---
title: "Products — salted caramel chocolate - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/salted-caramel-chocolate/products"
last_updated: "2026-07-31T22:06:35.819Z"
locale: en
meta:
  description: "Niche score 50/100 · £63K/yr market · 155K searches/yr · £7.17 avg price. A small market ($63K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · £63K/yr market · 155K searches/yr · £7.17 avg price. A small market ($63K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — salted caramel chocolate - Flapen"
---

# **salted caramel chocolate**

**Worth a look**

Shows low returns (0.1%), but a small market ($63K/yr) keeps it on the watch list.

Market size 16Growth 19Conversion 64Competition 65Returns 100Price range 65Avg price 20Brand share 68Review moat 53Quality gap 45

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****£1.09–£41.25**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****5.7%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****1,364.41**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****£7.17**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-11.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£63K**

£63K/yr · 155K searches