[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-uk-grocery-serrano-ham":137},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358,{"amazonNicheId":138,"marketplaceFlag":139,"country":140,"category":143,"niche":144,"verdict":184,"baselines":223,"demand":228,"seasonality":539,"brandShare":552,"products":573,"feedback":813,"searchTerms":925,"related":974,"lastUpdated":167},"64a66b203c8992786b1398b3ad3349e0","uk",{"flag":139,"name":141,"currency":142},"United Kingdom","GBP",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":145,"searchVolume":146,"growth360":147,"growth90":148,"searchConversion":149,"top5ClickShare":150,"top5BrandShare":151,"avgRating":152,"avgReviewCount":153,"avgPrice":154,"priceMin":155,"priceMax":156,"productCount":157,"unitsSoldMax":158,"sponsoredPct":159,"returnRate":160,"successfulLaunches360":161,"newProducts360":162,"amazonNicheId":138,"title":163,"slug":164,"href":165,"leafCategoryName":166,"scrapedAt":167,"brandCount":168,"brandCountYearAgo":169,"sellerCount":168,"signals":170,"avgBsr":172,"pageQuality":160,"unitsSoldMin":173,"unitsSoldAvgMin":174,"unitsSoldAvgMax":175,"revenueMin":176,"revenueMax":177,"avgBrandAgeMonths":178,"avgSellerAgeDays":179,"top20ClickShare":180,"top20BrandShare":181,"primePct":182,"oosRate":183},375025,106030,1.4645,-0.1378,0.0619,0.4223,0.863,4.16,197,57.14,2.58,295.97,37,6000,0.5405,0,2,9,"serrano ham","serrano-ham","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fserrano-ham","Fresh & Chilled","2026-07-24T11:08:59.578064+00:00",15,13,[171],"high_price",34,5000,100,250,285700,342840,72,180,0.8238,1,0.6757,0.3558,{"score":185,"verdict":186,"components":187},60,"watch",[188,193,196,200,203,206,209,214,216,219],{"key":189,"score":190,"weight":191,"raw":192},"marketSize",54,0.15,375024.5,{"key":194,"score":195,"weight":191,"raw":148},"growth",18,{"key":197,"score":198,"weight":199,"raw":149},"conversion",68,0.1,{"key":201,"score":202,"weight":191,"raw":150},"competition",71,{"key":204,"score":205,"weight":199,"raw":151},"brandShare",31,{"key":207,"score":208,"weight":199,"raw":152},"qualityGap",84,{"key":210,"score":211,"weight":212,"raw":213},"reviewMoat",90,0.05,196.81,{"key":215,"score":174,"weight":199,"raw":160},"returns",{"key":217,"score":218,"weight":212,"raw":154},"avgPrice",91,{"key":220,"score":221,"weight":212,"raw":222},"priceRange",29,0.2897167592624152,{"avgRating":224,"medianPrice":225,"medianReturnRate":226,"nichesTracked":227},4.36,12.12,0.0064,27606,{"points":229,"droppedPartialWeek":538},[230,233,236,239,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287,290,293,296,299,302,305,308,311,314,317,320,323,326,329,332,335,338,341,344,347,350,353,356,359,362,365,368,371,374,377,380,383,386,388,391,394,397,400,403,406,409,412,415,418,420,423,426,429,432,435,438,441,444,447,450,452,455,458,461,464,467,470,473,476,479,482,485,488,491,494,497,500,502,505,508,511,514,517,520,523,526,529,532,535],{"week":231,"volume":232},"2024-07-28",1928,{"week":234,"volume":235},"2024-08-04",2083,{"week":237,"volume":238},"2024-08-11",3405,{"week":240,"volume":241},"2024-08-18",2106,{"week":243,"volume":244},"2024-08-25",1898,{"week":246,"volume":247},"2024-09-01",1995,{"week":249,"volume":250},"2024-09-08",2011,{"week":252,"volume":253},"2024-09-15",1968,{"week":255,"volume":256},"2024-09-22",1947,{"week":258,"volume":259},"2024-09-29",2245,{"week":261,"volume":262