---
title: "Rice Cakes Korean — £22K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/rice-cakes-korean"
last_updated: "2026-07-31T16:20:28.061Z"
locale: en
meta:
description: "Niche score 35/100 · £22K/yr market · 46K searches/yr · £8.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · £22K/yr market · 46K searches/yr · £8.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Rice Cakes Korean — £22K/yr Amazon UK Niche (2026) - Flapen"
---
# **rice cakes korean**
**Skip it**
Prices mostly outside the sweet spot ($4.11–$14.04) — this niche doesn't clear our bar today.
Market size 6Growth 10Conversion 63Competition 28Returns 100Price range 0Avg price 25Brand share 4Review moat 95Quality gap 53
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****94.93**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****5.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****£8.82**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-29.2%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£22K**
£22K/yr · 46K searches
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****£4.11–£14.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, rice cakes korean is a £22K/yr Amazon United Kingdom market (46K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan. Verdict: Skip it — 35/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **rice cakes korean market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **£18K–£22K**
- units × avg price
- **Conversion rate**
- **5.5%**
- **Avg BSR**
- **#192**
- **Page quality**
- **0%**
- **Prime**
- **71%**
- **Sponsored**
- **50%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **191 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**8**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**0%**
- SamSam54% - WaNaHong24% - Wang10% - Bowltiful6% - Starry Mart5% - POKOHOME2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -29.2% search growth over the last 90 days.
3K2KSpike '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/uk/grocery/rice-cakes-korean/trend)
## **Top rice cakes korean search terms**
- **rice cakes korean**16K/yr-29.1%5.2% conv. - **korean rice cakes**14K/yr-32.3%7.5% conv. - **korean fish cake**6K/yr-25.9%0.1% conv. - **fish cakes korean**3K/yr-12.8%0.5% conv. - **korean rice cake**3K/yr-27.6%3.9% conv. - **tteokbokki halal**1K/yr-34.6%2.8% conv. - **korean tteokbokki**1K/yr-31.2%1.1% conv. - **rice cakes korean tteokbokki**2K/yr-56.0%0.0% conv. - **korean rice cake tteokbokki**24/yr-71.4%50.0% conv. [**All search terms **](https://flapen.com/research/uk/grocery/rice-cakes-korean/search-terms)
## **Top rice cakes korean products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£2K20%£4K30%£7K40%£9K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Samsam Topokki Rice Cake 500g | Korean Traditional Soft Tteokbokki Rice Cakes | Ready to Cook | 4 Servings**SamSam**£5.80**4.5★66 rev](https://www.amazon.co.uk/dp/B0FY78JSRN) [2**Natural Rice Cake Tteokbokki Topokki 450G**WaNaHong**£4.89**4.2★851 rev](https://www.amazon.co.uk/dp/B07QLYJZGD) [3**Samsam Topokki Rice Cake 500g | Korean Traditional Soft Tteokbokki Rice Cakes | Ready to Cook | 4 Servings (Pack of 2)**SamSam**£9.81**4.5★66 rev](https://www.amazon.co.uk/dp/B0FYG7VS1K) [4**SamSam Topokki Rice Cake 500g Combo - Choice of Korean Vegan Kimchi 180g or Traditional Gochujang (Hot Pepper Paste) 180g (Topokki + Hot Pepper Paste)**SamSam**£9.96**0.0★0 rev](https://www.amazon.co.uk/dp/B0GFXZ61FD) [5**SamSam Instant Tteokbokki Topokki Korean Rice Cakes Chewy Street Snack Multi Flavours Carbonara Cheese Curry Garlic Teriyaki Jjajang Rose Original Sweet & Spicy (Pack of 6 6 Random Flavour)**SamSam**£14.04**4.0★70 rev](https://www.amazon.co.uk/dp/B0F3XTH9Z7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Topokki