---
title: "Trend — skinny food co - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/skinny-food-co/trend"
last_updated: "2026-07-31T12:44:51.791Z"
locale: en
meta:
  description: "Niche score 53/100 · £84K/yr market · 244K searches/yr · £8.97 avg price. A small market ($84K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · £84K/yr market · 244K searches/yr · £8.97 avg price. A small market ($84K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — skinny food co - Flapen"
---

# **skinny food co**

**Worth a look**

Shows low returns (0.0%), but a small market ($84K/yr) keeps it on the watch list.

Market size 21Growth 22Conversion 48Competition 77Returns 100Price range 43Avg price 25Brand share 34Review moat 74Quality gap 97

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Quality gap**

**Incredible****3.8★**

avg incumbent rating — lower means beatable quality

**Competition**

**Great****38%**

top-5 click share — an open shelf

**Review moat**

**Good****553.79**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.8%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****£3.17–£24.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****£8.97**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-6.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£84K**

£84K/yr · 244K searches

**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0")