},"2024-10-06",2479,{"week":264,"volume":265},"2024-10-13",2753,{"week":267,"volume":268},"2024-10-20",2435,{"week":270,"volume":271},"2024-10-27",2464,{"week":273,"volume":274},"2024-11-03",3223,{"week":276,"volume":277},"2024-11-10",3607,{"week":279,"volume":280},"2024-11-17",4412,{"week":282,"volume":283},"2024-11-24",5566,{"week":285,"volume":286},"2024-12-01",6508,{"week":288,"volume":289},"2024-12-08",8016,{"week":291,"volume":292},"2024-12-15",9351,{"week":294,"volume":295},"2024-12-22",12742,{"week":297,"volume":298},"2024-12-29",7337,{"week":300,"volume":301},"2025-01-05",3419,{"week":303,"volume":304},"2025-01-12",2406,{"week":306,"volume":307},"2025-01-19",2515,{"week":309,"volume":310},"2025-01-26",2279,{"week":312,"volume":313},"2025-02-02",2177,{"week":315,"volume":316},"2025-02-09",2017,{"week":318,"volume":319},"2025-02-16",1922,{"week":321,"volume":322},"2025-02-23",1967,{"week":324,"volume":325},"2025-03-02",1690,{"week":327,"volume":328},"2025-03-09",1604,{"week":330,"volume":331},"2025-03-16",1713,{"week":333,"volume":334},"2025-03-23",1721,{"week":336,"volume":337},"2025-03-30",931,{"week":339,"volume":340},"2025-04-06",856,{"week":342,"volume":343},"2025-04-13",895,{"week":345,"volume":346},"2025-04-20",977,{"week":348,"volume":349},"2025-04-27",828,{"week":351,"volume":352},"2025-05-04",1293,{"week":354,"volume":355},"2025-05-11",1274,{"week":357,"volume":358},"2025-05-18",1252,{"week":360,"volume":361},"2025-05-25",1280,{"week":363,"volume":364},"2025-06-01",1300,{"week":366,"volume":367},"2025-06-08",1308,{"week":369,"volume":370},"2025-06-15",1351,{"week":372,"volume":373},"2025-06-22",1187,{"week":375,"volume":376},"2025-06-29",1079,{"week":378,"volume":379},"2025-07-06",838,{"week":381,"volume":382},"2025-07-13",1012,{"week":384,"volume":385},"2025-07-20",796,{"week":387,"volume":79},"2025-07-27",{"week":389,"volume":390},"2025-08-03",757,{"week":392,"volume":393},"2025-08-10",1204,{"week":395,"volume":396},"2025-08-17",1143,{"week":398,"volume":399},"2025-08-24",1124,{"week":401,"volume":402},"2025-08-31",1134,{"week":404,"volume":405},"2025-09-07",1045,{"week":407,"volume":408},"2025-09-14",1089,{"week":410,"volume":411},"2025-09-21",1235,{"week":413,"volume":414},"2025-09-28",1166,{"week":416,"volume":417},"2025-10-05",1276,{"week":419,"volume":352},"2025-10-12",{"week":421,"volume":422},"2025-10-19",1486,{"week":424,"volume":425},"2025-10-26",1408,{"week":427,"volume":428},"2025-11-02",1708,{"week":430,"volume":431},"2025-11-09",1810,{"week":433,"volume":434},"2025-11-16",1935,{"week":436,"volume":437},"2025-11-23",2311,{"week":439,"volume":440},"2025-11-30",2789,{"week":442,"volume":443},"2025-12-07",2346,{"week":445,"volume":446},"2025-12-14",2794,{"week":448,"volume":449},"2025-12-21",3885,{"week":451,"volume":235},"2025-12-28",{"week":453,"volume":454},"2026-01-04",2769,{"week":456,"volume":457},"2026-01-11",1285,{"week":459,"volume":460},"2026-01-18",1201,{"week":462,"volume":463},"2026-01-25",1209,{"week":465,"volume":466},"2026-02-01",1186,{"week":468,"volume":469},"2026-02-08",1121,{"week":471,"volume":472},"2026-02-15",1046,{"week":474,"volume":475},"2026-02-22",867,{"week":477,"volume":478},"2026-03-01",1222,{"week":480,"volume":481},"2026-03-08",1346,{"week":483,"volume":484},"2026-03-15",1372,{"week":486,"volume":487},"2026-03-22",1195,{"week":489,"volume":490},"2026-03-29",1146,{"week":492,"volume":493},"2026-04-05",1297,{"week":495,"volume":496},"2026-04-12",1091,{"week":498,"volume":499},"2026-04-19",1101,{"week":501,"volume":373},"2026-04-26",{"week":503,"volume":504},"2026-05-03",1237,{"week":506,"volume":507},"2026-05-10",1128,{"week":509,"volume":510},"2026-05-17",1164,{"week":512,"volume":513},"2026-05-24",1268,{"week":515,"volume":516},"2026-05-31",1096,{"week":518,"volume":519},"2026-06-07",1203,{"week":521,"volume":522},"2026-06-14",1376,{"week":524,"volume":525},"2026-06-21",1188,{"week":527,"volume":528},"2026-06-28",1239,{"week":530,"volume":531},"2026-07-05",958,{"week":533,"volume":534},"2026-07-12",919,{"week":536,"volume":537},"2026-07-19",888,false,[540,541,542,543,544,545,546,547,548,549,550,551],1.0601239235454736,0.7634902904279086,0.692062400947089,0.5108552443146016,0.606340659270716,0.6195243762981634,0.5045874625269711,0.8193762875552415,0.810936502177838,0.9677206851119895,1.5092873706610317,3.0373298199385155,{"top":553,"otherBrandCount":162,"otherClickShare":572},[554,557,560,563,566,569],{"brand":555,"clickShare":556},"THE BLACK HOOF",0.3257999999999999,{"brand":558,"clickShare":559},"Morrisons",0.254,{"brand":561,"clickShare":562},"JAMONNATURAL",0.12440000000000001,{"brand":564,"clickShare":565},"Alises",0.11960000000000001,{"brand":567,"clickShare":568},"Unearthed",0.0392,{"brand":570,"clickShare":571},"Generic",0.0228,0.11419999999999997,[574,585,596,607,617,627,638,646,655,666,675,686,696,706,716,725,736,745,756,764,773,784,793,802],{"asin":575,"title":576,"brand":558,"imageUrl":577,"price":578,"rating":579,"reviews":580,"clickShare90":581,"clickShare360":582,"launchDate":583,"amazonUrl":584},"B0FND7TVXJ","Morrisons Serrano Ham 120g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Odo8ZeDFL.jpg",2.61,4.3,22,0.137,0.0557,"2025-07-26","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FND7TVXJ",{"asin":586,"title":587,"brand":555,"imageUrl":588,"price":589,"rating":590,"reviews":591,"clickShare90":592,"clickShare360":593,"launchDate":594,"amazonUrl":595},"B07N1WV2MJ","Spanish Serrano Ham Shoulder Gran Reserva by The Black Hoof","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41JVdaXEMCL.jpg",70.22,3.6,738,0.0889,0.1116,"2018-12-15","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07N1WV2MJ",{"asin":597,"title":598,"brand":561,"imageUrl":599,"price":600,"rating":601,"reviews":602,"clickShare90":603,"clickShare360":604,"launchDate":605,"amazonUrl":606},"B0821WTY97","Award-Winning Serrano Ham Leg with Stand | Whole Paleta Shoulder 4-4.5kg | Authentic Spanish Jamon | 100% Natural","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F4131hwO8odL.jpg",80.68,4.2,271,0.0712,0.1732,"2019-11-26","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0821WTY97",{"asin":608,"title":609,"brand":555,"imageUrl":610,"price":611,"rating":590,"reviews":612,"clickShare90":613,"clickShare360":614,"launchDate":615,"amazonUrl":616},"B089KTN6ZL","Spanish Boneless Serrano Ham Gran Reserva by The Black Hoof","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F413XqfmsdIL.jpg",37.12,754,0.0664,0.0562,"2021-12-21","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB089KTN6ZL",{"asin":618,"title":619,"brand":564,"imageUrl":620,"price":621,"rating":601,"reviews":622,"clickShare90":623,"clickShare360":624,"launchDate":625,"amazonUrl":626},"B0D3CKV4LJ","100% Iberian Acorn-fed Ham Shoulder - 100g Ham Slices - Pata Negra - Vacuum packed - Paleta 100% Iberica de Bellota","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31YG+OYHjzL.jpg",15.41,298,0.0588,0.0464,"2024-05-05","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D3CKV4LJ",{"asin":628,"title":629,"brand":555,"imageUrl":630,"price":631,"rating":632,"reviews":633,"clickShare90":634,"clickShare360":635,"launchDate":636,"amazonUrl":637},"B0FXNBTH5S","Spanish Serrano Ham Shoulder with Stand and Knife by The Black Hoof","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41NXg1sJoJL.jpg",87.11,3.2,7,0.0465,0.0186,"2025-10-24","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FXNBTH5S",{"asin":639,"title":640,"brand":564,"imageUrl":641,"price":642,"rating":601,"reviews":622,"clickShare90":643,"clickShare360":644,"launchDate":625,"amazonUrl":645},"B0D3CPNHKB","Spanish Serrano Ham (Duroc) Great Reserve Matured for +24 Months - Hand Cut Slices 100g - Duroc Ham Serrano - Vacuum packed - Jamon Serrano Gran Reserva","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31l36oYZIxL.jpg",7.07,0.0437,0.0259,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D3CPNHKB",{"asin":647,"title":648,"brand":567,"imageUrl":649,"price":650,"rating":579,"reviews":651,"clickShare90":568,"clickShare360":652,"launchDate":653,"amazonUrl":654},"B095TC8PWQ","Spanish Serrano Ham  1 x 90 g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51e5vJ5zvLL.jpg",3.9,78,0.0157,"2021-05-25","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB095TC8PWQ",{"asin":656,"title":657,"brand":558,"imageUrl":658,"price":659,"rating":660,"reviews":661,"clickShare90":662,"clickShare360":663,"launchDate":664,"amazonUrl":665},"B01JZTY1UG","Morrisons The Best Parma Ham 70g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51FQIko1VjL.jpg",3.67,4.6,333,0.0357,0.0133,"2016-08-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB01JZTY1UG",{"asin":667,"title":668,"brand":558,"imageUrl":669,"price":670,"rating":660,"reviews":51,"clickShare90":671,"clickShare360":672,"launchDate":673,"amazonUrl":674},"B01C5YIWZ8","Morrisons Spanish Selection Ham and Chorizo 120g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51jTzpEXhUL.jpg",3.14,0.031,0.0112,"2016-01-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB01C5YIWZ8",{"asin":676,"title":677,"brand":555,"imageUrl":678,"price":679,"rating":680,"reviews":681,"clickShare90":682,"clickShare360":683,"launchDate":684,"amazonUrl":685},"B07T7J959T","Spanish Iberico Ham Shoulder (Paleta Iberica) by The Black Hoof","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F416Csj-7WrL.jpg",108.27,3.5,272,0.0294,0.0456,"2019-06-17","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07T7J959T",{"asin":687,"title":688,"brand":555,"imageUrl":689,"price":690,"rating":632,"reviews":691,"clickShare90":692,"clickShare360":693,"launchDate":694,"amazonUrl":695},"B07MMH6YZT","4-4.5 Kg Iberico Ham Shoulder Pata Negra 100% Natural - from Free Range Iberico Pigs raised in Dehesas - Spanish Jamon Iberico Pata Negra - Paleta Iberica de Cebo de Campo","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ybXZnOVOL.jpg",122.95,184,0.024,0.0261,"2019-01-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07MMH6YZT",{"asin":697,"title":698,"brand":561,"imageUrl":699,"price":700,"rating":579,"reviews":701,"clickShare90":702,"clickShare360":703,"launchDate":704,"amazonUrl":705},"B08LBJV1YX","Mini Boneless Serrano Ham Gift Set with Stand | 1 kg Gran Reserva | 15-Month Cured & Award-Winning Jamon | 100% Natural No Additives","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ctvLnazBL.jpg",49.82,39,0.0218,0.0533,"2020-10-17","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB08LBJV1YX",{"asin":707,"title":708,"brand":558,"imageUrl":709,"price":710,"rating":711,"reviews":633,"clickShare90":712,"clickShare360":713,"launchDate":714,"amazonUrl":715},"B0FNDB9C8Z","Morrisons The Best 16 Month Aged Serrano 80g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41dE9y0GOML.jpg",3.65,4.4,0.0196,0.0095,"2025-08-22","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FNDB9C8Z",{"asin":717,"title":718,"brand":555,"imageUrl":719,"price":720,"rating":721,"reviews":722,"clickShare90":712,"clickShare360":693,"launchDate":723,"amazonUrl":724},"B0CLVS31J7","Spanish Boneless Iberico Ham Cebo Leg by The Black Hoof","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F415-0RFMzmL.jpg",45.95,3,155,"2023-10-26","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CLVS31J7",{"asin":726,"title":727,"brand":728,"imageUrl":729,"price":730,"rating":711,"reviews":731,"clickShare90":732,"clickShare360":733,"launchDate":734,"amazonUrl":735},"B079G1HL8Q","Authentic Spanish Boneless Serrano Ham Half Joint Gran Reserve 3Kg Approx","TN","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41BTmavdo+L.jpg",68.51,24,0.0193,0.0257,"2018-01-30","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB079G1HL8Q",{"asin":737,"title":738,"brand":555,"imageUrl":739,"price":740,"rating":741,"reviews":181,"clickShare90":732,"clickShare360":742,"launchDate":743,"amazonUrl":744},"B0FY772NYB","Spanish Iberico Ham Shoulder with Stand and Knife by The Black Hoof","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F418qMTOQDFL.jpg",134.47,5,0.0081,"2025-10-29","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FY772NYB",{"asin":746,"title":747,"brand":748,"imageUrl":749,"price":750,"rating":632,"reviews":751,"clickShare90":752,"clickShare360":753,"launchDate":754,"amazonUrl":755},"B08HVY8JF3","Serrano Ham Cured Duroc Reserva Boneless + Ham Stand - Spanish Jamon Serrano Jamonprive - 1 KG (Mini Version)","Jamonprive","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51wQ0Q0aV4L.jpg",25.02,756,0.018,0.0023,"2020-09-11","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB08HVY8JF3",{"asin":757,"title":758,"brand":564,"imageUrl":759,"price":760,"rating":601,"reviews":622,"clickShare90":761,"clickShare360":762,"launchDate":625,"amazonUrl":763},"B0D3CM3NF5","100% Iberian Acorn-fed Ham - Hand Cut Slices 100g - Iberico Ham Pata Negra - Vacuum packed - 100% Jamon Iberico de Bellota","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41i7uM5kveL.jpg",16.43,0.0171,0.0289,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D3CM3NF5",{"asin":765,"title":766,"brand":558,"imageUrl":767,"price":768,"rating":601,"reviews":769,"clickShare90":761,"clickShare360":770,"launchDate":771,"amazonUrl":772},"B07FF2P4DJ","Morrisons Cream Cheese Wrapped in Serrano Ham 100 g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51GYr02d83L.jpg",3.24,285,0.0039,"2018-07-11","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07FF2P4DJ",{"asin":774,"title":775,"brand":570,"imageUrl":776,"price":777,"rating":778,"reviews":779,"clickShare90":780,"clickShare360":781,"launchDate":782,"amazonUrl":783},"B0DT74ZHHW","Spanish Serrano Ham Shoulder Reserva 44.5kg with Ham Stand Authentic Jamón Serrano Christmas Idea for Family & Friends","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F317A0YfEESL.jpg",64.29,3.8,12,0.0139,0.0421,"2020-11-18","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DT74ZHHW",{"asin":785,"title":786,"brand":558,"imageUrl":787,"price":788,"rating":660,"reviews":789,"clickShare90":790,"clickShare360":791,"launchDate":673,"amazonUrl":792},"B01C5YJCBQ","Morrisons Italian Salami Selection 120g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51FJDECq9PL.jpg",3.23,848,0.0136,0.0042,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB01C5YJCBQ",{"asin":794,"title":795,"brand":555,"imageUrl":796,"price":797,"rating":160,"reviews":160,"clickShare90":798,"clickShare360":799,"launchDate":800,"amazonUrl":801},"B0GY5FGHGT","Spanish Serrano Ham Leg Gran Reserva by The Black Hoof","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lNmybSBmL.jpg",117.36,0.0127,0.0016,"2026-04-22","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0GY5FGHGT",{"asin":803,"title":804,"brand":805,"imageUrl":806,"price":807,"rating":808,"reviews":809,"clickShare90":798,"clickShare360":810,"launchDate":811,"amazonUrl":812},"B07NPRXZ6Z","C&G Castro Iberico Cebo de Campo Ham Slices 100g","C&G","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51gPl2wzODL.jpg",15.16,4.1,32,0.0084,"2019-02-13","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07NPRXZ6Z",{"love":814,"hate":870,"returnReasons":924},[815,822,829,836,842,847,851,855,861,866],{"topic":816,"percentOfMentions":817,"verbatims":818},"Taste-Overall",0.31079999999999997,[819,820,821],"Excellent ham","Good taste","Gorgeous, tasty selection",{"topic":823,"percentOfMentions":824,"verbatims":825},"Quality-Overall",0.2973,[826,827,828],"This Serrano ham was very good quality I normally","Excellent product","Top quality",{"topic":830,"percentOfMentions":831,"verbatims":832},"Value For Money",0.06309999999999999,[833,834,835],"Excellent value for money","Good value for money a bit salty","didn't come across as cheap",{"topic":837,"percentOfMentions":831,"verbatims":838},"Flavor",[839,840,841],"excellent flavour","A nice selection very nice as a starter for an Italian meal at home","fine tasting typical Spanish",{"topic":843,"percentOfMentions":844,"verbatims":845},"Soft Feel",0.027000000000000003,[846],"10stars trust me very soft",{"topic":848,"percentOfMentions":844,"verbatims":849},"Salt Content",[850],"This ham is delicious with just the right amount of salt",{"topic":852,"percentOfMentions":844,"verbatims":853},"Sour",[854],"Great for sourdough and houmous",{"topic":856,"percentOfMentions":857,"verbatims":858},"Gifting Purpose",0.0225,[859,860],"Great as a gift or with a cheeseboard","Great gift for a Spanish food lover or for a party",{"topic":862,"percentOfMentions":863,"verbatims":864},"Nutritional Content",0.013500000000000002,[865],"Great protein hit",{"topic":867,"percentOfMentions":863,"verbatims":868},"Texture\u002FConsistency-Overall",[869],"Very tasty and great texture",[871,878,884,890,897,903,906,913,917,920],{"topic":872,"percentOfMentions":873,"verbatims":874},"Moist\u002FDry",0.16670000000000001,[875,876,877],"Too dry for my taste","Very dry and hard","Too dry to eat",{"topic":830,"percentOfMentions":879,"verbatims":880},0.1274,[881,882,883],"expensive