---
title: "Sour Patch Kids Watermelon — £120K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/sour-patch-kids-watermelon"
last_updated: "2026-07-31T12:42:16.143Z"
locale: en
meta:
description: "Niche score 38/100 · £120K/yr market · 207K searches/yr · £6.29 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · £120K/yr market · 207K searches/yr · £6.29 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Sour Patch Kids Watermelon — £120K/yr Amazon UK Niche (2026) - Flapen"
---
# **sour patch kids watermelon**
**Skip it**
Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Market size 28Growth 20Conversion 84Competition 25Returns 100Price range 15Avg price 17Brand share 3Review moat 92Quality gap 25
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****162.39**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****9.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****£120K**
£120K/yr · 207K searches
**Competition**
**Bad****70%**
top-5 click share — a locked-up shelf
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-10.5%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****£6.29**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£1.07–£17.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****99%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, sour patch kids watermelon is a £120K/yr Amazon United Kingdom market (207K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sour patch kids watermelon market data**
- **Units sold / yr**
- **25K–30K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **£157K–£189K**
- units × avg price
- **Conversion rate**
- **9.2%**
- **Avg BSR**
- **#114**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **33%**
- **Out of stock**
- **2.1%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▲rising
**Sellers**
**72**
**Top-5 brand share**
**99%**
Top 20: 100%
**Top-5 click share**
**70%**
Top 20: 100%
**Open market**
**0%**
- Sour Patch Kids75% - Sour Patch14% - Intergalactic Sweets4% - Picaboxx3% - Burmont's Speciality Gifts3% - hometrixx1%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -10.5% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/uk/grocery/sour-patch-kids-watermelon/trend)
## **Top sour patch kids watermelon search terms**
- **sour patch kids**153K/yr-10.4%9.0% conv. - **sour patch**25K/yr-17.4%9.6% conv. - **sour patch kids blue raspberry**11K/yr+7.5%1.7% conv. - **sour patch sweets**6K/yr+8.0%13.1% conv. - **blue sour patch kids**8K/yr-22.0%2.7% conv. - **blue raspberry sour patch kids**5K/yr-15.2%1.9% conv. [**All search terms **](https://flapen.com/research/uk/grocery/sour-patch-kids-watermelon/search-terms)
## **Top sour patch kids watermelon products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£12K20%£24K30%£36K40%£48K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sour Patch Kids Original Soft & Chewy Sour Then Sweet Candies 130 g Bag (Pack of 1)**Sour Patch Kids**£1.14**4.6★246 rev](https://www.amazon.co.uk/dp/B0C7W5NXM6) [2**Sour Patch Kids Cola Flavour Tangy Cola Sour Then Sweet Candies 130 g (Pack of 1)**Sour Patch Kids**£1.07**4.5★248 rev](https://www.amazon.co.uk/dp/B0C7W4YS98) [3**Sour Patch Kids Watermelon Fruity & Tangy Watermelon Flavoured Sour Sweets 130 g (Pack of 1)**Sour Patch**£1.16**4.7★195 rev](https://www.amazon.co.uk/dp/B0C7W3TVQ3) [4**Sour Patch Kids Assortment Soft & Chewy Sour Then Sweet Candies 350 g**Sour Patch Kids**£2.94**4.7★148 rev](https://www.amazon.co.uk/dp/B09ZF1LQ2R) [5**Sour Patch Kids Blue Raspberry Soft Chewy Sour Sweet Candies 130 g**Sour Patch Kids**£1.22**4.7★142 rev](https://www.amazon.co.uk/dp/B0FGWR53K6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sour