---
title: "Sour Cream — £50K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/sour-cream"
last_updated: "2026-07-31T18:21:55.768Z"
locale: en
meta:
description: "Niche score 39/100 · £50K/yr market · 108K searches/yr · £1.72 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · £50K/yr market · 108K searches/yr · £1.72 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Sour Cream — £50K/yr Amazon UK Niche (2026) - Flapen"
---
# **sour cream**
**Skip it**
Prices mostly outside the sweet spot ($0.69–$2.73) — this niche doesn't clear our bar today.
Market size 12Growth 27Conversion 100Competition 24Returns 100Price range 0Avg price 5Brand share 15Review moat 77Quality gap 43
**Conversion**
**Incredible****26.6%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****465.16**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+1.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****£50K**
£50K/yr · 108K searches
**Avg price**
**Bad****£1.72**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£0.69–£2.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, sour cream is a £50K/yr Amazon United Kingdom market (108K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 39/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sour cream market data**
- **Units sold / yr**
- **30K–40K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **£52K–£69K**
- units × avg price
- **Conversion rate**
- **26.6%**
- **Avg BSR**
- **#7**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **—flat
**Sellers**
**36**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**3%**
- Holy Moly28% - Morrisons27% - by Amazon24% - Booths9% - Old El Paso5% - Doritos3% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.6% search growth over the last 90 days.
13K8KHoliday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Mar · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/uk/grocery/sour-cream/trend)
## **Top sour cream search terms**
- **guacamole**65K/yr+2.9%17.2% conv. - **sour cream and chive dip**20K/yr-33.7%22.1% conv. - **guacamole dip**8K/yr+10.4%0.3% conv. - **sour cream and chive**5K/yr+77.2%18.4% conv. - **sour cream dip**4K/yr+56.5%27.8% conv. - **holy moly**3K/yr+18.0%19.2% conv. - **smashed avocado**4K/yr-6.3%15.1% conv. [**All search terms **](https://flapen.com/research/uk/grocery/sour-cream/search-terms)
## **Top sour cream products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£5K20%£10K30%£15K40%£20K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**by Amazon Guacamole 150g**by Amazon**£1.18**4.2★477 rev](https://www.amazon.co.uk/dp/B085NLM6BQ) [2**Morrisons Soured Cream & Chive Dip 170g**Morrisons**£1.50**4.7★65 rev](https://www.amazon.co.uk/dp/B0FKMT28QL) [3**Holy Moly Guacamole 3 x 57g**Holy Moly**£2.59**4.5★34 rev](https://www.amazon.co.uk/dp/B0D35WMVPS) [4**Holy Moly Smashed Avocado 150g**Holy Moly**£2.18**4.3★251 rev](https://www.amazon.co.uk/dp/B0BKLK848F) [5**Booths Premium Sour Cream and Chive Dip 200g**Booths**£1.44**4.5★388 rev](https://www.amazon.co.uk/dp/B075XNZ382)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Holy Moly Guacamole Chip & Dip 76g**Holy Moly**£1.97**1 rev3mo ago](https://www.amazon.co.uk/dp/B0GWQQ6T8F) [**Morrisons Sour Cream & Chive Dip 280g**Morrisons**£1.47**6 rev8mo ago](https://www.amazon.co.uk/dp/B0G2T98LK8) [**Holy Moly Smashed Avocado 3 x 57g**Holy Moly**£2.73**21 rev10mo ago](https://www.amazon.co.uk/dp/B0FPD78C9L) [**Holy Moly Guacamole 3 x 57g**Holy Moly**£2.59**34 rev1y ago](https://www.amazon.co.uk/dp/B0D35WMVPS) [**Morrisons Onion Garlic & Herb Dip 170g**Morrisons**£1.47**152 rev1y