for what it is","Waste of £90","Probably why the price drop",{"topic":823,"percentOfMentions":885,"verbatims":886},0.10779999999999999,[887,888,889],"knife isnt the best","quality a bit expensive","Not deserved any stars very poor quality wasted of money",{"topic":891,"percentOfMentions":892,"verbatims":893},"Hard Feel",0.098,[894,895,896],"Tough","The hams its very dry and hard","was very difficult to carve",{"topic":898,"percentOfMentions":899,"verbatims":900},"Oily\u002FGreasy",0.0784,[901,902],"2.6 Kg, more fat than shown in the photo","A little fatty",{"topic":848,"percentOfMentions":623,"verbatims":904},[905,834],"I was afraid it would be salty",{"topic":907,"percentOfMentions":908,"verbatims":909},"Advertised Vs Actual Product",0.049,[910,911,912],"The advertisement in reality is nothing like what arrived","Less than the photo","But not the point photo is misleading",{"topic":914,"percentOfMentions":682,"verbatims":915},"Size-Overall",[916],"Small pack so only 5 slices",{"topic":816,"percentOfMentions":682,"verbatims":918},[919],"not a great taste",{"topic":867,"percentOfMentions":712,"verbatims":921},[922,923],"Difficult to carve,hard texture","texture rather hard and chewey",[],[926,930,935,939,944,949,954,959,964,969],{"term":163,"volume":927,"growthQoq":928,"conversionRate":929},22165,-0.173,0.0902,{"term":931,"volume":932,"growthQoq":933,"conversionRate":934},"jamon",17970,-0.1571,0.0226,{"term":936,"volume":937,"growthQoq":938,"conversionRate":682},"jamon iberico",17668,-0.0514,{"term":940,"volume":941,"growthQoq":942,"conversionRate":943},"serrano",3853,0.5545,0.2097,{"term":945,"volume":946,"growthQoq":947,"conversionRate":948},"spanish ham",7577,-0.0657,0.0896,{"term":950,"volume":951,"growthQoq":952,"conversionRate":953},"jamon serrano",7828,-0.2416,0.0114,{"term":955,"volume":956,"growthQoq":957,"conversionRate":958},"hamon",5005,-0.2951,0.0169,{"term":960,"volume":961,"growthQoq":962,"conversionRate":963},"serano ham",3430,0.0989,0.0479,{"term":965,"volume":966,"growthQoq":967,"conversionRate":968},"iberico ham leg",5022,-0.2535,0.0214,{"term":970,"volume":971,"growthQoq":972,"conversionRate":973},"jambon",4335,-0.2596,0.0109,[975,982,987,992,997,1003],{"title":976,"href":977,"score":978,"verdict":979,"marketSize":980,"growth90":981},"garden broom","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fgarden-broom",69,"launch",911408.73,0.3798,{"title":983,"href":984,"score":978,"verdict":979,"marketSize":985,"growth90":986},"electrolytes sachets","\u002Fresearch\u002Fuk\u002Fgrocery\u002Felectrolytes-sachets",1595505.25,0.4581,{"title":988,"href":989,"score":978,"verdict":186,"marketSize":990,"growth90":991},"spider repellent plug in","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fspider-repellent-plug-in",109047.98,0.7121,{"title":993,"href":994,"score":978,"verdict":186,"marketSize":995,"growth90":996},"ice cream tubs","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fice-cream-tubs",166810.92,1.5052,{"title":998,"href":999,"score":1000,"verdict":186,"marketSize":1001,"growth90":1002},"alcohol free beer","\u002Fresearch\u002Fuk\u002Fgrocery\u002Falcohol-free-beer",70,513756.37,0.324,{"title":1004,"href":1005,"score":1000,"verdict":186,"marketSize":1006,"growth90":1007},"ice cream cones","\u002Fresearch\u002Fuk\u002Fgrocery\u002Fice-cream-cones",135142.66,1.7666]