---
title: "Products — smoothie - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/smoothie/products"
last_updated: "2026-07-31T17:08:32.514Z"
locale: en
meta:
  description: "Niche score 53/100 · £367K/yr market. Brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · £367K/yr market. Brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — smoothie - Flapen"
---

# **smoothie**

**Worth a look**

Shows searches that convert (22.8% search→purchase), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.

Market size 54Growth 20Conversion 100Competition 78Returns 97Price range 55Avg price 11Brand share 3Review moat 72Quality gap 28

**Conversion**

**Incredible****22.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Competition**

**Great****37%**

top-5 click share — an open shelf

**Review moat**

**Good****608.47**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£1.65–£31.19**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****£367K**

£367K/yr · 393K searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-9.8%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£4.11**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand