---
title: "Trend — rio mare - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/rio-mare/trend"
last_updated: "2026-07-31T17:55:53.332Z"
locale: en
meta:
  description: "Niche score 59/100 · £178K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £178K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — rio mare - Flapen"
---

# **rio mare**

**Worth a look**

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 36Growth 86Conversion 96Competition 42Returns 99Price range 64Avg price 24Brand share 2Review moat 86Quality gap 58

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Great****+87.5%**

90-day search growth — must beat 0% to launch

**Review moat**

**Great****271.13**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£1.66–£38.56**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****£178K**

£178K/yr · 153K searches

**Avg price**

**Bad****£8.52**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand