---
title: "Reviews — scouring pad - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/scouring-pad/reviews"
last_updated: "2026-07-31T19:33:28.043Z"
locale: en
meta:
  description: "Niche score 57/100 · £392K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · £392K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — scouring pad - Flapen"
---

# **scouring pad**

**Worth a look**

Shows searches that convert (20.9% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 55Growth 18Conversion 100Competition 70Returns 100Price range 0Avg price 12Brand share 73Review moat 36Quality gap 58

**Conversion**

**Incredible****20.9%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****£392K**

£392K/yr · 429K searches

**Review moat**

**Okay****2,906.53**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-13.3%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£4.36**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£0.55–£11.51**

cheapest to priciest tracked listing — scored on the share inside $15–$100