Patch Kids Blue Raspberry Chewy Sour Then Sweet Candies 120 g**Sour Patch Kids**£1.26**0 rev4mo ago](https://www.amazon.co.uk/dp/B0GSXMPXQL) [**Sour Patch Kids Blue Raspberry Soft & Chewy Sweets 105 g (1-Pack)**Sour Patch Kids**£1.68**0 rev4mo ago](https://www.amazon.co.uk/dp/B0GSXHN113) [**Sour Patch Kids Original Soft & Chewy Candies 120 g (1-Pack)**Sour Patch Kids**£1.34**0 rev5mo ago](https://www.amazon.co.uk/dp/B0GMY88D71) [**hometrixx 6 Pairs Kids Boys Soft Socks Funny Cartoon Bear Yellow Brown Breathable Cotton Crew Sock aged for 2-5T**hometrixx**£14.99**1 rev10mo ago](https://www.amazon.co.uk/dp/B0FRRMWLXB) [**Sour Patch Kids Original Soft Chewy Sour Sweet Candies 275 g (1-Pack)**Sour Patch Kids**£2.58**9 rev11mo ago](https://www.amazon.co.uk/dp/B0FKT9WD3Q)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sour Patch Kids Blue Raspberry Chewy Sour Then Sweet Candies 120 g**Sour Patch Kids**£1.26**0.0★**▲ 469%**](https://www.amazon.co.uk/dp/B0GSXMPXQL) [**Sour Patch Kids Original Soft & Chewy Candies 120 g (1-Pack)**Sour Patch Kids**£1.34**0.0★**▲ 461%**](https://www.amazon.co.uk/dp/B0GMY88D71) [**SOUR PATCH American Candy Gift Box | VEGAN HALAL | Birthday Christmas | Weight = 400g**Intergalactic Sweets**£12.68**0.0★**▲ 457%**](https://www.amazon.co.uk/dp/B0GYFRWTPQ) [**Sour Patch Kids Blue Raspberry Soft & Chewy Sweets 105 g (1-Pack)**Sour Patch Kids**£1.68**0.0★**▲ 417%**](https://www.amazon.co.uk/dp/B0GSXHN113) [**hometrixx 6 Pairs Kids Boys Soft Socks Funny Cartoon Bear Yellow Brown Breathable Cotton Crew Sock aged for 2-5T**hometrixx**£14.99**5.0★**▲ 316%**](https://www.amazon.co.uk/dp/B0FRRMWLXB)
**~~View all trending →~~**
## **What buyers say about sour patch kids watermelon**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Sour**30%
*“Great sour patch”*
**Taste-Overall**23%
*“Perfect treat”*
**Sweetness**13%
*“chewy sweets”*
**Value For Money**13%
*“Worth your money”*
**Advertised Vs Actual Product**6%
*“As described”*
**Size-Overall**5%
*“Good sized pack”*
**Gifting Purpose**4%
*“Good present”*
**Quality-Overall**1%
*“great quality”*
**Flavor**1%
*“The best flavour”*
### **What buyers complain about **
**Sweetness**31%
*“we all know sugar is 100% bad for us”*
**Quality-Overall**15%
*“not as good as the peach ones”*
**Value For Money**10%
*“on the expensive side”*
**Ease Of Chewing/Swallowing**8%
*“Quite chewy these ones”*
**Stale/Rotten/Spoiled**8%
*“Stale sweets”*
**Hard Feel**4%
*“Hard not fresh”*
**Durability**4%
*“they did not last long”*
**Sour**4%
*“They are sour, chewy, and cola taste too”*
**Moist/Dry**4%
*“Awful tated odd seemed damp horrible wouldn't by again”*
**Size-Overall**2%
*“The bag is quite small”*
## **Common questions**
- **Is sour patch kids watermelon profitable to sell on Amazon United Kingdom?**
- The niche generates £120K/yr across 18 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -10.5%. Flapen's verdict: Skip it (38/100).
- **How competitive is the sour patch kids watermelon niche?**
- 6 brands and 72 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 99% of demand.
- **What do buyers complain about in sour patch kids watermelon?**
- Top complaints mined from reviews: Sweetness, Quality-Overall, Value For Money. The return rate is 0.1%.
- **When does demand for sour patch kids watermelon peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the sour patch kids watermelon niche?**
- Listings span £1.07–£17.43; the average listing price is £6.29 (sweet spot $15–$100). The average incumbent carries 162 reviews — the moat a new listing must climb.
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