ago](https://www.amazon.co.uk/dp/B0F53LLN3C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Holy Moly Guacamole Chip & Dip 76g**Holy Moly**£1.97**5.0★**▲ 245%**](https://www.amazon.co.uk/dp/B0GWQQ6T8F) [**Co-op Mexican Menu Guacamole 280g**CO OP**£1.72**4.7★**▲ 122%**](https://www.amazon.co.uk/dp/B08ZNPNR5W) [**Booths Premium Sour Cream and Chive Dip 200g**Booths**£1.44**4.5★**▲ 74%**](https://www.amazon.co.uk/dp/B075XNZ382) [**Morrisons Mexican Jalapeno Houmous**Morrisons**£1.41**4.4★**▲ 38%**](https://www.amazon.co.uk/dp/B01C5YIMEE) [**Old El Paso Mexican Squeezy Chunky Guacamole 240g**Old El Paso**£1.92**4.2★**▲ 27%**](https://www.amazon.co.uk/dp/B0161I354W)
**~~View all trending →~~**
## **What buyers say about sour cream**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**35%
*“Really nice tasting dip also used it on new potatoes, really tasty”*
**Quality-Overall**14%
*“Excellent product”*
**Size-Overall**9%
*“good size”*
**Freshness**9%
*“They are slightly cheaper compare to nearby grocery stores, however, it doesnt affect freshness, quality and taste”*
**Value For Money**8%
*“Value for money”*
**Sour**4%
*“Amazing falvours and best tasting sour cream on the market”*
**Texture/Consistency-Overall**3%
*“Nice taste,nice consistency”*
**Soft Feel**3%
*“Grest soft and exible avocados”*
**Ease Of Use**2%
*“Convenient”*
**Flavor**1%
*“Very creamy and delicious garlic dip”*
### **What buyers complain about **
**Taste-Overall**18%
*“Strange-tasting Avocado”*
**Value For Money**11%
*“Far too Expensive really Not really Worth Buying”*
**Stale/Rotten/Spoiled**10%
*“It ended up spoiling in the fridge”*
**Hard Feel**10%
*“Hard”*
**Quality-Overall**8%
*“Terrible quality”*
**Sour**6%
*“lately it tastes sour and weird”*
**Blend/Ratio**5%
*“Too much garlic”*
**Dilute/Watery**5%
*“overpriced, diluted/liquidy, Smash your own avo's if you can”*
**Color**5%
*“Often anemic-looking and so pale they are basically yellow, pretty small and seldom actually ripe”*
**Ease Of Chewing/Swallowing**4%
*“I couldn't eat it”*
## **Common questions**
- **Is sour cream profitable to sell on Amazon United Kingdom?**
- The niche generates £50K/yr across 19 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +1.6%. Flapen's verdict: Skip it (39/100).
- **How competitive is the sour cream niche?**
- 8 brands and 36 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in sour cream?**
- Top complaints mined from reviews: Taste-Overall, Value For Money, Stale/Rotten/Spoiled. The return rate is 0.0%.
- **When does demand for sour cream peak?**
- Demand peaks in Feb–Mar; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the sour cream niche?**
- Listings span £0.69–£2.73; the average listing price is £1.72 (sweet spot $15–$100). The average incumbent carries 465 reviews — the moat a new listing must climb.
## **Related niches in Grocery**
- 69 [**garden broom**](https://flapen.com/research/uk/grocery/garden-broom)£911K/yr+38.0%**Launch it**- 69 [**electrolytes sachets**](https://flapen.com/research/uk/grocery/electrolytes-sachets)£1.6M/yr+45.8%**Launch it**- 69 [**spider repellent plug in**](https://flapen.com/research/uk/grocery/spider-repellent-plug-in)£109K/yr+71.2%**Worth a look**- 69 [**ice cream tubs**](https://flapen.com/research/uk/grocery/ice-cream-tubs)£167K/yr+150.5%**Worth a look**- 70 [**alcohol free beer**](https://flapen.com/research/uk/grocery/alcohol-free-beer)£514K/yr+32.4%**Worth a look**- 70 [**ice cream cones**](https://flapen.com/research/uk/grocery/ice-cream-cones)£135K/yr+176.7%**Worth a look**[**All Grocery niches **](https://flapen.com/research/uk/grocery)