common questions**
- **Is table salt profitable to sell on Amazon United Kingdom?**
- The niche generates £83K/yr across 9 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +41.8%. Flapen's verdict: Skip it (43/100).
- **How competitive is the table salt niche?**
- 7 brands and 14 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in table salt?**
- Top complaints mined from reviews: Salt Content. The return rate is 0.0%.
- **When does demand for table salt peak?**
- Demand peaks in Jan–Sep; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the table salt niche?**
- Listings span £0.73–£10.03; the average listing price is £4.27 (sweet spot $15–$100). The average incumbent carries 744 reviews — the moat a new listing must climb.
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