Rice Cake Kit Samsam Topokki Rice Cake 500g+ Korean Tteokbokki Hot & Spicy Sauce 150g (Samsam Topokki 500g+ Sweet&Spicy Sauce 150)**SamSam**£9.99**0 rev2mo ago](https://www.amazon.co.uk/dp/B0H2FH3BNZ) [**SamSam Topokki Rice Cake 500g Combo - Choice of Korean Vegan Kimchi 180g or Traditional Gochujang (Hot Pepper Paste) 180g (Topokki + Hot Pepper Paste)**SamSam**£9.96**0 rev6mo ago](https://www.amazon.co.uk/dp/B0GFXZ61FD) [**Samsam Topokki Rice Cake 500g | Korean Traditional Soft Tteokbokki Rice Cakes | Ready to Cook | 4 Servings (Pack of 2)**SamSam**£9.81**66 rev8mo ago](https://www.amazon.co.uk/dp/B0FYG7VS1K) [**Samsam Topokki Rice Cake 500g | Korean Traditional Soft Tteokbokki Rice Cakes | Ready to Cook | 4 Servings**SamSam**£5.80**66 rev8mo ago](https://www.amazon.co.uk/dp/B0FY78JSRN) [**Wang Korean Stick Rice Cake Gluten Free Tteokbokki Vegan & Soy Sauce 8ml- 600g**Wang**£8.32**21 rev11mo ago](https://www.amazon.co.uk/dp/B0FLJ8QKP6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Topokki Rice Cake Kit Samsam Topokki Rice Cake 500g+ Korean Tteokbokki Hot & Spicy Sauce 150g (Samsam Topokki 500g+ Sweet&Spicy Sauce 150)**SamSam**£9.99**0.0★**▲ 476%**](https://www.amazon.co.uk/dp/B0H2FH3BNZ) [**SamSam Topokki Rice Cake 500g Combo - Choice of Korean Vegan Kimchi 180g or Traditional Gochujang (Hot Pepper Paste) 180g (Topokki + Hot Pepper Paste)**SamSam**£9.96**0.0★**▲ 472%**](https://www.amazon.co.uk/dp/B0GFXZ61FD) [**Korean Rice Cake Snacks Wang Korean Rice Cake Tteokbokki Topokki 600g | Gluten Free & Vegan Friendly (PACK 2 Sliced cake - 4packs x 150g)**POKOHOME**£13.53**5.0★**▲ 375%**](https://www.amazon.co.uk/dp/B0D4MHNSX6) [**Delief Korean Tteokbokki Rice Cake 300g Halal | Korean Street Food Snacks | Product of South Korea (pack of 1)**WaNaHong**£4.11**3.5★**▲ 79%**](https://www.amazon.co.uk/dp/B0FKT67M37) [**Samsam Topokki Rice Cake 500g | Korean Traditional Soft Tteokbokki Rice Cakes | Ready to Cook | 4 Servings**SamSam**£5.80**4.5★**▲ 53%**](https://www.amazon.co.uk/dp/B0FY78JSRN)
**~~View all trending →~~**
## **What buyers say about rice cakes korean**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**35%
*“Yummy rice cakes”*
**Quality-Overall**11%
*“Good quality rice cakes”*
**Ease Of Chewing/Swallowing**11%
*“Nice and chewy”*
**Texture/Consistency-Overall**9%
*“I love the chewy texture”*
**Baking**6%
*“The rice cakes have that perfect”*
**Value For Money**6%
*“Value for money”*
**Ease Of Use**5%
*“Easy and fun to make”*
**Flavor**4%
*“Chewy rice cakes, spicy sauce, pure comfort food for me”*
**Cooking Instructions**4%
*“cooks nicely and chewy”*
**Soft Feel**3%
*“Soft and easy to cook”*
### **What buyers complain about **
**Texture/Consistency-Overall**25%
*“Mouldy”*
**Smell**25%
*“rotten smell started coming from them”*
**Stale/Rotten/Spoiled**25%
*“Came expired tasted really bad would give it 0 stars if I could”*
**Value For Money**8%
*“expensive”*
## **Common questions**
- **Is rice cakes korean profitable to sell on Amazon United Kingdom?**
- The niche generates £22K/yr across 14 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -29.2%. Flapen's verdict: Skip it (35/100).
- **How competitive is the rice cakes korean niche?**
- 6 brands and 8 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in rice cakes korean?**
- Top complaints mined from reviews: Texture/Consistency-Overall, Smell, Stale/Rotten/Spoiled. The return rate is 0.0%.
- **When does demand for rice cakes korean peak?**
- Demand peaks in Jan; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the rice cakes korean niche?**
- Listings span £4.11–£14.04; the average listing price is £8.82 (sweet spot $15–$100). The average incumbent carries 95 reviews — the moat a new listing must climb.
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