---
title: "Refreshers Sweets — £124K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/grocery/refreshers-sweets"
last_updated: "2026-07-31T14:57:40.932Z"
locale: en
meta:
description: "Niche score 47/100 · £124K/yr market · 156K searches/yr · £7.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · £124K/yr market · 156K searches/yr · £7.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Refreshers Sweets — £124K/yr Amazon UK Niche (2026) - Flapen"
---
# **refreshers sweets**
**Skip it**
Prices mostly outside the sweet spot ($0.61–$18.07) — this niche doesn't clear our bar today.
Market size 28Growth 19Conversion 87Competition 63Returns 100Price range 18Avg price 22Brand share 21Review moat 83Quality gap 32
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****10.0%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****333.96**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****£124K**
£124K/yr · 156K searches
**Avg price**
**Bad****£7.98**
avg listing price — sweet spot $15–$100
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-11.5%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£0.61–£18.07**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, refreshers sweets is a £124K/yr Amazon United Kingdom market (156K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **refreshers sweets market data**
- **Units sold / yr**
- **15K–20K**
- avg 250–500/product
- **Revenue / yr**
- **£120K–£160K**
- units × avg price
- **Conversion rate**
- **10.0%**
- **Avg BSR**
- **#32**
- **Page quality**
- **0%**
- **Prime**
- **78%**
- **Sponsored**
- **26%**
- **Out of stock**
- **2.3%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▲rising
**Sellers**
**73**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 94%
**Open market**
**6%**
- Barratt34% - Swizzels33% - vapewaves9% - Berrymans8% - Strawberry Ledge6% - MyCandyShop3% - Open — no brand owns it (4 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -11.5% search growth over the last 90 days.
5K4KSpike '24Holiday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/uk/grocery/refreshers-sweets/trend)
## **Top refreshers sweets search terms**
- **refreshers sweets**71K/yr-2.6%8.1% conv. - **refreshers**48K/yr-23.5%8.9% conv. - **refreshers chew bars**16K/yr-16.7%7.0% conv. - **refresher sweets**9K/yr-0.6%6.8% conv. - **refresher bars**6K/yr-16.1%10.2% conv. - **refresher chews**3K/yr-7.4%7.5% conv. - **refresher**3K/yr-8.7%7.4% conv. [**All search terms **](https://flapen.com/research/uk/grocery/refreshers-sweets/search-terms)
## **Top refreshers sweets products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£5K8%£10K12%£15K16%£20K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Barratt Refreshers Roll 48 Pack**Barratt**£16.93**4.8★238 rev](https://www.amazon.co.uk/dp/B0049JSR62) [2**Barratt Refreshers Fruity Flavour Fizzy Sweets (10 Pack)**Barratt**£5.55**4.7★1,136 rev](https://www.amazon.co.uk/dp/B0049JQGD8) [3**Barratt Refreshers Fruity Flavour Fizzy Sweets (10 Pack)**vapewaves**£5.76**4.6★328 rev](https://www.amazon.co.uk/dp/B0BG952ZCG) [4**50 Refreshers Chews Sweets 50 Pack Bulk Bag Assorted Sweet Pick and Mix for Parties Gifts and Sharing.**Berrymans**£8.39**4.4★122 rev](https://www.amazon.co.uk/dp/B0CVH68DX7) [5**Refresher Chews x50 Pieces**Barratt**£6.64**4.6★1,497 rev](https://www.amazon.co.uk/dp/B0049JTTZA)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Refreshers Original Chew Bars | Classic Retro Sweets with Fizzy Sherbet-Filled Lemon Flavour | Nostalgic Candy Treat | Vegetarian-Friendly | Great for Sharing Gifting & Parties (15x)**Generic**£5.83**3 rev8mo ago](https://www.amazon.co.uk/dp/B0FZM7ZLYV) [**Swizzels Retro Classic Refreshers Lemon Chew Bars - Bulk Box Sweets x 18**Swizzels**£5.56**10 rev1y ago](https://www.amazon.co.uk/dp/B0FB47LW9Y) [**Swizzels Retro Chew Bars Bulk Box Refreshers Strawberry x18**Swizzels**£5.70**12 rev1y ago](https://www.amazon.co.uk/dp/B0FB4579YJ) [**Swizzles Refreshers Sweets 500g - Mini Chew Bars with Fizzy Sherbet - Individually Wrapped Lemon Halal Sweets - Mini Refresher Bars for Sharing 500g**MyCandyShop**£6.73**45 rev1y ago](https://www.amazon.co.uk/dp/B0F9B8WMMY) [**Chew Bars Sweets Gift Box 26 Chewy Bars Bundle With Vimto Wham Refreshers Tango & Drumsticks | Sour Fruity Fizzy Chews Letterbox Friendly Sweet Selection from Strawberry Ledge**Strawberry Ledge**£8.31**53 rev1y ago](https://www.amazon.co.uk/dp/B0DST91JCZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Swizzels Refreshers Sour Apple Chew Bars 60 Pack Fizzy Sherbet Centre Retro Sweets Individually Wrapped PMP Candy Bars**Swizzels**£9.61**4.7★**▲ 125%**](https://www.amazon.co.uk/dp/B01HOB5REG) [**Swizzles Refreshers Sweets 500g - Mini Chew Bars with Fizzy Sherbet - Individually Wrapped Lemon Halal Sweets - Mini Refresher Bars for Sharing 500g**MyCandyShop**£6.73**4.8★**▲ 105%**](https://www.amazon.co.uk/dp/B0F9B8WMMY) [**Barratts Refreshers Fruity Flavour Fizzy Sweets 34.2 g (Pack of 48)**Barratt**£18.07**4.7★**▲ 88%**](https://www.amazon.co.uk/dp/B007XR5OV8) [**Barratt Refreshers Fruity Flavour Fizzy Sweets (10 Pack)**Barratt**£5.55**4.7★**▲ 68%**](https://www.amazon.co.uk/dp/B0049JQGD8) [**Refreshers Original Chew Bars | Classic Retro Sweets with Fizzy Sherbet-Filled Lemon Flavour | Nostalgic Candy Treat | Vegetarian-Friendly | Great for Sharing Gifting & Parties (15x)**Generic**£5.83**3.5★**▲ 33%**](https://www.amazon.co.uk/dp/B0FZM7ZLYV)
**~~View all trending →~~**
## **What buyers say about refreshers sweets**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Sweetness**25%
*“Love these sweets”*
**Value For Money**18%
*“Happy with value”*
**Taste-Overall**16%
*“Very tasty & great for snacking”*
**Advertised Vs Actual Product**9%
*“As described”*
**Flavor**7%
*“Plenty of flavour”*
**Quality-Overall**7%
*“Excellent product”*
**Ease Of Chewing/Swallowing**6%
*“Chewy sweets”*
**Gifting Purpose**4%
*“Perfect, was a great gift”*
**Sour**2%
*“Great sour sweets”*
**Texture/Consistency-Overall**2%
*“Delicious Cherry Cola flavour with a chewy texture”*
### **What buyers complain about **
**Advertised Vs Actual Product**14%
*“it does not have sherbet. not fizzy at all no sherbet its terrible”*
**Ease Of Chewing/Swallowing**11%
*“the chews are not the same without the fizz”*
**Hard Feel**10%
*“they are hard”*
**Taste-Overall**10%
*“I was initially a bit disappointed with them - they don't really taste the same”*
**Value For Money**8%
*“I suppose they aren't any cheaper elsewhere”*
**Indigestion**7%
*“starting to feel sick”*
**Durability**7%
*“don't last long with me”*
**Texture/Consistency-Overall**4%
*“texture was off”*
**Quality-Overall**4%
*“really not of the quality I have been used to”*
**Size-Overall**4%
*“Maybe i remember them being larger”*
## **Common questions**
- **Is refreshers sweets profitable to sell on Amazon United Kingdom?**
- The niche generates £124K/yr across 27 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -11.5%. Flapen's verdict: Skip it (47/100).
- **How competitive is the refreshers sweets niche?**
- 10 brands and 73 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in refreshers sweets?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Ease Of Chewing/Swallowing, Hard Feel. The return rate is 0.0%.
- **When does demand for refreshers sweets peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the refreshers sweets niche?**
- Listings span £0.61–£18.07; the average listing price is £7.98 (sweet spot $15–$100). The average incumbent carries 334 reviews — the moat a new listing must climb.
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